EXL puts data-driven transformation at the center of its growth strategy with new brand promise and enhanced capabilities

‘We make sense of data to drive your business forward’ becomes rallying cry for bold plans to help clients improve customer experience, revenue and efficiency

EXL unveiled its new brand promise that captures the company’s evolution into a global analytics and digital solutions leader, along with a series of new capabilities that showcase its accelerating growth in advanced analytics, AI, digital and cloud.

“As our clients have evolved their digital strategies, we’ve evolved our data and analytics focus to create digital solutions that address their biggest challenges, unlock opportunities for growth, and drive efficiency,” said Rohit Kapoor, EXL Vice Chairman and CEO. “Anchored in the promise to ‘make sense of data to drive your business forward,’ our strategic focus is trained on empowering our clients to make bold moves with speed and confidence.”

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Founded in 1999 as a business process management firm largely focused on operations management, EXL has grown into a $1 billion analytics and digital solutions powerhouse driving enterprise-scale business transformation initiatives for the world’s leading corporations in the insurance, healthcare, and banking and financial services industries, among others. EXL recently earned the distinction of being the only vendor to be recognized as Customers’ Choice for two years in a row in the report: Gartner Peer Insights ‘Voice of the Customer’: Data and Analytics Service Providers.

Embracing that evolution, EXL’s strategic focus is centered on its strengths in data, analytics, AI and cloud-based operations. These capabilities are designed to create meaningful value for clients at speed:

• Advanced analytics solutions combine EXL proprietary and client data with deep domain expertise to enable better and faster decision-making
• AI-powered solutions for language, images and speech that enable real time customer experiences and interactions integrating EXL’s industry and process knowledge for faster, lower risk implementation
• Redesigned client operating models that integrate cutting-edge cloud-native AI and analytics solutions with expert professionals to leapfrog constraints presented by legacy technology and operations

EXL’s enhanced capabilities are being used by clients across a wide range of use cases in insurance, healthcare, banking and financial services and other industries. As part of the new brand campaign, EXL will be showcasing new solutions and innovative new client projects that demonstrate its continued evolution into a global analytics and digital leader through a series of videos, webinars, whitepapers and client success stories.

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