ODK Media, Inc. Expands CTV Presence with the Release of 6 major TV Platform apps for OnDemandKorea

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ODK Media, Inc., an independent International media group, announced a massive roll-out of CTV apps for OnDemandKorea, the largest Korean streaming service in North America: viewers can access content across all the largest Connected TV platforms in the space, including Roku, Samsung, LG, Fire TV, Apple TV and, Android TV.

The OnDemandKorea CTV app features free, ad-supported streaming TV(FAST) and on-demand TV shows, movies, K-pop, and original content. Viewers can access over 4,000 titles through a redesigned user interface that prioritizes simplicity and a seamless viewing experience.

ODK FAST Channels, which are live and programmed 24/7, showcase hit TV shows, on-air news, and popular variety shows. Its intuitive program guide enables users to browse channels seamlessly from their TV screens via remote control.

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Since its launch on Roku in 2018, the OnDemandKorea CTV app has rapidly grown its user base, with a 78% increase year-over-year in view hours.

“For over a decade, we have connected our viewers with the international content they seek by cultivating relationships with broadcasting and production companies abroad. With the rollout of our additional CTV apps, we are not only meeting the demand from our dedicated users to consume our content on bigger screens, but also growing audience reach on behalf of our content partners.” said Young Joon Cha, CEO of ODK Media, Inc.

OnDemandKorea, the first and largest legal Korean streaming service in North America, serves over 70% of the Korean population* in the United States; the average ondemandkorea.com user consumes 3.8 hours of content daily.

As an international media hub, ODK Media, Inc., continues to grow its owned and operated streaming service platforms and expand its content distribution and syndication deals in North America by partnering with major studios, television operators, global streaming service platforms, distribution networks and movie theaters. These partnerships represent over 500,000 hours of IP content from 320 producers in 36 countries.

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MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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