BIG Gains Continued Momentum as Registered Users grow to 11 Million Globally
Social Reality, Inc., a digital marketing and consumer data management technology company, announces an 11 Million+ growth surge in global registered users on Android, iOS and the web using the BIGtoken app to own and earn from their data. Participant excitement has become central to the push by consumers to build a community of engaged users who value their data and privacy.
“BIG’s recent mass appeal is validation that consumers see the value of their data and want tools to own and earn from it,” said Kristoffer Nelson, COO at SRAX and co-founder of BIGtoken. “Consumers around the world can now see the actual value of their digital identities and have become our biggest growth drivers in just one week’s time, without having to spend marketing dollars to make that a reality. Our continued promise to offer everyone in the Internet ecosystem choice, transparency, and compensation for their data makes us the undisputed platform for doing so, worldwide.”
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Since September 2018, consumers have downloaded and signed up for BIGtoken. BIG’s technology is revolutionizing advertising and data management for both consumers and advertisers. In addition to enabling users to earn from their data and gamifying data sharing, BIG allows them to delete data and opt out of data sales.
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As marketers increasingly turn to data solutions to grow their businesses, BIG assures the information collected about their target audiences meet their business needs in a consumer positive approach without regulatory risk. In Q2 2019, SRAX will make plans to unlock the power of BIG’s large, active user-base to provide the most accurate and open data set for advertising targeting. The Company’s work with marketers will drive the BIGtoken ecosystem towards more positive growth.
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