Talkdesk collaboration with AWS CCI boosts artificial intelligence integration and customer experience personalization Talkdesk is expanding its machine learning offering through AWS CCI to include a wider range of machine learning-driven options and capabilities Talkdesk customers gain a new level of flexibility to augment product capabilities Talkdesk is enriching Talkdesk Agent Assist and Talkdesk Speech Analytics products by leveraging Amazon Transcribe Talkdesk, Inc., the cloud contact center for…

Amazon Prime Video is now available to Paraguayan customers with monthly memberships that can be paid in Guaranies through Bancard Bancard announced that they have enabled payment with cards in local currency for all Paraguayan customers who subscribe to Amazon Prime Video. Amazon Prime Video offers an extensive catalog of original series, films, documentaries and, children's content with both subtitles and dubbing in Spanish. Local customers with a Prime Video subscription will now be able to pay in Guaranies through…

Founded way back in 1997, Netflix is clearly the veteran and arguably the most popular online streaming service. Now, after two decades, there are plenty of online streaming services competing against the streaming giant. One of those services is Amazon Prime Video. However, Amazon’s Prime Video is more than just a streaming service. Let’s see what are the differences between the two online streaming service providers. Video Format Netflix’s subscription model offers three format viewing experience. It offers Basic (480p),…

Amazon Chime, a communications service from Amazon Web Services (AWS), is now available in the 4me service to make it easier for support specialists working from home to collaborate with their colleagues.  This makes it possible for specialists who are working on a request or task to quickly start a video call with another member of their team without first having to leave 4me. Marketing Technology News: The Definitive Guide to Instagram Hashtag Strategy Specialists who are working from home because of the COVID-19…

New this year, customers can make returns until January 31 for items shipped between October 1 and December 31—giving customers more time to decide on whether to keep that gift or not Amazon is also making returns even easier at Whole Foods Market locations across the country with a new no-box, no-label return option Amazon announced that it’s here to help make buying – and returning – even more stress-free and convenient as possible this holiday season. New this year, customers have even more time to make a decision on…

Sponsored Profit, an Amazon PPC strategy company, is sharing with online sellers the benefits to running Amazon promotions during the holiday season. The company says promotions can help improve brand awareness, boost conversion and increase sales Amazon PPC strategy company Sponsored Profit shares with online sellers the potential benefits to running Amazon promotions during the holiday season. The company also offers its top tips for running promotions in conjunction with Amazon PPC. The company is well known for its…

Compiled from data across millions of Amazon products, "The Content Advantage in Amazon Advertising" reveals how content impacts search rankings and sales funnel metrics Product content on Amazon that meets certain best practice thresholds (termed "A-rated" content) drove 21 times more conversion than poor content, finds a new study from Salsify, Kenshoo, and Profitero. "The Content Advantage in Amazon Advertising" reveals that optimized product content positively impacts search engine results and ad efficiency as well.…

Sycamore Entertainment Group, Inc. (SEGI) is pleased to announce the launch of SEGI TV, a new streaming network that will reach more than 100M U.S household televisions and 200M users via OTT (Over The Top) and mobile devices. SEGI TV will offer its viewers premium, mainstream and exclusive content via Advertising Video On Demand (AVOD). Including diversity, equality, sports, climate change and other multicultural subject matter. Content acquisition will be aided by partnerships with Vuulr and Rights Trade, both leading…

Brings Free 24/7 Access to Streaming Maverick Movies Maverick Entertainment and Digital Sylvia have officially launched the movie channel 'Maverick Free Black Cinema' on the Roku® platform and Amazon Fire TV®, showcasing a library of diverse Black Cinema. Available free to Roku and Amazon Fire TV users, fans can enjoy a vast supply of movies. The channel is easily accessible through the Roku Channel Store and Amazon Appstore. Owners of Roku devices or Amazon FireTV devices can stream the latest from the Maverick…

New this year, customers nationwide can now deliver their gifts to Amazon physical retail stores including Amazon 4-star and Amazon Books Customers can also choose from several options to track and receive their holiday orders at-home to keep them a surprise Amazon.com -- The holidays are typically overwhelming—between shopping for gifts, preparing family meals, and getting the house ready for guests—but for many, this season may look a little different. Whether customers’ plans have changed or not, Amazon still wants to…

