Integration will allow marketers to take full advantage of digital metadata to enhance optimization of search, social, AI/ML, personalization, analytics and more Claravine announced its integration with Adobe Experience Manager, providing a smarter way to control content metadata and tagging within Experience Manager Sites, Experience Manager Assets, and more. The integration comes at a time when digital transformations are failing; due to an inability to standardize content and marketing metadata across a fragmented…

AI-powered solution reveals online consumer journey pain points, highlights areas for improvement to drive digital revenue growth Medallia, Inc., the global leader in experience management, announced Digital Disruption Quickstart, arming brands with real-time insights of what customers experience on their websites, and empowering them to optimize their digital offerings to meet rapidly changing customer needs and drive revenue. "Medallia Digital has made it easy for DICK’S Sporting Goods to identify when, where and how to…

Integration connects human conversations and digital experiences to drive higher conversion rates and revenue Invoca, the leader in AI-powered call tracking and conversational analytics, today announced an integration with Decibel, the leader in digital experience analytics. For the first time, conversational analytics and digital customer experience data are combined to help companies uncover when and why consumers abandon digital experiences and reach out for help over the phone. Both Invoca and Decibel use AI to…

Marketing Cloud and Drupal Cloud Unify Data and Content to Provide a Powerful Solution for Building, Personalizing, and Orchestrating Multi-Experiences Digital experience company Acquia announced the launch of its new Acquia Open Digital Experience Platform (DXP). The Acquia Open DXP is powered by Acquia Marketing Cloud and Acquia Drupal Cloud, a unified solution that unlocks the value of data and content so organizations can rapidly create new digital experiences. Marketers and developers now have a single, easy-to-use…

Company announces strategic partnership with industry leaders Microsoft and Adobe to launch second phase of digital transformation at the intersection of health and technology Walgreens Boots Alliance, Inc., announced an expansion of its strategic partnership with Microsoft and Adobe to launch a world-class digital experience and customer insights platform to deliver personalized healthcare and shopping offerings. It will provide Walgreens and Boots customers with products and services from its global pharmacy and retail…

DXPR to offer a more intuitive and seamless experience than Drupal As a society in the middle of a global pandemic, an organization’s online presence is vital to its success. This especially rings true for the government space. With budget cuts happening left and right, government officials are forced to give technical website development tasks to non-technical staff. In an effort to save time and money, DXPR, formerly known as Sooperthemes, launches as an alternative and easy way to use website management systems.…

New report from Magnolia shows the digital experience challenges of marketers working in the retail sector Over a third (31%) of marketers working in the retail sector say that a “lack of clear ownership” is their biggest challenge when building digital experiences. That’s according to new research from leading CMS provider, Magnolia. The Magnolia report, ‘The state of CMS in the retail sector,’ incorporates a survey of 200 marketers and IT professionals and examines the unique needs and challenges of marketers in the…

SAP SE announced that its new customer portal, SAP for Me, has successfully completed its beta phase and is now available with enhanced capabilities across products, systems, licenses and consumption to all customers globally. The SAP for Me portal serves as a companion to SAP customers, providing them with personalized access and a transparent view of their entire product portfolio. In addition, SAP for Me is planned to become available in June 2020 to partners who hold sales roles, with further functions becoming…

Contentsquare, the global leader in experience analytics, announced today a $190 million Series D funding round, bringing total funding to date to $310 million. This round is led by BlackRock’s Private Equity Partners team, who joins existing investors Bpifrance (through their Large Venture fund), Eurazeo Growth, Canaan, GPE Hermes, Highland Europe, H14 and KKR, most of whom participated in this round. Sapiance Capital Limited is also providing credit to the company. This new capital will help Contentsquare to continue to…

Progress Delivers Innovative Personalization and Cognitive Capabilities as Well as Increased Productivity and Operational Efficiency Progress, the leading provider of application development and digital experience technologies, announced the release of Progress Sitefinity 13 Digital Experience Platform. With this release, Progress introduces powerful capabilities for creating personalized digital experiences based on cognitive and data-driven insights. It also enables marketing and IT teams to be more productive,…

