PicsArt Welcomes Magdalena Yesil to Its Board of Directors

PicsArt Inc., the world’s largest creative platform, announced that Magdalena Yesil has joined its Board of Directors. An entrepreneur, investor and board member in some of the world’s top technology companies, Yesil brings a wealth of industry experience to PicsArt as the company continues its rapid expansion.

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“I’ve been extremely impressed and invigorated by the possibilities at PicsArt, not only with its platform but also its team. As a truly mobile-first platform with a global footprint, PicsArt has the potential to lead the creator economy.”

“I’ve known Magdalena for many years, and the depth of expertise that she brings to our company cannot be overstated,” said Hovhannes Avoyan, PicsArt founder and CEO. “She’s a pioneer in the industry, and has been instrumental in the rise of some of its biggest players. I’m excited to welcome her to our team and have PicsArt’s success be part of the next phase of her legacy.”

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“I am thrilled to be joining PicsArt’s board of directors,” said Yesil. “I’ve been extremely impressed and invigorated by the possibilities at PicsArt, not only with its platform but also its team. As a truly mobile-first platform with a global footprint, PicsArt has the potential to lead the creator economy.”

Yesil is the executive chair of Informed.IQ, a robotic process automation company. She also serves on the boards of SoFi, Smartsheet and Zuora. She was the founder of Broadway Angels, an all-female group of angel investors, and the first investor and board member of Salesforce, where she served on the Board from formation to post IPO. Earlier in her career, Yesil founded three companies dedicated to commercializing Internet access, e-commerce infrastructure, and electronic payments, which led to an acquisition and two IPOs. She began her investing career at US Venture Partners and is the author of the bestselling book Power UP! How Smart Women Win in the New Economy. She is also one of the four women featured in NY Times best selling author Julian Guthrie’s book Alpha Girls.