MapAnything Unveils Latest Version of Industry-leading Geo-Enabled Field Productivity Platform in Spring ‘19 Release

Enhancements Make it Even Easier for Field Sales and Service Teams to Increase Productivity, Slash Costs and Drive Revenues

MapAnything, the leading provider of geo-enabled field productivity solutions for field sales and services organizations, unveiled enhancements to its award-winning platform. Purpose-built to meet the most challenging field environments, MapAnything solutions align field activities with business goals in one, unified platform.  The latest advancements to the MapAnything core solution make it even easier for field sales and services leaders to visualize CRM and customized data on maps, so they can spend more time with customers and prospects by decreasing time spent territory planning, driving, and tracking field activities.

“MapAnything provides the industry’s most comprehensive, easy to use geo-based optimization solutions for field reps, and our latest enhancements to our core offerings far outpace any competing offerings,” said John Stewart, CEO, MapAnything. “We’re committed to raising the bar with every product improvement because we know our 100,000+ users rely on our solutions to interact with their Salesforce data and gain instant ROI right out of the box.”

On average, field-based reps account for 71 percent of a company’s sales team. Their job is to convert as many prospects as possible into paying customers and to grow customer accounts with every visit. Yet, many are relying on limited technology to plan visits and schedule their days resulting in a significant barrier to productivity. In fact, sales professionals report they spend just 34 percent of their time selling. In addition to individual sales reps, companies that deliver goods or send service technicians to customer sites can also become more productive with the right planning tools. MapAnything’s unique suite of applications helps people get the most out of every day in the field, increasing efficiencies and productivity.

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According to Sven Schwarz, Vice President of Sales at MapAnything customer SOLARWATT, “With MapAnything in Salesforce, we have one database where we’re able to push a button to see all our customers. I can sort and prioritize customers, put them into different customer segments, and organize territories. Before MapAnything, it was just an excel sheet and a feeling, but now it’s true visualization of what is really there, with revenue, with cases, with everything involved with the customer. It’s really nice to have the ability to do so many different things with my data.”

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MapAnything is the only global enterprise platform that allows the user to go from territory design and planning, through field execution and visualization of results.  MapAnything enables customers to design optimal territories, create optimal schedules, and map optimal routes so field reps can service more accounts in less time. This helps companies maximize resources, drive productivity and revenue, and increase territory control and visibility, all while reducing expenses. The MapAnything Spring 2019 release offers these enhancements:

• Data Visualization and Management: New thematic mapping allows users to quickly and easily visualize themes based on Salesforce data. Representing data thematically, that is, by grouping it both geographically and in aggregated ranges, enables enhanced data analysis and therefore quicker, more intelligent decision making.  Additionally, MapAnything has improved the performance in visualizing large volumes of data on a web browser-based map. Unlike solutions that cap the number of records that can be analyzed, MapAnything’s virtually uncapped data visualization functionality enables users to engage in true large-scale geo-analysis across a virtually unlimited amount of data.
• Customer-hosted Data: Every sales process is unique. That’s why MapAnything now gives field reps, sales leaders or business analysts the ability to import and visualize their own data, regardless of where it resides, on the MapAnything map layers without relying on a Salesforce admin. MapAnything already includes administrative boundaries, streets, cities and other points of interest, and now users can import any of their own custom data they’d like to visualize.  Anything from a spreadsheet of prospects or gas station preferences to industry data for cell towers, hospitals, or retail store locations, and everything in between, can be easily inserted as a viewable layer to make their days more efficient, improve customer and prospect experience with custom data in-hand while on the road, and further report on performance to drive revenues.
• Multi-day and Mobile Tracking: MapAnything now enables enterprise field service and sales leaders to understand where multiple vehicles, over multiple days, spent their time. Too often, sales reps inadvertently cross territories, leading to inefficient use of time and mileage. MapAnything provides an analytical assessment that can uncover trends to show where assets move over a period of time. The latest version also offers location tracking within the mobile app, giving managers real-time visibility into service technician location to better alert customers, as well as rep location to ensure routes are not overlapping cross-territory.  By providing new levels of insights into where field reps overlap or diverge, enterprises can quickly pinpoint and eradicate inefficiencies.

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