Meredith Corporation And Magenta Launch Fortune Italy
Fortune Italy Will Include Features From the US Edition of the Magazine, as Well as Original Content From Its Staff in Italy
Meredith Corporation, one of America’s leading media and marketing companies, and Magenta, a young and dynamic content factory, launch Fortune Italy, it was announced recently. The magazine will be distributed in Italy, Switzerland and Montecarlo, and will cover a range of topics from the economy and politics, to technology, startups and innovation. Through a license agreement with Meredith Corporation and Magenta, Fortune Italy will be published monthly in Italian.
Fortune Italy will include features from the US edition of the magazine, as well as original content from its staff in Italy. Fortune Italy Senior Editor Fabio Insenga will lead the editorial staff and coordinate a team of internal editors and 25 contributors and correspondents. The magazine’s first print edition will be available on newsstands June 2, 2018.
“We are pleased to be partnering with Magenta to bring the Fortune brand to Italy,” said Alan Murray, Meredith Corporation Chief Content Officer and Fortune President. “We look forward to expanding Fortune’s reach to readers in Italy, who will look to the brand as a valued source of business news and information.”
“We plan to report on in-depth analyses of economic and financial trends,” said Francesco Maria Avitto, Editor-in-Chief of Fortune Italy. “We’ll pay great attention to sustainability and social and environmental responsibility issues and to new challenges in health and energy. Also with our events, which will encompass important themes from green economy to health, finance, design, travel and technology.”
“Launching Fortune Italy completes our vision to introduce some of the most authoritative magazines in the world into the Italian market,” said Leonardo Donato, CEO of Magenta. “The Italian edition of Fortune will be an island of democracy, in which entrepreneurs, managers, experts, journalists and international personalities share experiences and skills and suggest solutions to decision-makers.”
Recently, Wright’s Media, an industry-leading content licensing provider, announced a partnership with Meredith Corporation to deliver unrivaled award and editorial licensing to consumers. Wright’s Media will be working with Meredith’s editorial team to custom-build licensing programs around industry-specific events unique to their target audience. Wright’s Media will work with Meredith to develop and market potential new awards programs by providing a dedicated research and sales team that works to identify sellable opportunities for their lifestyle brands.
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