Bizzabo Marks Momentous Year, Continues Upward Trajectory in Event Industry Space

Bizzabo Launches Studios, a Premium Event Creative and Production Service

Bizzabo, the Event Experience Operating System (OS), achieved new company milestones in 2021, including the acquisition of four companies, launch of the Event Experience category, and development of an open, integrated Event Experience Operating System. Bizzabo also earned accolades as a “Leader” in The Forrester Waveâ„¢: B2B Marketing Events Management Solutions, Q1 2021 report.

Bizzabo’s Event Experience OS hosted 43% more events in 2021 (compared to 2020). Bizzabo’s customers created in-person, virtual, and hybrid event experiences for millions of people. On average, each of these events included 16 sessions with an average session rating of 4.5 out of 5.

Marketing Technology News: MarTech Interview with Andy Stevens, Chief Data Officer at Clear Channel International

“Change has become a constant — and the events industry has risen to meet the challenge,” said Eran Ben-Shushan, co-founder and CEO of Bizzabo. “In 2021, Event Experience Leaders innovated and adjusted to deliver personalized, impactful, and immersive experiences to global audiences. We’re proud to play a part in these leaders’ success, arming them with a flexible operating system custom-built for our hybrid world.”

Business Highlights
In 2021, Bizzabo successfully acquired four companies in six months: Whalebone, x.ai, TeeVid and Klik. With each acquisition, Bizzabo has worked to integrate new, novel technology directly into the Event Experience OS, setting it apart from anything else on the market.

In May, Bizzabo announced its first acquisition: Whalebone. Whalebone’s Crowd technology uses deep learning, interaction analysis and sensors to interpret audience activity in real-time and simulate live audiences.

Bizzabo added x.ai in June. The company’s sophisticated AI technology supports a scheduling and matchmaking engine that empowers event participants to connect with the right people at the right time.

The company started the third quarter by acquiring the leading video platform TeeVid to bolster Bizzabo’s Ultimate Video Production Suite by providing online studio capabilities to enable stunning, branded, attention-grabbing content. With TeeVid and Ultimate, Bizzabo is delivering on a must-have element of virtual and hybrid event strategies.

In November, Bizzabo introduced its fourth acquisition of 2021. Montreal-based Klik has pioneered smart wearables technology designed to power onsite experiences at live events. Bizzabo is integrating Klik’s technology into the Event Experience OS, alongside the Event Serendipity Engineâ„¢ powered by x.ai’s technology. Bizzabo also introduced its App Marketplace, a comprehensive storefront that will allow event organizers to browse and install apps from technology partners to bolster their event experiences.

Marketing Technology News: Zero Trust Leader iboss Wins 2021 Cybersecurity Excellence Award

Picture of PRNewswire

PRNewswire

PR Newswire, a Cision company, is the premier global provider of multimedia platforms and distribution that marketers, corporate communicators, sustainability officers, public affairs and investor relations officers leverage to engage key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to- end solutions to produce, optimize and target content -- and then distribute and measure results. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire powers the stories of organizations around the world. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and Asia-Pacific regions.

You Might Also Like