New Awards Program Celebrates People and Technology That Create Relevant, Personalized Experiences – with Evergage Being the Only Vendor to …
CDPs and Analytics Take CRM Lead Management Providers to New Heights
Recently, Gartner released the Magic Quadrant 2019 for CRM Lead Management. The list includes the usual top-end Martech providers, Salesforce, …
Arm Treasure Data Brings Advanced AI ML-Based Analytics to its CDP
Customer Data Platform landscape has been a busy space with maturing technologies and new innovations breaking the threshold of competitiveness …
Suffering from CDP Sensory Overload? Here’s 7 Things to Do Before You Invest
Customer Data Platforms (CDPs) are everywhere. The new ‘darling’ of the MarTech stack. The promise of finally being able to …
The Relevancy Group releases The Relevancy Ring 2019 CDP Buyer’s Guide
Findings Indicate Close to 50% of Companies Currently Using a CDP and Seeing Significant Improvements in Business as a Result …
A Finer Sieve: The Role of CDP in Business Transformation
“A journey of a thousand miles begins with a single step”- Laozi. Both pragmatic and philosophical, this adage finds new …
Evergage Named a Strong Performer Among B2B Customer Data Platforms (CDPs) by Independent Research Firm
1-to-1 Personalization and CDP Company Recognized for Enabling Real-Time Data Activation Evergage, The 1-to-1 Platform company, announced that Forrester Research, …
Zylotech Identified as One of the Most Significant Providers in B2B Customer Data Platforms (CDP) Report by Independent Research Firm
Zylotech, the self-learning customer data (CDP) platform company, announced it has been identified as one of the most significant providers …
Tapad Brings Global Insights to Arm Treasure Data’s Enterprise CDP Technology
Joint Solution Will Enhance Accuracy and Reach Across North America, EMEA and APAC Tapad, a global marketing technology company and leader …
Pearl Thinks, LLC Announces Release of Pearl CDP
Pearl Thinks, LLC is pleased to announce the release of Pearl, a patent-pending SaaS Customer Data Platform (CDP) built exclusively …
Customer Data Platform Institute Launches RealCDP to Reduce CDP Confusion
The Customer Data Platform Institute today launched RealCDP, a program to reduce the confusion plaguing the Customer Data Platform industry. …
DMP, CDP or UDP – What’s in a Name?
There’s no denying the love of TLAs (three letter acronyms) in marketing today. Just when you have got used to …
Analyst Study Reveals Celebrus Enterprise CDP Helped Generate Millions in Profits for a Leading European Bank
$15.4 Million Gross Revenue Generated from Deployment of Celebrus CDP A Total Economic Impact study conducted by Forrester Consulting and …
How to Make the Most of Your CDP
There is no denying that customer data platforms (CDPs) are increasingly popular among more and more companies. In fact, recent …
Marketers in the Flow: How an Enterprise CDP Fosters Happy, Hyper-Productive Teams
Drummers call it “the groove.” Developers go into “hack mode.” Financial traders say they’re “in the pipe.” Positive psychologist Mihaly …
Customer Data Platform Leader RedPoint Global Earns Most Awards in The Relevancy Group’s Report, The Relevancy Ring – CDP Buyer’s Guide 2018
Most Comprehensive CDP Vendor in the Market Receives High Recognition Among Peers RedPoint Global, a top provider of customer data …
Tealium Continues to Lead in CDP Buyer’s Landscape
The Relevancy Ring CDP Buyer’s Guide 2018 Ranks Tealium Highest in “Integrated Customer View Completeness” and Cumulatively Across Vendors Tealium – the …
Celebrus Advances CDP Leadership Further With New Product Features
Latest Update Consolidates Celebrus as Enterprise CDP of Choice for Banking and Insurance Sectors D4t4 Solutions Plc has announced general …
You Can’t Spell Digital Transformation Without CDP
The impact of digital disruption on the business world isn’t a new story. If anything, it’s been talked about so …
RedPoint Global Takes The Lead As The Most Comprehensive Customer Data Platform In CDP Institute Vendor Comparison Report
Company Leads Top 24 Customer Data Platform (CDP) Vendors as the Only Platform to Provide All Features and Capabilities Measured …