DanAds, the industry-leading provider of self-serve technology, has successfully obtained the System and Organization Control (SOC) II Type 2 Certification, provided by Assure Professional. This certificate, obtained after a third-party audit of data security and privacy protection processes, demonstrates DanAds’ high level of information security and the company’s commitment to deliver the highest level of service to its clients.

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DanAds connects ad sellers (publishers) directly with advertisers of any size through a fully automated ad sales platform. By providing clients with their own branded platforms, clients can dramatically reduce manual administration and monetize their own user data. In a cookieless world, this technology also allows ad buyers to target the right audiences through the insights derived by the first-party data on publishers’ and media owners’ platforms.

“Being able to provide our clients with advanced infrastructure also means handling large amounts of critical data. Therefore, the highest possible level of information security and quality is the core of our business. Since we work with some of the biggest publishers in the world, such as Tripadvisor, Newscorp and Roku, our product needs to be built on a bedrock of trust. We are glad to receive this certificate which complements our work on other fronts – both technically and organizationally”, says Johan Liljelund, CTO and Managing Director US at DanAds.

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