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Comscore Senior Leaders Speaking at Streaming Media West

Panels focus on key questions facing Addressable and Connected Television Advertising Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, is excited to announce that two senior Comscore executives will be speaking at Streaming Media West. Scott Worthem, Senior Vice President, Strategic Partnerships, will join a stellar lineup on the "Addressable TV: How Close Are We to Finding the Holy Grail?" panel November 20, 2019, at 3:00 p.m. Pacific Time. Marketing Technology News:…

Conviva Launches Content Insights, Introduces New Standard for Streaming Media Strategy, Promotion and Monetization Decisions

Conviva Content Insights and next generation Conviva Experience Insights expand integrated intelligence portfolio and deepen viewer journey and quality of experience optimization capabilities Conviva, the global leader in streaming media intelligence, announced the launch of Conviva Content Insights and the next generation of Conviva Experience Insights, the latest innovations in the Conviva Insights Portfolio. Conviva Content Insights introduces a new industry standard for…

New Streaming Media Startup Loop Media, Inc. Acquires Commercial Streaming Video Solutions Leader ScreenPlay, Inc.

Purchase of ScreenPlay's Profitable Business and Video Library Accelerates Loop’s Expansion Efforts Loop Media, Inc., an innovative streaming media company focused on premium short-form video for businesses and consumers, announced the acquisition of ScreenPlay, Inc. With the addition of the 30-year-old company, purchased in cash and stock, Loop procures a deep library of, and valuable licensing rights to, over 200,000 music videos and film, game and TV trailers, millions of dollars in annual revenue and a built-in client…

Streaming Media and The Regional Advertising Challenge

For many broadcasters, the promise of streaming to a global audience is bittersweet. Broadcasters all over the world can now connect with their diaspora communities and grow audiences globally via streaming platforms. However, many of these streams include audio ads that cater to a geographically local audience and often these ads are not relevant to distant listeners. For these stations, the diaspora audience presents an expense that is not offset by additional revenue. This is especially important given the rise in…

eResonate Media Enters Agreement to Acquire Innovative Live-Streaming Technology from Livit Media

eResonate Media Corporation announced that it has entered into a definitive asset purchase agreement to acquire the technology and other assets from six-year old live-streaming technology company Livit Media. Upon closing of the transaction, Livit founder Adam Blazer will join eResonate as its Chief Experience Officer and as a member of eResonate’s Board of Directors. In April 2019, eResonate entered into an exclusive license agreement with Livit for its live-streaming technology specific to certain live-music performances.…

iQIYI Partners with MediaTek to Provide AV1-powered Ultra HD Streaming Experience in 5G Era

iQIYI Inc., an innovative market-leading online entertainment service in China, announced that it has forged a partnership (the "Partnership") with the global fabless semiconductor company MediaTek to support the AOMedia Video Codec 1.0 ("AV1") video coding technology on Android devices through MediaTek Dimensity 1000 5G SoC series, becoming the first company in China to deliver the AV1 stream. The partnership will enable both sides to jointly promote the application of AV1 technology. In the future, iQIYI users will be able…

Telecine Deploys MediaMelon’s SmartPlay to Intelligently Utilize Streaming Bandwidth While Improving the Viewing Experience

As Viewing Hours & New Subscriptions Surge from Stay-at-Home Orders, MediaMelon's Content-Aware QoE Solution Cuts Telecine's Bandwidth Consumption & Costs, Delivers High-Quality Viewing Experience MediaMelon, a pioneer in content-aware streaming, today announced Brazil's Telecine streaming video-on-demand (SVOD) cinema hub has deployed its SmartPlay OTT streaming optimization platform to deliver a better video Quality of Experience (QoE) with lower content delivery costs despite an unprecedented surge in new…

MediaKind Launches Aquila Streaming Solution on Google Cloud Platform to Power Delivery of Personalized Media Experiences

MediaKind, a global media technology leader, today announced that it has extended its partnership with Google Cloud to enable its end-to-end Aquila Streaming solution to be offered as-a-service on the Google Cloud Platform. The launch enables MediaKind customers to leverage Google Cloud’s extensive ecosystem of solutions and assets in order to globally deploy media processing capabilities and optimize the distribution of their OTT services. Aquila Streaming provides significant video bandwidth savings, low end-to-end low…

Rise of Streaming and Death of the Cookie Top of Mind for Digital Media

New IAS Report Checks Pulse of Ad Industry Privacy concerns, the impending death of the cookie and the explosion in streaming TV are at the top of marketers' agendas this year, according to a new report from Integral Ad Science (IAS), the global market leader in digital ad verification. The company’s annual Industry Pulse Report homes in on the issues and challenges that US digital media professionals are focused on for 2020. Based on a survey of over 400 industry insiders, IAS found that hot topics such as Connected TV,…

ATX Adds OTT Video Streaming Capabilities to Media Distribution Solution

New Capabilities of MD16 Enhance Guest Experience and Enables Service Providers to Differentiate Video Offering ATX Networks, a global leader in digital access and media distribution solutions, introduced an enhancement to the MD16 bulk media distribution gateway that will enable service providers to offer hotels, hospitals, universities, apartments and other commercial customers streaming media capabilities. The new MD16 OTT streaming blade enables an over-the-top (OTT) video experience anywhere within the commercial…

