• Editorial
    • Lead Generation
    • Events
  • MarTech Radar
    • A
      • Account Based Marketing
      • Advertising Trends
      • Affiliate Marketing
      • AI/ML
      • Analytics
      • Apps for Business
      • Audience Data
      • Audio advertising
      • Augmented Reality
    • B
      • B2B Data
      • Behavioral Marketing
      • Brand Safety
    • C
      • Content Management
      • Content Marketing
      • Content Syndication
      • Customer Acquisition
      • Customer Data Platforms
      • Customer Experience Management
      • Customer Identity Management
    • D
      • DaaS
      • Data Hygiene
      • Data Management Platforms
      • Data Visualization
      • Digital Asset Management
    • E
      • E-Commerce and Mobile Commerce
      • Email Marketing
      • Entertainment
      • Events Promotion
    • G
      • Guest Authors
    • I  
      • Identity Management
      • In App Marketing
      • Influencer Marketing
      • Intelligent Assistants
      • Interactive Content
      • Interviews
    • M
      • Marketing Attribution
      • Marketing Automation
      • Marketing Clouds
      • Marketing Intelligence
      • Martech Budgets
      • MarTech Expert Series
      • MarTech Videos
      • MartechSeries
      • Messaging
      • Mobile
      • Mobile Advertising
      • Mobile Marketing
    • N
      • Native & Programmatic Advertising
    • P
      • People-Based Marketing
      • Predictive & AI
      • Predictive Marketing
      • Privacy and Regulations
      • Programmatic Email
    • R
      • Recommended
    • S
      • Sales & Marketing
      • Sales Analytics
      • Sales Enablement
      • Sales Intelligence
      • Social Commerce
      • Social Media Advertising
      • Social Media Monitoring
      • Social Media Platforms
      • Speech Recognition
      • Staff Writers
      • Social Media Marketing
    • T
      • Technology
      • TV Advertising
    • U
      • Unified Communications
    • V
      • Video
      • Video Advertising
      • Video Interview
      • Video Marketing
      • Video Platforms
      • Voice Search
    • W
      • Whitepapers
  • MarTech Interviews
    • MarTech Interview Series
  • MarTech Insights
    • Guest Authors
    • Staff Writers
  • Resources
    • Ebooks
    • Webchats
  • The SalesStar Podcast
    • The SalesStar Podcast: Episodes 220 Onwards (Year: 2025)
    • The SalesStar Podcast: Episodes 192 Onwards (Year: 2024)
    • The SalesStar Podcast: Episodes 148 to 191 (Year: 2023)
    • The SalesStar Podcast: Episodes 109 to 147 (Year: 2022)
menu
All Categories
  • All Categories
  • Computers
  • Laptops
  • Cameras
  • Hardware
  • Smartphones
  • MarTech Radar
    • A
      • Account Based Marketing
      • Advertising Trends
      • Affiliate Marketing
      • AI/ML
      • Analytics
      • Apps for Business
      • Audience Data
      • Audio advertising
      • Augmented Reality
    • B
      • B2B Data
      • Behavioral Marketing
      • Brand Safety
    • C
      • Content Management
      • Content Marketing
      • Content Syndication
      • Customer Acquisition
      • Customer Data Platforms
      • Customer Experience Management
      • Customer Identity Management
    • D
      • DaaS
      • Data Hygiene
      • Data Management Platforms
      • Data Visualization
      • Digital Asset Management
    • E
      • E-Commerce and Mobile Commerce
      • Email Marketing
      • Entertainment
      • Events Promotion
    • G
      • Guest Authors
    • I
      • Identity Management
      • In App Marketing
      • Influencer Marketing
      • Intelligent Assistants
      • Interactive Content
      • Interviews
    • M
      • Marketing Attribution
      • Marketing Automation
      • Marketing Clouds
      • Marketing Intelligence
      • Martech Budgets
      • MarTech Expert Series
      • MarTech Videos
      • MartechSeries
      • Messaging
      • Mobile
      • Mobile Advertising
      • Mobile Marketing
    • N
      • Native & Programmatic Advertising
    • P
      • People-Based Marketing
      • Predictive & AI
      • Predictive Marketing
      • Privacy and Regulations
      • Programmatic Email
    • R
      • Recommended
    • S
      • Sales & Marketing
      • Sales Analytics
      • Sales Enablement
      • Sales Intelligence
      • Social Commerce
      • Social Media Advertising
      • Social Media Monitoring
      • Social Media Platforms
      • Speech Recognition
      • Staff Writers
      • Social Media Marketing
    • T
      • Technology
      • TV Advertising
    • U
      • Unified Communications
    • V
      • Video
      • Video Advertising
      • Video Interview
      • Video Marketing
      • Video Platforms
      • Voice Search
    • W
      • Whitepapers
  • MarTech Interviews
    • MarTech Interview Series
  • MarTech Insights
    • Guest Authors
    • Staff Writers
  • Resources
    • Ebooks
    • Webchats
  • The SalesStar Podcast
    • The SalesStar Podcast: Episodes 220 Onwards (Year:2025)
    • The SalesStar Podcast: Episodes 192 Onwards (Year:2024)
    • The SalesStar Podcast: Episodes 148 to 191 (Year:2023)
    • The SalesStar Podcast: Episodes 109 to 147 (Year:2022)

