Harmonic Drives Connected Shopping Experience to Shop LC and The Jewelry Channel

E-Commerce and Mobile CommerceVideo Marketing

By PRNewswire On Oct 17, 2019

Harmonic Drives Connected Shopping Experience to Shop LC and The Jewelry Channel

Retail Giants to Deliver High-Quality, Low-Latency Video Streaming with Harmonic’s VOS360 SaaS

Today, video CX provider, Harmonic announced that Shop LC and The Jwelery Channel will use Harmonic solutions to power their OTT services for Shopping Experience. Shop LC is an Austin, Texas-based online auction shopping network while The Jewelry Channel (TJC), U.K.-based sister company, leads in internet retailing of jewelry and lifestyle product.

Using Harmonic’s VOS®360 SaaS, Shop LC and TJC will be able to distribute live OTT content to any screen with exceptional quality of experience and low latency, as well as deliver on-demand content for web shoppers.

How Video Helps Enhance Shopping Experience

“Low latency is critical for live OTT. Having Harmonic as a video delivery partner gives us the confidence to provide an outstanding online shopping experience to our customers,” said Vineet Vashisht, chief technology officer at VGL Group, Shop LC’s and TJC’s parent company.

Vineet added, “Harmonic’s VOS360 SaaS sets the benchmark for delivering high-quality, low-latency live video streams, and that is why we’re also looking at replacing our on-prem playout system and creating pop-up channels with Harmonic in the near future.”

Harmonic’s VOS360 SaaS will give Shop LC and TJC the unique capability to stream CMAF DASH and low-latency HLS video. Using its time-shift feature, Shop LC and TJC can easily create high-quality VOD assets for use on their website, including videos and images related to retail products, thereby offering an enhanced shopping experience to customers.

Growing Sales with OTT Experience

“Harmonic’s expertise in cloud and video streaming technologies ensures that Shop LC and TJC can provide a world-class live OTT experience to customers, along with high-quality on-demand content that engages customers and boosts sales,” said Shahar Bar, senior vice president, video products and corporate development, at Harmonic.

Shahar added, “With 24/7 operations, a cloud-neutral approach and extensive expansion options, VOS360 SaaS not only streamlines the current workflow for the shopping channels but also provides ample confidence of enhancements in the future.”

Currently, Harmonic enables media companies and service providers to deliver ultra-high-quality broadcast and OTT video services to consumers globally. The company has also revolutionized cable access networking via the industry’s first virtualized cable access solution, enabling cable operators to more flexibly deploy gigabit internet service to consumers’ homes and mobile devices. Whether simplifying OTT video delivery via innovative cloud and SaaS technologies, or powering the delivery of gigabit internet cable services, Harmonic is changing the way media companies and service providers monetize live and VOD content on every screen.