Synamedia Saves Operators up to 50% of OTT Costs with Streaming Aware Machine-Learning Capabilities

Synamedia, the world's largest independent video software provider, announced new automation capabilities for its Virtual Digital Content Manager (DCM) with Smart Rate Control that will save operators up to 50% of bandwidth and storage costs.  Using machine-learning (ML) and Stream Video Quality, Synamedia's patented light weight and real-time quality metric technology, the solution automatically scales based on bandwidth requirements to minimize costs while providing consistently high video quality and without impacting the…

Magyar Telekom Marches Forward with MediaKind’s Cloud-Based Streaming TV

Customers of Magyar Telekom, a Deutsche Telekom Affiliate Will Soon Be Offered Immersive TV Experiences Integrating IPTV and OTT Multiple Screens Based on Mediafirst from Mediakind MediaKind, a global media technology leader, announces that Deutsche Telekom has chosen to extend its long-term partnership with MediaKind to deploy, support and operate a new multi-tenant next generation cloud TV platform. The first Deutsche Telekom subsidiary to operate this new platform will be Magyar Telekom in Hungary, who are working to…

Verizon Digital Media Services to Deliver Global Streaming Platform Powered by Microsoft Azure

Verizon Digital Media Services Platform to Optimize Global Content Workflows and Drive the Future of Media Through Integration with Microsoft Azure Verizon Digital Media Services (VDMS) announced that it is working with Microsoft to deliver a simpler way for broadcasters, content owners or streaming services to deliver high-quality, ultra-personalized viewing experiences on Microsoft Azure. Soon customers will be able to use the full implementation of the VDMS’ enterprise-grade streaming product, on Azure, in combination…

Deutsche Telekom and MediaKind Score with World’s First 6K Tiled 360-Degree Live Sports Streaming

MediaKind, a global media technology leader, announces that it has pushed the boundaries of immersive consumer experience of live sport by streaming the world’s first multi-channel 6K 360-degree live sports event in collaboration with Deutsche Telekom, Tiledmedia, and Magnum Film. The multi-camera 360-degree live streaming showed the match between Telekom Baskets Bonn and EWE Baskets Oldenburg from the Telekom Dome in Bonn, Germany, on December 9, 2018. The live streams were delivered to customers of Deustche Telekom’s…

PeerLogix and FourthWall Media Partner to Unify Linear and Streaming TV Audiences

Linear and Over-The-Top (OTT) Television Measurement Innovators Combine Viewership Data Pools on over 25MM Households to Power Unique Analysis and Activation Opportunities PeerLogix, Inc., the go-to audience discovery platform for the evolving OTT/streaming TV ecosystem, and FourthWall Media, the largest independent source of cable set-top box viewing and analytics data, announce the launch of a powerful new data asset combining both streaming and linear TV viewing at the household level. Ideal for programmers,…

Mux Launches Real-Time Streaming Dashboard to Help Engineers Address Issues Immediately When Live Streaming Content

For Video Publishers to Stay Competitive, They Need to Offer a Superior Experience Mux, a leader in streaming video solutions, is announcing the launch of their Real-Time Streaming Dashboard to help video engineers and product managers detect live stream issues in real-time. Streaming is on the rise in every industry, with even small businesses and individual, independent creators trying to develop stronger video followings. Mux’s video API helps these creators deliver Netflix-like streaming quality without the…

Comscore Research Finds Increased Audio Streaming During Coronavirus Pandemic

Average daily audio streaming hours per household increased by 54 minutes per day during the week of June 15, 2020 compared to December 10, 2019 As at-home streaming activity saw an immediate uptick during the first stay-at-home orders (mid-March 2020), new research from Comscore, a trusted partner for planning, transacting and evaluating media across platforms, shows home audio streaming usage increased sharply beginning in early April 2020 and continued to rise through mid-June 2020. According to Comscore's Total Home…

CSG Extends Agreement With Bell Canada to Support TV and Streaming Services

CSG and Bell, Canada’s largest communications company providing advanced wireless, Internet, TV and business services,  announced a seven-year extension to their long-standing partnership. CSG will continue to support residential customer service and billing for Bell’s Fibe and Alt TV services. Marketing Technology News: Sage X3 V2020 R2 Released in India to Enable Indian Pharma Companies “Bell is a leader in the rapidly evolving communications market,” said Darla Thompson, vice president, strategic business, CSG. “As…

141LIVE Brings a Unique Influencer Platform Changing Live Streaming and Video Calling As We Know IT

Japanese startup 141Live (pronounced as ‘One For One Live’) is launching a video based social media platform, a platform that will make you do both live streaming and video calling in a completely new way The uniqueness about the platform doesn’t end with the combining of two great features of video calling and live streaming; but it’s also going to help influencers from around the world to make money using the platform’s special video streaming features. Thousands of social media influencers from Japan are already using…

ADTIMA Selects Triton Digital For Streaming Audio

Triton Digital, the global technology and services provider to the online audio and podcast industry, announced today that ADTIMA, Vietnam’s Premium Publisher owned preeminent online music platform ZingMP3, has selected Triton Digital to power the monetization of its streaming audio content. Through this partnership, ADTIMA will utilize Triton’s sophisticated and intuitive ad server to maximize profitability by managing both direct and indirect revenue streams. To support their monetization goals, ADTIMA will leverage…