Steve Lucas Archives — MarTechSeries

AI/ML

Marketo Announces Collaboration with Google Cloud to Drive Artificial Intelligence Innovation

Marketo AudienceAI Will Use Google Cloud Machine Learning Technology to Help Improve Campaign Results Marketo, Inc., the leading provider of

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PRNewswireMay 1, 2018, 4:45 pmMay 1, 2018 0 996

Marketo Moves into a New Office in Denver with a Clear ‘Purple’ Vision for 2018

CEO’s Vision in Denver: Marketo Is Fast-Tracking Its Growth, Inching Towards Half-Billion Revenue in 2018 MarTech Interview Series with Steve

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Sudipto GhoshJanuary 15, 2018, 5:09 pmJanuary 15, 2018 0 863

Interviews

Year Ender 2017: The Best of MTS’ Interview Series-Part 1

"A roundup of the best of our Martech Interview Series. " 2017 was the year that saw some of the

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Rohan JaganDecember 30, 2017, 7:30 pmJanuary 1, 2018 0 1088

AI/ML, Content Marketing, Staff Writers

Uberflip Reveals Meaningful Content Experiences Positively Influence Marketing and Sales Conversions

In The Third Part Of Our Five-Part Series On Marketo Accelerate’s Inaugural Partners, We Spoke To Uberflip Cmo On How

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Sudipto GhoshSeptember 25, 2017, 9:35 pmSeptember 25, 2017 1 29976

B2B Commerce, Marketing Automation, Staff Writers

Social Media Analytics and Advocacy Are Key to B2B Sales Intelligence and ABM

For Oktopost, the next generation of social media is already here as it begins its journey as a partner in

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Sudipto GhoshSeptember 14, 2017, 8:15 pmSeptember 14, 2017 1 2914

Marketing Automation

Marketo Delivers Innovation Suite to Empower Personalized and Seamless Engagement Across Channels

Marketo’s Latest Release Features Updates To Abm, Ad Bridge, Web Personalization, And Analytics Marketo has unveiled its latest suite of

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Sudipto GhoshJuly 13, 2017, 6:30 pmJuly 13, 2017 1 981

Marketo Accelerate Unveiled to Scale MarTech Innovation and Engagement

Marketing Automation

Marketo® Accelerate Unveiled to Scale MarTech Innovation for Personalized Engagement

Marketo® Accelerate is the first-of-its-kind program in Martech that is designed to enable technology partners to grow revenue and drive

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Sudipto GhoshMay 31, 2017, 12:30 amMay 31, 2017 3 4533

Interview with Sara Gonzalez, Chief Marketing Officer, Simple

Interview with Ken Leren, Founder, Tech Essence

Interview with Christine Jacobs Pribilski, VP, Worldwide Marketing, IBM

Interview with Daina Middleton, CEO, Ansira

Interview with Ari Brandt, CEO and Co-Founder, Receptiv

TechBytes with Sandro Catanzaro, Founder and Chief Innovation Officer, dataxu

TechBytes with Jeri Kelley, Sr. Product Strategist, Oracle Commerce Cloud

UnGagged TechBytes with Greg Gifford, Vice President of Search, DealerOn

TechBytes with Jeremy Finch, Product Marketing Manager, Adobe

TechBytes with Maureen Polo, SVP Brand Studio, Fullscreen

Fireside Chat with John Sampogna

Fireside Chat with Bill Walker

Fireside Chat with Lee Auerbach

Fireside Chat with Andrea Moe

Fireside Chat with Ebonie Newman

Defusing GDPR Landmines Before It’s Too Late

4 Classic Real Estate Marketing Tactics Reimagined for Social Media

Why Influencers, Not Footballers Will Score for Brands During the 2018 FIFA World Cup

GDPR is the Best Thing to Happen to Personalization

Buy versus Build: What Should You Really Do with Tech Stack?

GDPR Roadmap: Inception to 25 May 2018

GDPR is Coming: Monetate Names Dave Swarthout as Data Protection Officer

Five Disruptive Trends in Social Media Marketing Strategies

Shopping Elsewhere™ Adds Precision and Relevance to Your Targeting Campaigns

Adobe Set to Acquire Magento Commerce for $1.68 Billion

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