Automotive video tool, SnapCell, has teamed up with elead to offer suite integration to its mutual customers. This integration with elead means that SnapCell can now be integrated with North America’s three largest car dealer CRM providers, alongside Vin Solutions and DealerSocket.

Elead provides a specialist CRM solution that allows dealers to collate all customer communication, preferences and data in one place. Through the use of customizable dashboards and dynamic reporting, managers can gather useful insights that can determine benchmarks and goals within the business.

SnapCell’s open API now allows users to manage their SnapCell leads through the elead dashboard, and in turn, helps dealers to improve their experience and efficiency. Dealers can benefit from a seamless CRM experience, where all data is secure, readily available and easy- to-digest. This means that all SnapCell conversations, actions and leads will be automatically populated into elead.

SnapCell’s Marketing Director, Max Farrell, commented: “We’re very pleased to now offer seamless integration between SnapCell and elead. Our technical teams have been working hard to blend the two dealer suites to help our mutual customers, and we appreciate how much time this will save dealers in the future.”

The integration of these two dealer suites ensures that there’s no need for duplicate data entry at any point, saving the dealer precious time that can be spent elsewhere. Furthermore, new leads can be automatically communicated to the dealer whilst autoresponder videos can automatically be sent to the customer. All customer contact is instantly populated into the elead CRM, with no manual intervention required.

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