SalesLoft

Lessons Learned from a Journey Focused on Authentic Connections, Engaged Customer Communities and Scaling Meaningful Brands Today’s path into venture capital often reads differently than it did just a few years ago when an Ivy League education, Wall Street resume, and a warm handshake sealed the deal to a seat at the other side of the startup table. Platform teams in today’s ecosystem are tasked with building collective communities where value-driven support and connectivity beyond the term sheet are delivered. Easier…

For marketers who are looking for new marketing plans to double their marketing ROI in 2021, podcasts can prove to be a great answer. It is not uncommon for technology companies and even other companies across industries today to run regular (and successful!) podcasts to garner new audiences. For marketing teams who already have podcasts running since a while as part of their core marketing plans, a few best practices might come in handy to focus on improving podcasting ROI in 2021! Marketing Technology News: MarTech…

Company powers client communications for MassMutual, S&P, Locton, and more SalesLoft, provider of the only complete Sales Engagement platform, announced the success of financial services enterprise customers. As companies have had to pivot to a full digital selling motion, SalesLoft has become a mission critical partner and platform. Financial services organizations including Stripe, S&P Global, MassMutual, Beam, Klarna, and Payoneer are using SalesLoft to personalize client communication, recommend next best…

Company tops all other Sales Engagement platforms on coveted Highest Satisfaction Products list SalesLoft, provider of the only complete Sales Engagement platform, announced the company has been named on seven of G2's Best Software lists. The company placed in the top five in Highest Satisfaction Products and Best Software Products. SalesLoft is the top-ranked Sales Engagement provider on six lists, including: Highest Satisfaction Products Best Software Products Best Sales Products Best Enterprise Products…

Company's growth fueled by industry-leading customer success, market-transforming innovation and award-winning culture SalesLoft, provider of the #1 Sales Engagement platform, announced it has raised $100 million at a $1.1 billion valuation, bringing total funding to $245 million. Owl Rock Capital led the round with participation from Insight Partners, HarbourVest, and Emergence. Since last year's fund raise, the company has more than doubled recurring revenue and established itself as the only complete provider of Sales…

LinkedIn Marketing Solutions, HubSpot, Outreach, PFL, SalesLoft, Sendoso and Reachdesk integrations now available in the Demandbase ABM Ecosystem Demandbase, the leader in Account-Based Marketing (ABM), announced today an expansion of their partner ecosystem, adding seven new strategic integrations including LinkedIn Marketing Solutions, HubSpot, Outreach, PFL, SalesLoft, Sendoso and Reachdesk. These new capabilities add to an already robust ecosystem, enabling broader tech stack integrations for Demandbase customers in…

SalesLoft, the leading provider of the most complete Sales Engagement platform, announced a partnership with 6sense, a leader in account-based sales and marketing platforms. 6sense helps customers understand prospective buyer behavior, orchestrate multi-channel experiences across the buyer's journey, and gain insights on the challenges these buyers are trying to solve. By integrating with SalesLoft, sellers can use these insights to prioritize which accounts to engage and personalize communications based on buyer…

Eight-year MuleSoft veteran Aaron Landgraf has joined Syncari to help build another category-defining company Syncari went to press with a triple announcement: First, the former head of product marketing at MuleSoft will now lead its marketing. Second, it has a new cohort of customers that includes Certent. And third, it has new features that make Syncari the only complete data automation platform. "I'm thrilled to be joining such a well-positioned team," said Landgraf, who joined MuleSoft in 2012 and watched it grow…

Integrating SalesLoft with the No. 1 user-rated CRM positions companies to generate pipeline, manage deals, and engage customers with a streamlined sales process BrainSell – the growth enablement company specializing in end-to-end business consulting, technologies, and implementation services – announced the availability of the SalesLoft Plugin for Sugar Sell. The native integration enables sales and sales development professionals to work within the SalesLoft sales engagement platform and sync data and insights directly…

Employee feedback earns SalesLoft the #21 spot on this year’s list shortly after being named to Forbes Magazine’s Best Startup Employers in 2020 Great Place to Work and Fortune have honored SalesLoft as one of the 2020 Best Workplaces in Technology. The ranking considered more than 100,000 employee surveys from technology companies in the United States. Great Place to Work, a global people analytics and consulting firm, evaluated more than 60 elements of team members’ experience on the job. These included the extent to…

