IPinfo Launches Free IP Datasets on Snowflake Marketplace

Joint customers can now access IPinfo’s free IP to Country and ASN datasets on Snowflake Marketplace

IPinfo announced that joint customers now have access to free IP to Country and Autonomous System Numbers (ASN) datasets on Snowflake Marketplace. Since 2019, IPinfo’s engineering team has optimized queries by improving join times with Snowflake’s powerful user-defined table functions (UDTFs). Now requests that previously took ten or more minutes are returned in mere seconds for IPinfo’s proprietary datasets. Like all of IPinfo’s databases, the free IP datasets will include a unique UDTF solution that simplifies data queries.

IPinfo and Snowflake, the Data Cloud company, are working together to help joint customers inform business decisions and drive innovations by offering highly performant and relevant IP geolocation and wider internet datasets. IPinfo actively improves and evolves all of its datasets on Snowflake Marketplace for frictionless data engineering, data warehousing, data science, and much more.

The new, free datasets require near-zero maintenance due to an IP range aggregation on the joined database, which optimizes these listings for even faster queries. With the free datasets, IPinfo will also launch a new UDFs and UDTFs solution that immediately makes this new database functional with minimal code writing required.

Marketing Technology News: MarTech Interview with Mark Cattini, CEO at Acoustic

“We’re excited to launch our IP to Country and ASN data on Snowflake,” said Ross Lewis, Head of Partnerships & Ecosystem at IPinfo. “IPinfo develops proprietary, accurate, and highly performant IP data and Snowflake’s single, integrated platform has given us various tools to optimize queries and improve join time from minutes to seconds. Like our paid plans on Snowflake Marketplace, the free IP to Country and ASN data retain premium accuracy and are optimized for Snowflake’s platform. Customers can get value from the data in a matter of seconds.”

Snowflake Marketplace enables near-instant, frictionless, and secure data usage within its applications. IPinfo’s in-depth documentation enables customers to start using the data on the platform quickly.

While the free datasets are only a subset of IPinfo’s data listings, they retain premium accuracy and unrestricted access to all records within the included fields. The IP to Country and ASN datasets are available without usage restrictions, allowing customers to use these datasets for a wide variety of projects and use cases, including threat detection and response, advertising technology, financial technology, web personalization, and more.

“Our partnership with IPinfo enables our customers to benefit from technologies with valuable industry and business experience on Snowflake’s single, integrated platform,” said Felippe Hoffa, Data Cloud Advocate at Snowflake. “We’ve seen IPinfo’s datasets help accelerate threat detection and response, so we are confident that Snowflake customers, from cybersecurity departments to advertising services, will benefit from these free datasets.”

Snowflake Marketplace is powered by Snowflake’s ground-breaking cross-cloud technology, Snowgrid, allowing companies direct access to raw data products and the ability to leverage data, data services, and applications quickly, securely, and cost-effectively. Snowflake Marketplace simplifies discovery, access, and the commercialization of data products, enabling companies to unlock entirely new revenue streams and extended insights across the Data Cloud. To learn more about Snowflake Marketplace and how to discover, evaluate, and purchase the data, data services, and applications needed to innovate for business

Marketing Technology News: GoDaddy Launches Generative AI Prompt Library for Small Businesses