Xsolla, a global video game commerce company, announces the appointment of Steve Lambert as its Chief Operating Officer. This strategic move underlines the company’s unwavering commitment to expanding its global reach and further enhancing the gaming ecosystem.

Steve Lambert brings to Xsolla a robust background in developing and optimizing strategic operations. His impressive track record at Salesforce propelled him from an Intern to Vice President of Strategy & Operations in 10 years. There, he led a 70-person team to define the global go-to-market strategy for Salesforce’s vast ecosystem and championed transformative initiatives such as the company’s Industry Blueprint Solution Strategy.

Steve’s contributions at Salesforce extended beyond strategy. He provided leadership for the ISV Sales organization, steering them through multiple leadership transitions and playing an instrumental role in Salesforce’s partnership with Vlocity. This partnership became a hallmark of success, culminating in an acquisition in 2020. Furthermore, Steve’s development of a Competitive Partner Policy unlocked an additional $40M in company revenue for Salesforce. Before Salesforce, Steve honed his commercial strategy and operations expertise at General Electric, serving as a Commercial Leadership Program Associate.

Steve’s industry standing is further augmented by his academic portfolio. His commitment to continuous learning is evident with an MBA from the University of Southern California, Marshall School of Business, and an accolade from Stanford University’s LEAD Corporate Innovation Program.