Staffbase and Bananatag Merge Becoming the Global Leader in Internal Communication Technology

0 212

— Staffbase and Bananatag merge to create the world’s largest and fastest growing internal communications company, under the Staffbase brand

— The new joint company serves 1,000 customers and growing, through 450 employees at 11 global locations

— Together, they are realizing the vision of an integrated, end-to-end platform for internal communications professionals

Staffbase, a leading provider of internal communication platforms trusted by 400 global enterprise customers, announces it will merge with Canada-based internal communication solution provider Bananatag.

Marketing Technology News: What Software Developers Can Teach Marketing Pros About Becoming More Agile

Forming the world’s largest internal communication software company  

Together, Staffbase and Bananatag will use their experience working with a combined 1,000 customers to realize the vision of creating the world’s first integrated, one-stop-shop platform for internal communications professionals. From content creation, to design, to distribution and measurement, the new Staffbase will empower brands to deliver timely, impactful communication to their employees.

“This merger is fantastic news for our customers,” said Staffbase CEO and Co-founder Martin Böhringer. “It will broaden our platform to include email, employee app, intranet, chat and deep integrations with Slack and Microsoft 365–including Teams and SharePoint.”

Bananatag’s strong customer base in North America will accelerate Staffbase’s growth ambitions in the region. The company will now serve customers with a total of 450 employees in 11 global locations–including Vancouver, Kelowna, New York, London, Amsterdam and locations across Germany. 

In the past two years, Bananatag has been recognized for its rapid growth and innovation, most recently being named to Deloitte’s North American Fast 500 list. 

Marketing Technology News: Fidor Solutions Contracts With SIA To Launch Instant Payments In Germany

“This is an amazing day for Bananatag,” said Bananatag CEO and Co-founder Corey Wagner. “Our people are incredibly proud of the brand we’ve built and the many customers we have the privilege of serving. We couldn’t be more excited to take this giant leap forward for our customers and the internal communication field.”

The joint company under the Staffbase brand becomes the biggest in team size, revenue, and the fastest growing provider for internal communication software on the market.

“Both teams have been about more than just providing the best software. Both deeply care about internal communications. Together we have the thought leadership, the size and the traction to really make a difference globally. To me, this is a very exciting mission to be part of,” said Böhringer.

A bright vision for internal communicators becoming reality 

The global COVID-19 pandemic has revealed how pivotal strategic internal communication is, as companies realized they needed to reach all employees with accurate information in a fast, secure and measurable way.

Bananatag and Staffbase believe that effective internal communication should be easy, measurable, and help unite companies–today more than ever. 

With this partnership, Staffbase and Bananatag will close the loop to their shared vision of creating a true end-to-end employee communication platform. For now, customers will continue using their trusted providers, but will eventually have access to a fully integrated multichannel internal communication platform.

Marketing Technology News: MediaKind Advances Viewing Experience Through Integration Of Dolby Vision HDR Technology

Leave A Reply

Your email address will not be published.