CallRail Launches #GoodToGrow Campaign To Help Small Businesses Post-Pandemic

CallRail, a marketing platform that helps businesses accelerate growth with marketing analytics and communications tools, today announced the launch of its Good to Grow campaign (#GoodToGrow). With a focus on giving back to the small-to-medium-size business (SMB) community, CallRail will offer a year of its platform for free to 100 small businesses and the agencies that serve them. In addition, as part of the Metro Atlanta Chamber Backed by ATL initiative, CallRail is donating $24,000 to be allocated to three deserving metro Atlanta organizations as they recover from the pandemic. The three organizations include The Progress Place, Inc, Fitly Spoken Therapy, and MLK Dental Center.

After a tough year for many SMBs, the campaign aims to help businesses shift from survival mode back to growth mode by removing the financial burden of software costs. One hundred lucky small businesses will be selected to receive access to the full CallRail marketing platform, which combines marketing analytics and communications into a single experience. In addition to industry-leading Call Tracking, the platform also offers multi-touch attribution insights into the full customer journey via Form Tracking, automated call transcription and AI-powered call analysis via its Conversation Intelligence product, and cloud communication tools like softphone and text messaging through its Lead Center product.

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“The CallRail team is passionate about helping SMBs and their agencies accelerate growth,” said Andy Powell, CEO of CallRail. “As a true partner, we want to give back to the Atlanta business community as it recovers from the pandemic. By offering our tools free for a year to 100 small businesses, and a monetary donation to help three organizations increase their impact, we’re hoping to do our part to strengthen the Atlanta business community that we know and love.”

The campaign will run from June 7 to June 30, 2021. Any current CallRail customer or business that tries out the platform before June 30 is eligible to be selected and will be automatically entered. The 100 lucky winners will be notified on July 14, 2021.

“We are energized by CallRail’s intentional commitment to lifting up small businesses in metro
Atlanta,” said Metro Atlanta Chamber President and CEO Katie Kirkpatrick. “As a newly-inducted
Backed by ATL company, CallRail is inspiring not only for its tremendous growth and growth
prospects, but also for its genuine investment in the metro Atlanta business community through
donations to small businesses recovering from the pandemic.”

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