Zeta Global, a cloud-based marketing technology company that empowers enterprises to acquire, grow, and retain customers more efficiently, announced that it has appointed Williams-Sonoma executive, Jeanine Barnett Silberblatt, to the Zeta Board of Directors as a Class II director. The addition of Silberblatt expands Zeta’s board and enhances the Company’s governance as it enters its second year listed on the NYSE. Ms. Silberblatt will support Zeta’s long-term growth plan as the Company continues its commitment to help enterprises thrive in a rapidly changing digital ecosystem.

Silberblatt is a highly accomplished marketing leader. She has held a broad spectrum of senior positions at top consumer brands in retail and technology verticals, demonstrating expertise in AI-enabled business models, large-scale eCommerce businesses, and omnichannel retail. Currently serving as Vice President, eCommerce & Digital Marketing of Pottery Barn Teen at Williams-Sonoma Inc., Silberblatt leads all eCommerce and digital marketing initiatives. Prior to this, she was the Vice President, Merchandising & Brand Partnerships at Stockwell AI Inc., and has also held leadership positions at Reformation and Sears Holdings Corporation. Silberblatt started her career as a hedge fund investment analyst at UBS Global Asset Management.

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“On behalf of Zeta, I am thrilled to welcome Jeanine to our Board of Directors,” said David A. Steinberg, Zeta’s Co-Founder, Chairman, and CEO. “Jeanine’s deep experience and expertise in digital marketing for enterprise brands will be invaluable to us as we continue to innovate, strengthen our platform to help our customers grow, and build toward our Zeta 2025 plan. I look forward to partnering with her as we aim to create exceptional value for all of Zeta’s stakeholders.”

“Zeta is a very respected company with incredible growth opportunities ahead, and I am excited to partner with David and the leadership team on their bold vision to become the largest marketing cloud in the industry by 2025,” said Silberblatt. “As data and AI become critical components to all marketing strategies industry-wide, Zeta has tremendous potential to become a defining company of this digital marketing era.”

Silberblatt is also a Founding Member of Chief, a private network designed for senior women leaders to strengthen their leadership journey and serves on the board of Fashion Incubator San Francisco (FiSF), a non-profit incubator committed to turning fashion apparel designers into successful San Francisco entrepreneurs and employers. She holds a Bachelor of Science from Delaware State University and an MBA from Harvard Business School.

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