Browsing Tag

Social Media Strategy

Sprinklr Supports L’Oréal’s Customer Care Transformation Across 36 Brands

Sprinklr Will Help the World’s Largest Cosmetics Company Achieve Its Global Mission of Bringing Beauty to All People by Responding to 100% of Customer Inquiries Sprinklr, the Customer Experience Management (CXM) platform for modern enterprises, announced that it is supporting L’Oréal, the world’s largest cosmetics company, by providing an easy way for customers to get the personalized answers they need about any product, on any social media or messaging channel. L’Oréal is leveraging Sprinklr Modern Care, Modern…

TV Personality Sean Lowe to Host “Leveraging Social Media Strategy during the Pandemic” Webinar with Marketing Professionals

On Friday, April 10 at 2:00pm ET, top communications professionals will host a webinar on the important role of social media during the coronavirus outbreak. Television personality Sean Lowe will moderate the discussion with 5WPR CEO, Ronn Torossian, Talent Resources CEO, Michael Heller and Burger King and Popeyes Louisiana Kitchen, Head of Public Relations & Communications, Heather McIntyre. Panelists will address communications-based challenges and solutions, from crisis communications, to influencer marketing and…

How Often Do You Oil Your Social Media Strategy?

What Stops Modern Marketing Teams from Oiling their Social Media Strategy Regularly Compared to Their Marketing Automation and Email Marketing Stack! Way back during my college days, I read a post somewhere on a popular social pin-up board - "If you want to sell ice-creams to your audience, start from Social Media." Today, social media strategy is more than just selling ice-creams, I am sure. Time has flown since then, and it shows in the numbers for social media popularity. YouTube is cool, Facebook is newsy, Twitter…