1/3rd of US Households Shopped Prime Day; 90% will buy at Amazon again before the holidays Numerator, a data and tech company serving the market research space, has released new Prime Day 2020 findings that, coupled with Numerator survey data, indicate Amazon will lead the holiday shopping season in terms of US household penetration. Historically, Big Box retailers have led in household penetration over the five days from Thanksgiving through the following Monday, including Black Friday and Cyber Monday.  In an analysis…

Partnership combines best-in-class digital shelf technology and consulting services for Amazon marketplace sales strategies Salsify, the commerce experience management platform that helps brands win on the digital shelf, and e-Comas, an Amazon consulting, account management, and content optimization firm, announced a joint partnership designed to bring Amazon digital shelf excellence to brand manufacturers in Europe, the Middle East, and Africa (EMEA). The partnership will allow joint customers to grow sales on Amazon more…

Noted Amazon PPC agency, Sponsored Profit, is now a trusted destination for Amazon sellers of all sizes looking to systematize their Amazon PPC for maximum profit. As Amazon PPC specialists, the company has generated over $40M in sales for its clients Amazon Pay-Per-Click (PPC) advertising has developed into a powerful marketing channel on Amazon. However, proper Amazon PPC management can be a mountain to climb for Amazon sellers. Popular Amazon PPC agency, Sponsored Profit, is now making life easier with its simple system…

Founder of PPC Entourage, Mike Zagare, has recently released his instructional guide, Amazon Ads Playbook Series. With a wealth of experience in everything related to Amazon, Zagare helps other sellers achieve personal and financial freedom Mike Zagare, a serial entrepreneur and the founder of PPC Entourage, is pleased to announce the official launch of his free guide on Amazon advertising titled Amazon Ads Playbook Series. This is a simple instructional guide on how to set up 28 unique Amazon campaigns. It includes…

The holidays are soon upon us, and as businesses globally await the significant boon from the massive swell of transactions, which are imminent, one segment of knowledge could be the differentiator for maximizing success. It may be of no surprise to many, however, according to Statista, Amazon was responsible for 45% of U.S. e-commerce spending in 2019, a staggering figure which is expected to rise to 47% in 2020. A trajectory that is potentially setting the stage to tip the scales north of 50% in 2021. In fact, the very…

Company sees growing opportunity in Amazon Marketplace products and companies; raises capital to accelerate its rate of acquisitions and expand its platform Perch, a technology-driven commerce company that acquires and operates top Amazon Marketplace businesses with winning products in their respective categories, announced that it has closed $123.5M in new financing. This brings the Company's total funding to date to over $130 Million. The round was led by Spark Capital and includes past investor Tectonic Ventures, with…

Incubeta, the independent digital marketing services group, released the findings and insights on how products performed during Amazon Prime Day. Using its Amazon dashboard Incubeta found the average product price to be just 0.5% higher in the day following Prime Day and 5% lower compared to the days leading up to the discounted event on the 13th and 14th October. As 75% of consumers start their shopping journey using the Amazon search box, there's a huge opportunity for retailers and brands to prosper as the shift to…

The recently launched The Chat Agency provides e-commerce sellers with Facebook Messenger chatbot and social media nano influencer marketing services. The company's services are designed to achieve online sellers' most important business objectives by increasing brand awareness, product sales, and rankings. The newly launched company was created to solve some important issues the founders had run into from their own experiences. "We noticed our listings were losing rank for competitive and valuable keywords. We knew we…

Former SVP of CAA Brand Consulting Jeff Filiberto Hired as Head of Marketing Transformation Practice and Beauty Industry Executive Susan Naci Named Beauty & Luxury Lead VidMob, the leading platform for intelligent creative, announced that Jeff Filiberto will join the company in a newly created role—Head of Marketing Transformation Practice. In this position, Filiberto will develop and helm the company's strategic consulting practice to help enterprise brands improve their creative operations and marketing results by…

Animoto helps sellers and vendors create high quality video content at scale Animoto, the company that makes it easy for anyone to create videos, has optimized its platform for creating high-performant Amazon Advertising video ads. Animoto now offers templates, created for Amazon Advertising campaigns, with regularly updated best practices and moderation guidelines to meet Amazon Advertising's requirements. For millions of small and medium sized businesses this means a one-stop shop to create videos customized for Amazon…