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SessionM

Adam Morgan Joins SC as Partner

Former VP of Sales and Channel for Sitecore and SessionM will help lead SC’s business expansion SC, the leading marketing technology and customer experience recruiting firm in the US, today announced that veteran technology executive Adam Morgan has joined the company as a Partner. Marketing Technology News: SAS Uses Analytics, AI to Empower Community and Track Pandemic Adam was recently the head of sales and channel for SessionM through their acquisition by Mastercard after running the global partner channel at Sitecore…

SessionM Insights Launched to Help Brands Understand Loyalty Program Growth and Successes

New Reporting Tool Enables Business Units Across an Organization to Monitor Performance and Measure Against Critical KPIs SessionM, the leading customer engagement and loyalty platform, has announced the launch of its newest reporting tool, SessionM Insights. Built to provide a detailed view into data surfaced within the Platform, SessionM Insights allows business units across an organization to take a data-driven approach to loyalty, further helping to increase incremental revenue and improve customer experiences.…

SessionM Demonstrates How to Turn Data into Loyalty at Salesforce Connections

Learn How Engagement and Loyalty Platform is Helping Brands Create Personalized Customer Interactions Across Marketing, Commerce and Service Clouds SessionM, the leading customer engagement and loyalty platform, will be at this year’s Salesforce Connections conference in booth #53. The Forrester Wave™: Loyalty Technology Platforms, Q2 2019 recognized company will demonstrate its purpose-built, loyalty capabilities for growing customer engagement and delivering superior personalized experiences rooted in customer data.…

SessionM Deploys Capabilities to Help Marketers Maximize the Benefits of Their Data Management Platform

Targeted Digital Advertising and Look-A-Like Acquisition Campaigns Lead to New Customer Acquisition for Brands SessionM, the leading customer engagement and loyalty platform, has announced that it is providing data management platforms (DMPs) with loyalty and engagement data to further strengthen their ability to target known and unknown customers with highly personalized campaigns and advertising across all media channels. By combining the declared, observed and calculated data captured by the SessionM Platform with a…

TechBytes with Patrick Reynolds, CMO at SessionM

Tell us about your role and the team/technology you handle at SessionM. SessionM has created a platform that helps enterprise brands to engage with people in better and smarter ways, ultimately building relationships and earning loyalty. We do this by giving them the tools to envision, create and execute on personalized experiences, rooted in customer data. I lead marketing efforts for SessionM, which gives me an opportunity put the full range of my executive experience – from startups, major restaurants and retailers…

DEG and SessionM Partner to Deliver Smarter Interactions and Impactful Customer Experiences

Powerhouse Platform and Strategic Expertise Will Provide Consumer Brands with a Deeper Level of Loyalty Engagement Full-service digital agency DEG, Linked by Isobar and SessionM, the leading customer engagement and loyalty platform, have formed a strategic partnership to enhance brands' customer interactions, creating more impactful personalized customer experiences across every channel. As a SessionM strategic partner, DEG will work with brands to implement and integrate the SessionM platform, harnessing their data…

Enterprise Marketers Realize Significant Financial Returns through Data-Driven Personalized Engagement

Customer Engagement and Loyalty Platform Helps Enterprises Achieve Substantial Increase in Customer Spend SessionM, the leading customer engagement and loyalty platform, has released data from a recently conducted survey regarding loyalty campaign successes from enterprise clients in the retail, consumer packaged goods (CPG) and quick service restaurant (QSR) industries. By leveraging first-party data to engage consumers individually, clients have significantly increased customer spend, engagement and greater satisfaction…

Tulip and SessionM Partner to Deliver Personalized Customer Experiences in Retail Stores

Store Associates Can Access Rich Customer Information to Boost In-Store Engagements and Drive Deeper Shopper Loyalty Tulip, the mobile platform for retail stores and leader in clienteling and store associate mobility solutions, and SessionM, the leading customer data and engagement platform, announced a strategic partnership to enhance in-store customer engagements by empowering retail store associates with valuable customer data and insights. The SessionM platform will be integrated into the Tulip Mobile App, giving…

SessionM Recognized by Gartner for Customer Data Platforms for Marketing and Mobile Marketing Platforms

SessionM Named in 2018 Gartner Magic Quadrant for Mobile Marketing Platform and Gartner Market Guide for Customer Data Platforms for Marketing SessionM, the leading customer data and engagement platform, announced that it has been cited in Gartner’s July 2018 Magic Quadrant for Mobile Marketing Platforms report as well as Gartner’s Market Guide for Customer Data Platforms for Marketing. .@SessionM recognized by @Gartner_inc for customer data platforms for marketing and mobile marketing platforms SessionM is uniquely…

What’s Cooking at Salesforce? SessionM’s 23.8 Million Series E Funding Led by Salesforce Ventures

This is the Second Investment in SessionM by Salesforce Ventures Salesforce Ventures, the global corporate investment group of Salesforce, led the $23.8 million funding round for SessionM, a customer data and engagement platform. Other existing premier investors that participated in the round included Causeway Media Partners, CRV, General Atlantic, Highland Capital and Kleiner Perkins Caufield & Byers. This is the second investment in the company by Salesforce Ventures. It had earlier participated in a $35 million…

SessionM Delivers New Salesforce Integration to Transform How Global Brands Deliver Real-Time, Personalized Experiences

Putting Customer Data at the Heart of Engagement to Drive Deeper Loyalty SessionM announced a new integration with Salesforce, the global leader in CRM, to help brands unlock customer data to fuel interactions. SessionM is directly integrated with Salesforce Marketing Cloud, Commerce Cloud and Service Cloud to deliver personalized customer experiences across the customer journey, and is now available to all Salesforce customers on Salesforce AppExchange. "Brands that are winning today put their consumers and…