Those that know me, know that I am long robots. I’m of the opinion that eventually, robots will take many of our jobs and that we will live, not in a dystopian future, but in a future that is significantly altered by their proliferation. And perhaps it’s a future where many of us can pursue our own interests. We can be artists or makers or semi-professional golfers or simply do whatever we want to do with what was once just an “8-10 hour” workday. Recently, I had a conversation with a friend about whether robots will take…

You crafted the perfect email. Or so you thought. It was clever, brimming with helpful data, and funny, too. But click-through rates were poor. And response rates? Abysmal. What did you do wrong with the sales email? The answer? Probably not much. But a few key things you did (or didn’t do) tanked your engagement metrics. Increasing sales email engagement remains a perennial issue for marketers. And while we haven’t found all of the answers, we have found what’s working best right now. To combat email marketers’…

Acquisition Strengthens #1 Sales Engagement Platform for Account Executives and Sales Management SalesLoft, provider of the #1 Sales Engagement Platform, announced its acquisition of Costello, a provider of opportunity management software with quick deal updates, guided selling playbooks, pipeline collaboration, and real-time sync to CRM. The acquisition furthers SalesLoft’s mission to help account executives not only prospect and build pipeline, but manage their day and their deals, from creation through close.…

"When you have the ability to keep a history of all customer interactions, you will be able to serve your customers better, and as a result, drive more revenue, retention, and growth for your business." As a CMO of a Sales software company, what unique challenges do you meet and overcome in driving Marketing and Sales campaigns daily? I’ve always thought of myself as a go-to-market and a sales-minded marketer. I’m fortunate to serve as the CMO at SalesLoft, where I get to work alongside our own high-powered Sales team, and…

Unbiased user reviews show the software helps sales organizations deliver better buying experiences SalesLoft, provider of the #1 Sales Engagement Platform, announced that it has won Top Rated awards for both sales acceleration software and sales engagement platforms by TrustRadius, the most trusted B2B software review platform. “Salesloft has won Top Rated awards for both sales acceleration software and sales engagement platforms based directly on customer feedback,” said Megan Headley, VP of Research at TrustRadius.…

Unbiased User Reviews Show the Software Helps Sales Organizations Deliver Better Buying Experiences SalesLoft, provider of the #1 Sales Engagement Platform, announced that it has won Top Rated awards for both sales acceleration software and sales engagement platforms by TrustRadius, the most trusted B2B software review platform. “Salesloft has won Top Rated awards for both sales acceleration software and sales engagement platforms based directly on customer feedback,” said Megan Headley, VP of Research at TrustRadius.…

"B2B meeting analytics has evolved from offering event meeting metrics to include influenced revenue, custom reporting and comparison of metrics across different events and much more." Tell us about your role and journey into Marketing Technology. What inspired you to work at Jifflenow? Jifflenow is a market leader in meeting automation platforms (MAP), with a SaaS solution that targets large enterprises and has an impressive list of customers from the Global 5000. Customers who use Jifflenow, love the product and its…

SalesLoft, a leading Sales Technology platform has announced it has secured $70 million in Series D investment. This funding its total funding to $145 million. Insight Partners led the round with participation from HarbourVest Partners, joining prior round investors Emergence Capital and LinkedIn. Insight Partners also led the company’s C round. In recent years, the company has quickly emerged as the Sales Engagement category leader, growing recurring revenue by more than 1000% over the last three years. SalesLoft…

BuzzBoard’s Small-Business Intelligence Now Available for Customers of Salesloft’s Leading Sales Engagement Platform BuzzBoard, the leader in small-business data and intelligence, announced its launch in the SalesLoft App Directory Marketplace, making it available for integration by SalesLoft users. Now, companies using SalesLoft can easily access BuzzBoard data, including proprietary signals that indicate whether a business is growing, hiring new employees, adding locations, spending on new technologies, and more. Also…

Russ Reed VP, Analytics and Technology at MarketStar Sales as a Service® is much more than just hiring an off-site sales team. It starts with data, taking full advantage of big data and analytics. We spoke to Russ Reed, VP, Analytics and Technology, MarketStar, to understand the core tenets of the model as well as how directors and VPs of sales within organizations know when it is the right time to engage with an outsourced sales vendor.Tell us about your role at MarketStar and the team/technology you handle.   I lead…