BDS Marketing & Creative Channel Services Integrate To Form One Connected Commerce Powerhouse: BDS Connected Solutions

As one unified organization, BDS Connected Solutions will significantly expand its scale of operations while maintaining a strong commitment to superior client service, high-quality solutions, and industry-leading results. BDS Marketing, LLC (BDS) and Creative Channel Services, LLC (CCS) have announced that they recently joined to form the industry’s most progressive, sales-powered channel solutions provider: BDS Connected Solutions, LLC. As today’s digital transformation shapes a new generation of products and services…

LiveVox Hires Industry Veteran Dan DeLozier to Lead Channel Strategy & Expansion

Proven channel professional joins the Company following new strategic partnerships within the channel community LiveVox Holdings, Inc., a leading cloud-based provider of customer service and digital engagement tools, has announced the hire of Dan DeLozier as Area Vice President of Channel and Alliances. LiveVox will draw on DeLozier’s 16 years of experience building and managing successful channel programs to bolster its sales and marketing efforts and capitalize on digital transformation opportunities…

Choozle Expands Team to Support Cross-Channel Marketing Campaigns

Denver Ad-Tech Company Adds Vertical Specialists to Enable Marketers to Drive Business Success Choozle, a self-service programmatic ad platform, announced today the expansion of their team with key hires to support cross-channel marketing campaigns for brands and marketers in the travel and automotive industry. Marketing Technology News: FDCTech Partners and Integrates Award-Winning SkaleCRM software with Condor FX Trading Platform Since its inception, Choozle has been working diligently at enhancing its easy-to-use,…

Innovid Adds Audio to Omni-Channel Ad Serving Capabilities

New audio solution further expands leading Innovid’s omni-channel advertising suite which already includes TV, video, display, and social Innovid, the only independent omni-channel advertising and analytics platform built for television, today announced the addition of audio ad serving to their suite of omni-channel delivery capabilities. Now, marketers using Innovid’s platform can easily upload, traffic and independently measure their digital audio media investment together with TV, video, display, and social. At launch,…

NBC Olympics Selects Amagi To Provide UHD Cloud Playout For Tokyo Olympics Coverage On Olympic Channel

NBC Olympics, a division of the NBC Sports Group, has selected Amagi to provide UHD playout with cloud automation for its production of the Games of the XXXII Olympiad, which take place in Tokyo, Japan, from July 23 – August 8, specifically on Olympic Channel. The announcement was made today by Anil Abraham, Director, Systems Architecture, NBC Olympics, and Srinivasan KA, co-founder, Amagi. As part of the agreement, Amagi will deploy its award-winning cloud playout platform, Amagi CLOUDPORT, and live sports/news…

WallStreetQueenOfficial Introduces Its Telegram Channel

The growing popularity and adoption of cryptocurrencies and decentralized finance (DeFi) are indicative of the crypto marketplace’s impact on the global community. While everyone can operate in the marketplace, only players with in-depth knowledge of digital currencies, the market, and up-to-date information have better chances of profiting from trading digital assets. Marketing Technology News:  Avtex Wins 2021 Pandemic Tech Innovation Award The WallStreetQueenOfficial team is pleased to announce to the Cryptocurrency…

Taradel Launches Mapfire, New Multichannel Marketing App For Small Businesses

Taradel today announced the launch of Mapfire, the company’s new multichannel marketing app designed to boost customer acquisition for small businesses. The new app helps advertisers identify high-value prospects and deploy targeted ad campaigns across Google, Facebook, direct mail, and other media channels. Available on desktop and mobile devices, Mapfire also features built-in performance tracking, analytics, and reporting. “We're excited to bring Mapfire to the market," says Jim Fitzgerald, Taradel's founder and CEO.…

Insider Strongly Outperforms top 5 Providers on the Forrester Wave for Cross-Channel Campaign Management with its extensive set of digital…

Trusted globally by 800+ brands including Singapore Airlines, Virgin, Samsung, L'Oreal, Target, Lazada, Santander, Marks & Spencer, and Estee Lauder - Insider helps enterprise marketers connect their customer data, predict intent with AI and individualize experiences across channels with the fastest time to value Insider - one platform for individualized, cross-channel experiences - today announced that it has been named amongst the world's top 5 marketing platforms on the Forrester Wave for CCCM (Cross Channel Campaign…

TIBCO Female Leadership Recognized in CRN Women of the Channel 2021

TIBCO Software Inc., a global leader in enterprise data, empowers its customers to connect, unify, and confidently predict business outcomes, solving the world’s most complex data-driven challenges. Today, TIBCO announced that CRN, a brand of The Channel Company, named two members of the TIBCO partner team, Stuti Sureka and Natascha Lee, to the highly respected Women of the Channel list for 2021. In addition to playing essential roles in executing the TIBCO Partner Program, both are leaders of the Women Inclusion, Success…

Kibo and PeakActivity Join Forces to Help Retailers Accelerate Their Omnichannel Commerce Efforts

Partnership drives implementation of end-to-end order management, eCommerce and personalization for shared retail clients Kibo, a leading unified commerce platform, and PeakActivity, a digital strategy and implementation company, today announced a strategic partnership to help implement best-in-class unified commerce solutions for a wide variety of retailers across both brick-and-mortar and eCommerce channels. Marketing Technology News: Hootsuite Welcomes New SVP of Software Development, Manish Kamra…

For a Second Straight Year, Optimove is Recognized as a Challenger in the Gartner Magic Quadrant for Multichannel Marketing Hubs

