AVAILABLE NOW ON SPOTIFY, THE SHOW EXPANDS THE REACH OF LOOP MEDIA’S INTERNATIONALLY SYNDICATED WEEKLY RADIO PROGRAM
Loop Media Studios, a division of Loop Media, Inc., a leading multichannel streaming platform that provides curated music videos and branded entertainment channels for businesses and consumers, announced today the launch of the Company’s first audio-only offering, the “Asia Pop40” podcast. Loop Media Studios is Loop Media’s division responsible for content creation, curation and distribution.
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The Asia Pop40 podcast reaches audiences worldwide on Spotify and features the top 10 songs each week in Asia that appear on Loop Media’s syndicated Asia Pop40 radio program, which is aired in more than 100 markets across Asia, the Middle East, the United States, Australia and New Zealand, and is produced by Loop’s wholly-owned subsidiary, EON Media Group Pte., Ltd. The Asia Pop40 podcast also features artist interviews and other segments hosted by popular music influencer and Taiwanese radio personality Joey Chou and is produced by Loop Media’s Brian Vasquez.
“The Asia Pop40 podcast is an excellent example of what we do best at Loop Media Studios: creating and optimizing our content for each platform to reach and delight as many people as possible,” said Andy Schuon, head of Loop Media Studios. “Podcasting adds to our growing distribution footprint, which includes our out-of-home video offerings to our business clients through our Loop Player, and our interactive Loop Media app for mobile users and connected TVs.
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It’s great to be able to use our own platforms to promote the new Asia Pop40 Podcast, and the artists we feature on each episode. In turn, we hope the Asia Pop40 Podcast will bring new viewers to our video streaming platforms.” Schuon added, “Loop Media has historically been a very music-centric company, and connecting fans with artists is an important part of our mission. It’s fitting that our first podcast is all about music.”
With the launch of the Asia Pop40 Podcast, Loop hopes to utilize audio content offerings of its Asia Pop40 radio show to attract and retain new customers interested in the burgeoning podcast entertainment segment. Loop Media continues to make its vast music and non-music video library available to its out-of-home (OOH) business clients and its individual consumers.