Smartling Integrates with Episerver to Localize Digital Experiences

Smartling, the #1 rated translation management system by users on G2, announced a new translation integration with the digital experience leader (DXP), Episerver. The Episerver integration, which includes translation automation, localization, and visual context solutions to simplify the complexities of supporting global websites, gives marketers and website developers a turnkey solution to offer digital experiences in any language faster than ever before. Smartling’s language translation services are also available to…

Rakuten Launches ‘Rakuten DX’ to Drive Creativity and Innovation in Digital Experiences Ahead of Expected App Boom

With half a billion new digital applications predicted by 2023*, Rakuten gives sales and marketing the “DX factor” – transforming today’s business challenges into tomorrow’s digital experiences Rakuten, Inc. announced the rebranding of Rakuten Aquafadas as Rakuten DX, expanding its area of expertise to deliver premium digital experience services that transform the way businesses engage audiences. As the industry gears up for a predicted 500 million new digital applications over the next few years, Rakuten DX is perfectly…

Ping Identity Unveils Advanced Passwordless Features to Transform Digital Experiences

PingZero provides frictionless login experiences with passwordless authentication including support for the FIDO2 open standard Ping Identity, the intelligent identity solution for the enterprise, announced PingZero, a suite of passwordless authentication features organizations can implement to deliver seamless digital experiences to employees and customers. By eliminating login friction, including the need for usernames and passwords, PingZero boosts employee productivity, improves customer retention and acquisition rates,…

Digital Yalo and FullStory Partner to Deliver Best-in-Class Digital Experiences

Fueling Client Growth with Customer Experience Solutions Award-winning, creative agency Digital Yalo announces a new partnership with digital experience analytics platform FullStory. This strategic partnership employs FullStory's powerful digital experience platform to deliver exceptional customer experiences. Through Fullstory's measurement and conversion rate optimization tools, Yalo can help their clients grasp the "why" and the "what" to more effectively craft and implement strategies that improve brand and marketing…

Bloomreach brX Experience Platform Now Powers Digital Experiences For Over 500 Global B2B and B2C Brands

Bloomreach, the leader in commerce experience, announced that over 500 global brands are now using the Bloomreach brX Experience Platform to power digital experiences for their online and mobile customers. This announcement follows recent news that Bloomreach is powering over US $200 Billion in annual sales, representing 25% of all US & UK eCommerce. Marketing Technology News: Hiverlab Launches Webcasting Mobile App, RealityCast Many Bloomreach customers have reported remarkable surges in their eCommerce sales growth…

InMoment Announces XI Digital Transformation Solution to Help Top Brands Improve Digital Experiences

InMoment, the leading provider of Experience Intelligence (XI), announced the immediate availability of the XI Digital Transformation solution, an offering ideally suited to help brands successfully navigate the complicated digital transformation landscape. With the urgency to adopt a modern and comprehensive digital stance, business leaders are being pressed by customers, investors, and their boards to offer a more digitally friendly and cohesive customer and employee experience. InMoment’s XI Digital Transformation…

Invoca and Decibel Partner to Improve Digital Experiences

Integration connects human conversations and digital experiences to drive higher conversion rates and revenue Invoca, the leader in AI-powered call tracking and conversational analytics, today announced an integration with Decibel, the leader in digital experience analytics. For the first time, conversational analytics and digital customer experience data are combined to help companies uncover when and why consumers abandon digital experiences and reach out for help over the phone. Both Invoca and Decibel use AI to…

31% of Retail Marketers Say “Lack of Ownership” Is Their Biggest Challenge When Building Digital Experiences

New report from Magnolia shows the digital experience challenges of marketers working in the retail sector Over a third (31%) of marketers working in the retail sector say that a “lack of clear ownership” is their biggest challenge when building digital experiences. That’s according to new research from leading CMS provider, Magnolia. The Magnolia report, ‘The state of CMS in the retail sector,’ incorporates a survey of 200 marketers and IT professionals and examines the unique needs and challenges of marketers in the…

Contentful and BVA Announce Partnership to Enable Brands to Build Omnichannel Digital Experiences

As a leader in digital commerce website development, BVA will use Contentful’s app framework to build leading-edge digital experiences  Contentful, the global leader in headless content management, today announced a new partnership with BVA, a leading Shopify Plus agency. BVA will leverage Contentful’s newly released App Framework to build services that help BVA’s customers deliver omnichannel digital experiences. Since BVA was founded in 2013, it has accelerated the growth of more than 100 brands including…

Absa Regional Operations Selects KAI to Deliver Groundbreaking Digital Experiences to its Customers across Africa

Africa's banking innovation leader uses Conversational AI to deliver new and impressive digital banking experiences as a cornerstone of its consumer digital strategy Kasisto, creators of KAI, the leading digital experience platform for the financial services industry and Blue Turtle Technologies (Blue Turtle), South Africa's leading enterprise technology partner, have announced that Absa Group Limited's subsidiaries outside of South Africa, collectively known as Absa Regional Operations (ARO), have selected and deployed…

SAP Commerce Cloud and Minsait’s Onesait Hospitality Suite Improve Digital Experiences for Travelers