Optimove, the leading CRM Marketing Platform, announced that Gartner has recognized it as a Challenger in its 2021 Magic Quadrant for Multichannel Marketing Hubs. This is the second straight year Optimove has been positioned in the Challengers' quadrant and fourth consecutive year that it has been recognized in the Critical Capability report in the same space. Marketing Technology News: Strata Introduces Identity Orchestration Platform for Multi-Clouds Gartner defines the multichannel marketing hub as a "technology…

Qumu Enlists Channel Sales Veteran Susan Young to Grow Strategic Partner Ecosystem

Qumu Corporation , a leading provider of cloud-based enterprise video technology, announced that Susan Young has joined the Qumu team as vice president of strategic alliances and channel. Young will lead Qumu’s strategic partnership program as part of the company’s “better together” strategy, which will be instrumental as the company accelerates momentum in the booming enterprise video market. Young brings more than 20 years of experience working with major technology brands including Cisco, Motorola, T-Mobile and…

Salesforce Positioned as a Leader in 2021 Gartner Magic Quadrant for Multichannel Marketing Hubs

Salesforce , the global leader in CRM, announced that Salesforce has been positioned by Gartner as a Leader in its 2021 Magic Quadrant for Multichannel Marketing Hubs. Salesforce was evaluated for its Salesforce Marketing Cloud. Marketing Technology News: OneTrust is “Leading the Market Outright” and Ranked #1 in Market Share for Privacy Software "Today's digital-first customer expects companies to understand their needs and engage them with relevancy," said Michael Kostow, EVP & GM, Marketing Cloud, Salesforce.…

Jumio Expands Channel Program Through New Distribution Relationship With Ingram Micro’s Emerging Business Group

Jumio’s AI-powered solutions make it easier than ever for Ingram Micro’s business partners to verify the digital identities of new users Jumio, the leading provider of AI-powered end-to-end identity verification and eKYC solutions, today announced it has signed a distribution agreement with Ingram Micro Inc. and its Emerging Business Group (EGB), which offers providers high-touch services, specialization and speed to market. Under the new agreement, Ingram Micro will market and distribute Jumio’s AI-powered identity…

DistroTV Diversifies Content to Cater to Growing Audience with New Channel Additions

150+ channel lineup now includes Bloomberg Quicktake, Bloomberg TV and Us Weekly, among others DistroTV is a natural extension to DistroScale’s expertise in video platforms and advertising space. DistroTV provides brands the opportunity to build a direct-to-consumer relationship with DistroScale and its network partners. Since its launch in 2019, DistroTV has taken note and delivered on the demand for growth concerning its breadth of content and global audience figures. In the last six months, viewership quadrupled and…

OneAffiniti and Contentstack Partner to Deliver Content Marketing Capabilities for Global Channel Partners

Combination of Through-Channel Marketing and Agile headless CMS offers brands ability to expand beyond English-speaking markets globally Contentstack, the leading Content Experience Platform (CXP), today announced a partnership with OneAffiniti, a provider of through-channel marketing solutions for the world's largest technology brands and their 3,500 channel partners. As part of the partnership, OneAffiniti has integrated Contentstack into its proprietary Through-Channel Marketing Automation (TCMA) platform to accelerate…

Digilant Partners with Lasso to Bolster its Omnichannel Healthcare and Pharma Advertising Solutions

Omnichannel advertising services company Digilant announced a strategic partnership with Lasso, the world’s most comprehensive platform for healthcare marketing and analytics, to further strengthen its healthcare and pharma advertising solutions. Marketing Technology News:  Avtex Wins 2021 Pandemic Tech Innovation Award The new partnership will combine unmatched reach and physician-level reporting with best-in-class omnichannel media execution, delivering the most powerful advertising solution for healthcare and pharma…

Dialpad Adds Progressive Channel Leaders to Accelerate Australian Expansion

Dialpad Inc., the industry leader in AI-powered communication and collaboration, announced the addition of three new leaders to its Australia go-to-market (GTM) team; Roger Rivera, Niall Madden and Cheyne Egelton. The new team leads will support Dialpad’s national channel program and assist with partner enablement and growth. Dialpad’s Australian team growth comes on the heels of the company’s reimagined GTM strategy in the region. Marketing Technology News: Avatier Unveils 2021 Spring Release Identity Anywhere Suite…

TikTok and SiriusXM to Create Exclusive Audio Experiences including SiriusXM Music Channel and Pandora Playlists

New SiriusXM channel -- TikTok Radio, a groundbreaking full-time SiriusXM music channel -- will be part of TikTok collaboration across SiriusXM and Pandora Beginning today, Pandora is launching a series of playlists hosted by top TikTok creators including Bella Poarch, Christian Shelton and Nick Tangorra TikTok, SiriusXM and Pandora today announced they are joining forces on the rollout of new and innovative content across each of their platforms. Creating listener experiences curated specifically for each platform's…

Webbula Audience Data Now Available for Targeting Across Mobile, Audio, and Gaming Channels

New Channels Reached with Expanded Tru Optik Data Marketplace Partnership Webbula, The Data Solutions Experts, is now offering world-leading brands, agencies, media companies, and platforms access to Webbula’s industry-leading audience data across more streaming channels through Tru Optik’s new self-service data marketplace. Webbula’s audience data includes several strategic data segments, including Demographics, B2B, Automotive, Consumer Interests, Political, and Financial. Now, customers can more easily…