Also released, free user sentiment monitoring solution to provide vendor visibility and speed up outage recovery Catchpoint™, the leader in next-generation Digital Experience Monitoring (DEM), today announced it has added ‘user sentiment’ to its advanced monitoring platform, combining Synthetic, Network, Endpoint and Real User Monitoring capabilities, making it the most comprehensive digital experience monitoring (DEM) platform available. This new integrated capability provides enterprises with broader insights into the…

Incognito Software Systems Inc., a leading global provider of broadband service orchestration software solutions for digital service providers, today introduced Digital Experience Solution 2.0 to enable next-generation device management and services support for the connected home. The solution features Broadband Forum standards-based User Services Platform (USP) support that brings real-time device data telemetry for greater visibility into the digital experience for subscribers, IoT devices, and smart home services. The…

As a leader in digital commerce website development, BVA will use Contentful’s app framework to build leading-edge digital experiences  Contentful, the global leader in headless content management, today announced a new partnership with BVA, a leading Shopify Plus agency. BVA will leverage Contentful’s newly released App Framework to build services that help BVA’s customers deliver omnichannel digital experiences. Since BVA was founded in 2013, it has accelerated the growth of more than 100 brands including…

900+ decision makers understand the imperatives of digital experience, yet the majority have cancelled or postponed projects; Progress identifies those triggers and how to overcome them Progress, the leading provider of application development and digital experience technologies, today announced the results of its 2020 digital experience survey, “Digital Experiences: Where the Industry Stands.” In this first-of-its-kind survey, Progress gleaned insights from more than 900 app dev, web, marketing and business leaders…

Episerver Launches Its Second-Annual Global B2B Digital Experience Survey Facing market uncertainty brought on by the global pandemic, B2B organizations must adapt to changes in how they connect with customers as 54% of leaders in IT, marketing and ecommerce roles define their company's customer relationships as strained, developing or non-existent according to a new survey from Episerver, the customer-centric digital experience company. In turn, delivering relevant, personalized digital experiences has emerged as a top…

Companies will work to accelerate digital transformation with Modyo’s Digital Experience Platform in Latin America We’re pleased to announce that Deloitte and Modyo have signed a partnership agreement to build solutions that accelerate the time to market of digital products using Modyo’s next generation digital experience platform. Deloitte and Modyo will help clients accelerate their digital transformation through web and mobile channels that fundamentally improve the customer experience. Marketing Technology News:…

DemandGen, an Adobe Platinum Regional Partner, today announced it has been recognized as Adobe 2020 Marketo Engage Digital Experience Solution Partner of the Year. The win marks a back-to-back repeat of the agency's prior year achievement of Marketo Digital Services Partner of the Year for 2019. Adobe's Digital Experience partner awards honor companies that have made leading contributions to Adobe's business and have had a significant impact on customer success. Digital Experience solutions partner of the…

Medallia, Inc. , the global leader in experience management announced Pandora, the world’s leading jewelry brand known for its customizable charm bracelets, rings, and necklaces, has selected Medallia Experience Cloud to provide a unified view of the customer experience across critical digital touchpoints. Marketing Technology News: Finding it Extremely Hard to Attract Audience to Your Blogs? Answer, SEO Medallia’s platform will help Pandora capture feedback from emerging web and mobile channels, engage customers with…

Led by Brighton Park Capital, Series C will enable Glassbox to increase efforts improving site optimization and the customer experience for leading enterprises Glassbox, the leading analytics platform used to optimize user experiences on web and mobile applications, today announced a $40 million Series C funding round led by Brighton Park Capital. As part of the investment, Lisa Hammitt, Global VP of Data & AI at VISA and Special Advisor to Brighton Park, and Zachary Gut, a partner at Brighton Park, will join the…

Magnolia today announces the launch of Magnolia 6.2, the latest version of its leading content management system (CMS), designed to manage connected experiences. Along with a series of new features, Magnolia 6.2 provides a headless digital experience hub, which aims to take managing digital experiences in headless and omnichannel environments to the next level. Within the hub, marketers can use Magnolia’s Visual Single-Page Apps Editor to re-use content across all channels and digital touchpoints, while maintaining…