SKAdNetwork

Examining 1 Year Post- ATT (app tracking transparency) Impact on App Marketing “Ask app not to track/allow” – this prompt ubiquitously appeared on our mobile screens in the last year, empowering consumers to have more control over their…
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Singular announces SKAN Advanced Analytics to restore mobile marketers' ability to run high-performance, predictable, and privacy-safe user acquisition campaigns on iOS. Since Apple launched iOS 14.5 with SKAdNetwork for ad results…
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Apple’s privacy changes continue to disrupt both app marketers and mobile media companies, with 25% of total budgets shifting from iOS to Android in 2021 AppsFlyer today released the 14th edition of its Performance Index, ranking the top…
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The first index following Apple’s ATT enforcement shows that mobile media sources are still adapting to the new privacy reality AppsFlyer, the marketing measurement and experience platform, today released the 13th edition of its …
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Two key user-growth products: comprehensive analysis for Universal SkAdNetwork Reporting, and campaign optimization through ad revenue Conversion Value Manager ironSource, a leading business platform for the App Economy, announced today…
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AppsFlyer, the global attribution leader, announced the upcoming launch of PredictSK, a new predictive analytics solution that will be a part of its robust SKAdNetwork suite, SK360. The new product will be available after Apple will start…
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Mobile advertising platform Mintegral has announced that it now supports SKAdNetwork, Apple's official attribution solution, becoming one of the first mobile ad platforms in China to do so. Publishers and developers partnered with Mintegral…
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Readiness suite includes a new SKAdNetwork simulation dashboard enabling customers to prepare for upcoming iOS 14 changes AppsFlyer, the global attribution leader, released its SKAdNetwork readiness suite for iOS 14, to ensure app…
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