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sales strategy

BenefitMall Welcomes New Sales Leader

Benefits provider hires John T. Wiesler as head of general agency sales BenefitMall, the leading provider of next generation broker services, announces the hiring of John T. Wiesler as the head of general agency sales. Prior to joining BenefitMall, Wiesler worked for Humana Inc. as the vice president of sales distribution. Throughout his career at Humana, he also held other positions including vice president of sales, broker and general agency channel leader, vice president-national practice leader, and other sales…

Diana Horowitz Named SVP, Advertising Sales at fuboTV

FaceBank Group, Inc.  announced it has appointed Diana Horowitz to the newly-created position of senior vice president, advertising sales. Horowitz is based in New York City and reports directly to CEO David Gandler. Horowitz brings extensive media experience in digital and broadcast advertising and technology to fuboTV. In her new role, Horowitz leads the national advertising sales team, as well as overseeing ad operations and overall sales strategy for fuboTV and its linear channel, fubo Sports Network. Horowitz is tasked…

Interview with Carson Conant, Founder and CEO, Mediafly

"Marketing leaders who can make decisions based on clear data, can move faster and focus on the right things because they know what works and what doesn’t."Tell us about your role at Mediafly and how you got here. I am the Founder and CEO of Mediafly, a Chicago-based provider of sales enablement technology. My objective when I founded Mediafly was to assemble an incredible team of leaders that excel in their unique areas and are passionate about their work. I focus most of my time collaborating with them on the vision…

Adobe Recongized as a Leader in 2018 Gartner Magic Quadrant for Multichannel Marketing Hubs

Adobe Positioned Highest Overall in the Magic Quadrant Based on Its Completeness of Vision Adobe is now a leader in 2018 Gartner Magic Quadrant for Multichannel Marketing Hubs. The leading marketing cloud company announced that it has been named a Leader by Gartner, placed furthest to the right in “completeness of vision.” The report evaluated 21 vendors, and Adobe was positioned in the Leaders quadrant. Recommended Read: Decoding the B2B Purchasing Puzzle in 2018 Evaluation criteria for “completeness of vision”…