You Might Also Like

8x8 Launches Industry-First AI Brand Campaign Starring Real Customers: “The Power of You”

8×8 Launches Industry-First AI Brand Campaign Starring Real Customers: “The Power of You”

IntelePeer Achieves ISO/IEC 42001 Certification, Underscoring Its Commitment to Secure, Ethical, and Transparent AI Practices

IntelePeer Achieves ISO/IEC 42001 Certification, Underscoring Its Commitment to Secure, Ethical, and Transparent AI Practices

VOW Closes Seed Round led by KB Partners to Revolutionize Live Events and Premium Experiences with AI

VOW Closes Seed Round led by KB Partners to Revolutionize Live Events and Premium Experiences with AI

« Previous Next »

Halla Recruits Grocery Retail Insights And Personalization Executive, Brian Murphy, As EVP Of Business Transformation

Picture of prweb

prweb

March 1, 2021
Halla Recruits Grocery Retail Insights And Personalization Executive, Brian Murphy, As EVP Of Business Transformation
Share
Facebook Twitter Linkedin

Maker of the only real-time, AI-powered personalization engine designed for grocery continues to strengthen its retail relationships with new executive hire and adds James McCann, Chairman and CEO of Food Retail Ventures and Alexander Tuzhilin, Ph.D., Professor of Information Systems at NYU Stern School of Business to Halla’s advisory board.

Halla, the taste intelligence company that powers personalized, real-time recommendations, substitutions, and search for online grocery stores, announced today that Brian Murphy has joined the company as EVP of Business Transformation effective immediately. In this new role, Murphy will be responsible for driving Halla’s growth while maintaining its existing company culture focused on driving innovation.

Marketing Technology News: Tru Social Offers A New Solution to the Social Media Crisis

Brian Murphy is a retail and shopper insights veteran with deep experience in the emerging AI/ML transformation space. As a former executive at dunnhumby, Symphony AI, and emnos, he successfully transformed business units, team cultures, and portfolios. Mr. Murphy’s track record is a story of continuous innovation and strategic planning, resulting in unprecedented growth for retail, CPG and finserv companies.

“After a career at some of the largest customer data science and retail insights companies in the world, Halla immediately stood out to me as doing something different,” said Murphy. “Not only does the product offer grocers personalization on a whole new level, the company culture is like nothing I’ve seen. The Halla team is empowered with freedom to explore bold ideas, be fearless in their approach and joyous and mindful in their interactions. I’m thrilled to be joining such an energetic and innovative company on the cusp of explosive growth.”

Halla uses multi-modal artificial intelligence that “understands” grocery and how humans relate to food. Halla’s algorithms are trained on data from more than 800,000 food items, 125,000 ingredients, 17 million recipes, and 30,000 substantial, contextual, and behavioral attributes. Not only does Halla’s AI accurately predict the items, brands, and quantities that a customer is looking for, it proactively recommends choices that match shopper dietary preferences and lifestyle choices. These features are proven to increase basket size and drive brand loyalty across regional and national grocery retailers.

Marketing Technology News: RTB House Wins 2021 Best Places To Work Award

“At Halla we believe that our inside out commitment to our company culture is what enables us to deliver the best solutions to our grocery customers,” said Spencer Price, CEO and co-founder of Halla. “We’re confident that Brian’s background and expertise in grocery, retail, and AI, combined with his enthusiasm for our culture, will help us scale without losing sight of what drives our team every day.”

