VARStreet Announces New Enhancements to Their B2B Ecommerce Builder

VARStreet Announces New Enhancements to Their B2B Ecommerce Builder

VARStreet Inc. has made new enhancements and improvements to its existing eCommerce builder solution.

VARStreet Inc. is the leading business management software for IT and office supplies value-added resellers in the United States and Canada. VARStreet offers a feature-rich B2B eCommerce solution allowing the resellers to build their online store using the product catalog from 45+ IT and office and supplies distributors like Ingram Micro, Tech Data, Synnex, D&H, and more.

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The eCommerce page builder offers pre-built layouts and widgets which would allow the VARs to customize their store as per the brand guidelines and required navigation. The new enhancements on the page builder primarily target improving the user experience for VARs and the stability of the platform. These platform improvements focus on making the eCommerce solution more robust and user-friendly for the users.

The latest updates on the platform also include significant improvements in managing the SEO capabilities of the platform. The users can manage their site titles and descriptions efficiently. It also offers the ability to create SEO-friendly custom URLs for the given pages by adding the permanent link allowing the website to get indexed better by the search engine crawlers. The page builder will also widget library and image library as respective repositories for faster navigation.

Shiv Agarwal, Director, VARStreet Inc., said, “The eCommerce builder is an integral part of the VARStreet ecosystem and its offerings and we want to add more value to our users with continuous improvements on our B2B eCommerce platform.” He further added, “These enhancements would build a seamless experience for our VAR users and would allow them to save more time while creating their B2B stores with VARStreet.”

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MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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