Leading Video Advertising and Monetization Platform Promotes Former Senior Product Director to Drive Integrated Global Marketing Strategy
SpotX, the leading video advertising and monetization platform, announced that Kevin Hunt has been appointed senior vice president, global marketing to lead the company’s marketing strategy around the globe. Hunt has been with SpotX for seven years in the company’s product department where he most recently served as senior director of product management, driving innovation through technical implementations, in-market research, and growing a team of expert product managers to build world-class digital video advertising products.
“Kevin’s expertise in building, retaining, and empowering high-performance teams at SpotX will serve as ample experience for taking the global marketing strategy to the next level,” said Mike Shehan, co-founder and CEO of SpotX. “Kevin’s deep roots with our product make him uniquely qualified for this new position, and his steadfast focus on aligning Global Marketing with both Product and Sales will definitely play a key role in our ability to help clients with all their video advertising needs.”
An alumni of The University of Nebraska–Lincoln, Hunt is based in SpotX’s San Francisco office which he and the company’s senior vice president of platform, Mike Laband, helped start in 2013. Hunt joins SpotX’s marketing team at a time of rapid growth and will oversee the company’s entire global marketing function, including its online and offline marketing efforts, event strategy, PR, and brand development.
“SpotX has led the ad tech industry with best-in-class technology and services for the global media industry. I’m also proud of the trust we’ve built in our customer service.. We have amazing stories to tell about how we’re transforming the intersection of TV and digital video,” said Kevin Hunt, senior vice president, global marketing at SpotX. “I’m thrilled to join such a talented team and look forward to continuing to evolve how SpotX shows up in the world.”