programmatic ad Archives — MarTech Series

Programmatic Advertising 101: A Guide to Programmatic Ad Ecosystem

Customer Data Platforms MTS Staff Writer - November 21, 2022

Digiday Names Genius Monkey as Finalist for Best Measurement Solution Award

Native & Programmatic Advertising PRNewswire - October 10, 2022

Grove Inc. Partners With Benzinga to Serve Ads Through Its Programmatic Ad Division, Interactive Offers

Customer Experience Management Globe Newswire - May 12, 2022

IAS Study Finds More Media Experts to Invest in Supply Path Optimization for 2022

Analytics PRNewswire - November 17, 2021

Mediavine Minority-Owned Sites See Significant Uptick in Programmatic Ad Sales Via New Partnership with Colossus SSP

Audience Data PRNewswire - November 15, 2021

Pixalate Launches Industry’s First Ad Fraud Supply Path Optimization (SPO) Technology to Address 75% Increase in IVT Within Arbitraged Supply Channels

Mobile Advertising PRNewswire - November 9, 2021

Mobvista Announces Mintegral Q2 Revenue surges to $127.7million, up 53.1% YoY

Advertising Trends PRNewswire - July 8, 2021

CHEQ Report: Cost of Digital Ad Fraud Will Rise to $35 Billion Globally in 2020

Native & Programmatic Advertising MTS Staff Writer - November 10, 2020

Bidalgo Transforms Ad Creative Production and Analysis With the Launch of Creative Center

Native & Programmatic Advertising MTS Staff Writer - September 1, 2020

In Post-Cookie World, Salon Sees 21% Revenue Uplift Through Content Recommendation Partnership

Brand Safety PRNewswire - July 20, 2020

AdTech Roundup: Top Things in Advertising Technology

Native & Programmatic Advertising MTS Staff Writer - May 22, 2020

Marketing without Data

Guest Authors Laura Aldridge - March 11, 2020

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