SAP SE and digital transformation consultancy Minsait, a division of Indra, announced the integration of Minsait’s Onesait Hospitality suite into the travel accelerator for the SAP Commerce Cloud solution to enable hotel chains to better serve travelers with new products and services available in a single commerce system across various channels, such as mobile, social or websites. Marketing Technology News: Where Do Marketing Teams Fail with Customer Experience Efforts? “Tourists today want to conveniently reserve their…

Contentstack Announces $31.5 Million in Series A Funding to Deliver Personalized, Omnichannel Digital Experiences

Led by Insight Partners, the funding will be used to extend Contentstack's position from core content infrastructure to a digital experience platform, accelerating digital transformation for companies of all sizes Contentstack, the headless CMS pioneer and enterprise Digital Experience Platform, announced $31.5 million in Series A funding led by Insight Partners with participation from existing backers Illuminate Ventures and GingerBread Capital. Teddie Wardi, Managing Director at Insight, will join Contentstack's Board of…

HCL Releases HCL Digital Experience 9.5 to Provide More Power and Simplicity for Digital Experiences

HCL Technologies, a leading global technology company, announced the general availability of HCL Digital Experience (DX) 9.5, founded on the former IBM WebSphere Portal and IBM Web Content Manager software, a recognized and proven digital experience management platform. Using HCL DX, organizations can seamlessly blend digital content, transactional applications, and data into compelling, personalized digital experiences delivered to virtually any digital touchpoint. Marketing Technology News: 83North Announces New $300…

Contentful Launches New Optimizely Application that Enhances the Content Delivery Process to Drive Great Digital Experiences

New application enables developers to build content experimentation directly into Contentful’s content infrastructure  Contentful, the leading enterprise headless CMS provider, announced the release of a new Optimizely application, which allows developers to build content experimentation into Contentful, enabling faster experimentation and more efficient content delivery. The new application allows marketers to test critical marketing content without leaving Contentful. This enables more and faster content…

Cloudinary Brings Adobe Creative Cloud Connector for Dynamic Digital Experiences

Integration Enables Cloudinary DAM and Adobe Creative Cloud Users to More Easily Deliver Engaging Campaigns and Dynamic Digital Experiences Cloudinary announced that it is adding the Adobe Creative Cloud Connector to its suite of end-to-end media management integrations. The new connector enables Cloudinary Digital Asset Management (DAM) and Creative Cloud customers to streamline media workflows, allowing creative, marketing and development stakeholders to work seamlessly and more effectively across solutions, and more…

NICE Announces a New Era of Complete Digital Experiences Expediting Enterprises Transition to Smart Digital Conversations

NICE Accelerates the Cloud Experience Revolution Led by CXone With the Acquisition of Brand Embassy Organizations can now provide a true digital consumer experience, as NICE announces the next generation of customer service: Smart Digital Conversations. Enterprises of all sizes can now dynamically connect with every consumer based on their preferences. This is enabled by the acquisition of Brand Embassy, a leading provider of digital customer engagement. Embedding Brand Embassy in CXone, NICE's leading cloud CX platform,…

Quantum Metric Unveils First of its Kind Feature for Real-Time and Automatic Response to Enhance Digital Experiences

New Platform Feature Activate Enables Businesses to Transform Behavioral Data into Triggers for In-The-Moment User Experience Decision Making Quantum Metric, the digital experience intelligence platform, announced Activate, a unique capability that empowers businesses to dynamically respond to user behavior in the moment. For digital teams, taking real-time action can be the difference between a poor customer experience and a lifelong brand advocate. Activate leverages Quantum Metric's real-time data engine to surface…

LiveRamp Collaborates with Marketo to Deliver Personalized and Seamless Digital Experiences

Marketo Customers Now Able to Leverage IdentityLink™ to Connect First-Party Data to Digital Advertising Efforts LiveRamp – a leading identity platform for powering exceptional experiences – announced its partnership with Marketo, an Adobe company, to leverage IdentityLink from within Marketo. Starting, Marketo users can connect their first-party customer data to the broader digital advertising ecosystem, enabling marketers to create more precise and secure target lists. Through this integration, Marketo and LiveRamp come…

MoEngage Introduces Two Products to Help Marketers Create Hyper-Personalized Digital Experiences

MoEngage, the Intelligent Marketing Automation Platform, launched two new products at #GROWTH19 Conference. They launched MoEngage Analytics, an industry-first product that lets marketers run & optimize their campaigns in one place and On-Site Messaging that lets marketers craft consistent and personalized messages on their websites. MoEngage Analytics isn’t just another Analytic tool. Marketers have to switch between multiple tools and constantly follow up with other teams to measure and improve their campaigns. This…

Leading UK Publisher TI Media Selects Selligent Marketing Cloud to Power Digital Experiences for More Than 40 Publications

B2C marketing automation company Selligent Marketing Cloud announced that leading UK publisher TI Media has chosen the company to support multi-channel marketing automation efforts to create quality content that entertains and fuels the passions of millions of consumers every day.   TI Media boasts an impressive 160-year heritage and portfolio of over 40 leading publications including What's on TV, Country Life, Woman's Weekly, Wallpaper, Trusted Reviews, woman&home, Horse & Hound, Ideal Home and Decanter. They…