B2B Sales and Marketing Conference To Feature 25-Plus Industry Headliners, Networking, and Exclusive Look Inside ZoomInfo 2.0
The Growth AccelerationSummit takes place 18-20 June at the InterContinental Boston, 510 Atlantic Ave. The conference is open to sales and marketing professionals in the software, technology and B2B services sectors. The event’s theme explores how to improve alignment to drive productivity of sales and marketing teams—to ultimately facilitate growth acceleration. A new track, Inside ZoomInfo 2.0, will help teams better integrate new features, and will feature ZoomInfo customer strategies and exciting success stories.
Featured presenters include some of the industry’s most influential sales and marketing leaders, such as Jay Baer (Convince & Convert); Neil Patel (Crazy Egg, Hello Bar and KISSmetrics); Tiffani Bova (Salesforce); Keenan (A Sales Guy, Inc.); and Grant Cardone (international sales training expert). General session speakers include thought leaders Jay Acunzo, Trish Bertuzzi, Michael Brenner, Mark Schafer, Lori Richardson, Dave Gerhardt, Forrester and SiriusDecisions analysts, and many more.
Basketball Hall of Famer and legendary Los Angeles Lakers point guard, Earvin “Magic” Johnson, will be the keynote speaker. Johnson will talk about his road from basketball legend – National Champion at Michigan State, five-time NBA Champion, 1996 Olympic Gold Medal winner, and 2002 Hall of Fame inductee – to influential businessman – co-owner of the Los Angeles Dodgers and Los Angeles Sparks and president of the Lakers.
“Magic Johnson epitomizes leadership and teamwork, whether it was on a basketball court or in a boardroom. We’re thrilled to add him to a stellar lineup of speakers focused on driving business productivity and facilitating growth acceleration,” Yonatan Stern, Founder & CEO, ZoomInfo said.
ZoomInfo also announced that ZoomInfo University, a comprehensive, hands-on certification program that enables B2B professionals to fully leverage its B2B contact and account database for business results, will launch at the Growth Acceleration Summit.
“Accurate contact and account data is the centerpiece of every successful sales and marketing initiative. ZoomInfo University is designed to strengthen the application of our data across the entire ZoomInfo Product Suite; it’s both a deep dive of capabilities and the beginning of a lasting growth acceleration journey,” Phil Garlick, Vice President of Corporate Development, ZoomInfo, said.
The intensive ZoomInfo certification program features real-world use cases, industry best practices, and practical applications of ZoomInfo’s product suite. The program is designed for B2B professionals looking to make data the lifeblood of its sales and marketing initiatives, to streamline company-wide efficiency and effectiveness, and to drive tangible business results by mastering data intelligence and workflow management processes.
Among additional highlights are a VIP dinner, evening networking receptions, live entertainment, a celebrity-opening keynote, and ZoomInfo’s presentation of B2B Growth Acceleration Awards celebrating sales and marketing all-stars.
“In just a few years, the team at ZoomInfo has created a truly top-notch event. The speaker lineup and the great experience speaks volumes about them!,” said Jay Acunzo, Host of Unthinkable Podcast.
“I speak all over the world, and the collection of leaders at the Growth Acceleration Summit is truly extraordinary. I’m honored to be part of the 2018 edition, and cannot wait to teach attendees the power of Talk Triggers to grow their businesses,” said Jay Baer, Founder of Convince & Convert.