Whatfix Launches Enterprise Insights and AI Features. Reimagines The Future Of AI-Driven Digital Adoption Platforms (DAP)

Zeta Global Launches The Zeta Economic Index, An AI-Powered Barometer Of The US Economy

Whatfix - Wikipedia

Whatfix, the global digital adoption platforms (DAP) leader, announced the launch of its new product, Enterprise Insights. Continuing its rapid innovation, Whatfix is evolving its Product Analytics offering into new enterprise-centric analytics capabilities and processes with Enterprise Insights.

Enterprise Insights

Powered by the concept of userization, Enterprise Insights enables organizations to track, visualize, and analyze applications, processes (across apps), and enterprise-level adoption and engagement data. This data is critical for IT and business leaders to gain visibility into the license utilization, adoption, and engagement metrics of all business-critical enterprise applications and processes. By utilizing this data, enterprises can remove productivity blockers & drive efficiency in the organization.

Over the previous two quarters, Enterprise Insights has been running in closed beta with select Fortune 500 customers of Whatfix who are using it to make better, data-driven decisions to drive process adoption and digital transformation acceleration.

Marketing Technology News: MarTech Interview with Gautam Mehandru, CMO at Illumio

Whatfix AI

Today, Whatfix overlays 750+ types of applications, with 143,000+ pieces of knowledge documentation across these applications. This rich knowledge and vast experience, uniquely positions Whatfix to re-imagine the DAP category with AI.

Whatfix is investing in R&D to build underlying application-agnostic use cases for “user productivity multiplication” using Generative AI. The technology shall support both customer-facing and employee-facing, web, desktop, and mobile applications, reducing the time and effort required to handle text in them by

  • Auto-completing text fields in real time,
  • Elaborating brief notes that a user writes in any text field,
  • Getting Summarized answers in a self-help search experience. This feature will provide a short/summarized answer to users’ questions by looking at their organization’s knowledge base articles and other forms of documentation and finding relevant, contextual help information. This will reduce the time taken to reach help from internal documentation by 75%.

Whatfix is building AI to empower people with a “human-in-the-middle” approach, ensuring that humans remain in control of AI. The end users have a choice to review AI-powered answers before utilizing them and also provide a finer level of control to business/ IT stakeholders. Further, AI models are optionally fine-tuned for each of the customers. This approach empowers each customer’s AI model to be highly contextual to their digital processes and tasks and helps overcome AI hallucinations and biases. The approach also helps infuse contextual feedback and inputs from specific customers into their AI models crafting the most personalized and effective AI Self-Help.

Vara Kumar, co-founder and Head of R&D at Whatfix said, “Whatfix is spearheading a niche DAP category with userization at the core of its innovation. We are reimagining DAP with Whatfix AI, which will help enhance EX, CX, and productivity. Customer data privacy,  easy implementation and adoption, and a human-in-the-middle approach are the foundation of Whatfix AI.”

Adam Shapiro, Manager, Digital Solutions, at Cardinal Health, said, “As a customer of Whatfix, I’m consistently impressed by its innovative technology, which has helped our organization streamline our processes and reach new customers. I’m excited about their upcoming AI functionality.”

Whatfix is launching an early access program for these features exclusively for its customers.

What lies ahead

Whatfix is working on a computer vision model that understands applications and processes like humans. With simple language instructions, this model will be able to complete/guide entire tasks or processes without relying on the underlying technology or availability of knowledge.

“At Everest Group, we believe that AI capabilities are making DAPs even more powerful, opening up new possibilities for aiding employee productivity and enhancing the overall user experience. This technology has the potential to transform the way businesses approach digital adoption, and we are excited to see the continued evolution and impact of AI in this space,” said Sharath Hari N, Practice Director at Everest Group.

Marketing Technology News: Extreme Reach Study Finds Global Video Ad Creative Is Dominated by Male Actors and Voices

Picture of PRNewswire

PRNewswire

PR Newswire, a Cision company, is the premier global provider of multimedia platforms and distribution that marketers, corporate communicators, sustainability officers, public affairs and investor relations officers leverage to engage key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to- end solutions to produce, optimize and target content -- and then distribute and measure results. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire powers the stories of organizations around the world. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and Asia-Pacific regions.

You Might Also Like