Additionally, Halla has recently added two new advisors to its growing advisory board:

James McCann | Chairman and CEO of Food Retail Ventures
McCann served at various times as CEO of Tesco, Carrefour, and Ahold USA, and is now Chairman/CEO of food tech investor Food Retail Ventures, a senior advisor at McKinsey, non-executive Chairman of Green Rabbit grocery delivery service, and an investor/advisor/board member for a number of AI food startups. James supports Halla with market strategy, industry intelligence, and business connections.

Alexander Tuzhilin, Ph.D., | Professor of Information Systems at NYU Stern School of Business
Tuzhilin, the endowed Leonard N. Stern Professor at the NYU Stern School of Business, is a world-leading expert in personalization, recommender systems, machine learning, and artificial intelligence. Dr. Tuzhilin serves on the boards of multiple influential computer science and information technology journals. His patents and expertise have been utilized by Facebook, Google, and others. His work has been featured in The New York Times, The Wall Street Journal, Business Week, and the Financial Times. Dr. Tuzhilin helps ensure that Halla’s personalization technology is in a class of its own in the industry.

Marketing Technology News: Terminus Secures $90 Million Series C Led By Great Hill Partners

Share
Facebook Twitter Linkedin

Popular Posts

8x8 Launches Industry-First AI Brand Campaign Starring Real Customers: “The Power of You”

8×8 Launches Industry-First AI Brand Campaign Starring Real Customers: “The Power of You”

August 7, 2025
Read More »
IntelePeer Achieves ISO/IEC 42001 Certification, Underscoring Its Commitment to Secure, Ethical, and Transparent AI Practices

IntelePeer Achieves ISO/IEC 42001 Certification, Underscoring Its Commitment to Secure, Ethical, and Transparent AI Practices

August 7, 2025
Read More »
VOW Closes Seed Round led by KB Partners to Revolutionize Live Events and Premium Experiences with AI

VOW Closes Seed Round led by KB Partners to Revolutionize Live Events and Premium Experiences with AI

August 7, 2025
Read More »
TeleMate Pushes Boundaries by Reimagining UC&C Observability

TeleMate Pushes Boundaries by Reimagining UC&C Observability

August 7, 2025
Read More »

GUEST ARTICLES

AI-Driven CX: Navigating the Future of Customer Trust and Experience in 2025

July 31, 2025

Context Is Everything: Why Advertisers Are Turning to Real-Time Relevance

July 30, 2025

First In, First to Scale: How Marketing Became Ground Zero for Enterprise AI Transformation

July 29, 2025

Adjusting Your Content Strategy for the Future of AI Search

July 24, 2025

Follow Us

Facebook X-twitter Linkedin
Picture of prweb

prweb

PRWeb is the leader in online news distribution. It provides a highly effective way for organizations to distribute news, increase visibility and attract customers.
PrevPreviousAllpay To Launch Compostable Card
NextGoogle Workspace Announces Innovations To Enhance Collaboration Equity In Hybrid Future Of WorkNext

You Might Also Like

8x8 Launches Industry-First AI Brand Campaign Starring Real Customers: “The Power of You”

8×8 Launches Industry-First AI Brand Campaign Starring Real Customers: “The Power of You”

IntelePeer Achieves ISO/IEC 42001 Certification, Underscoring Its Commitment to Secure, Ethical, and Transparent AI Practices

IntelePeer Achieves ISO/IEC 42001 Certification, Underscoring Its Commitment to Secure, Ethical, and Transparent AI Practices

VOW Closes Seed Round led by KB Partners to Revolutionize Live Events and Premium Experiences with AI

VOW Closes Seed Round led by KB Partners to Revolutionize Live Events and Premium Experiences with AI

« Previous Next »

About Us

MTS_1
MarTech Series covers marketing technology news, editorial insights and digital marketing trends from around the globe. Updates on modern marketing tech adoption, martech interviews, tech articles and events.

Quick Links

  • News
  • Interviews
  • Insights
  • MarTech RADAR
  • Events
  • Contact Us

Visit Our Other Sites

AIT_1-1
Global-FinTech-Series-LOGO_1
STS_LOGO

Follow Us

Facebook X-twitter Linkedin

Interested in our Customized Editorial Services?

Please fill your details and we'll get in touch with you!

FILL YOUR DETAILS

Brought to you by

iTech-logo-01
Copyright © 2025 MarTech Series. All Rights Reserved. Privacy Policy
To repurpose or use any of the content or material on this and our sister sites, explicit written permission needs to be sought.