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DataQ Launches on the Shopify App Store

Now available in the Shopify App store for quick and easy implementation DataQ, the leading paid media intelligence tool for e-commerce retailers, announced that they are now on the Shopify App Store. Shopify merchants rely on the Shopify App Store to find plugins that extend the functionality of their online stores. Designed to help Shopify merchants access their store's first-party data and use it to drive high-performance marketing campaigns, DataQ provides a powerful, easy-to-use add-on tool. "We're excited to bring…

Jacada To Offer Easy-to-Launch Customer Service Automation Solutions for Contact Centers Affected by the Coronavirus Pandemic

Jacada is providing customer service automation solutions to boost the productivity of the new and growing work-at-home contact center workforce. As greater demands are being placed on customer service and fewer experienced agents are available, our technology boosts call deflection rates and NPS drastically Jacada, Inc., a global pioneer in customer service automation software, has been monitoring the impact the coronavirus has had on contact centers. In response, Jacada is offering award-winning customer service…

Tencent and United Nations Announce Global Partnership to Hold Thousands of Conversations Online Through Platforms Including Voov Meeting…

 Tencent and the United Nations (UN) today announced a new and innovative global partnership for the UN's 75th anniversary, which will host thousands of online conversations through VooV Meeting (international version of Tencent Meeting), WeChat Work and Tencent Artificial Intelligence Simultaneous Interpretation (Tencent AI SI). This partnership means that amid the coronavirus pandemic, the largest global dialogue to date will be conducted with the technical support from one of the world's largest Internet services and…

MarketCast Streaming Video Data Shows Fans Turning to Unscripted Programming, Dramas and Classic Comedy During First Few Weeks of the Crisis

Streaming fans are using more streaming services than before, but spending on paid subscriptions remain flat, posing a challenge to new entrants to the space MarketCast released highlights from the latest MarketCast Streaming Tracker, a bi-weekly report that measures streaming video trends across top streaming video platforms. According to findings in MarketCast's March 14 to March 27 reporting period, streaming audiences gravitated to "distraction genres," such as classic comedy, dramas and unscripted docuseries, during…

Protect from Home: NorthStar Home Goes to Remote Customer Engagement with 8×8

Leading Home Security and Automation Company Shifts Contact Center Agents to Work From Home Using 8x8 8x8, Inc., a leading integrated cloud communications platform, announced NorthStar Home, one of the most trusted names in home security and automation in North America, deployed the 8x8 X Series cloud communications and contact center solution to enable its contact center agents and employees to work remote in support of more than 60,000 customers nationwide. NorthStar Home, founded in 2000, is consistently reviewed as…

Cogito Appoints Industry Leader as President & Chief Customer Officer

David Sudbey’s three decades in customer experience and voice technology to propel company’s next phase of growth Cogito, a leader in real-time emotional intelligence solutions, announced the appointment of David Sudbey to President and Chief Customer Officer. In this role, Sudbey will be responsible for leading strategy and execution across the complete customer lifecycle – including sales, services, customer success and strategic partnerships. Marketing Technology News: SentryOne Partners with Theta to Deliver…

New Visualizations in Airship Journeys Offer Breakthrough Simplicity to Perfect Cross-Channel Customer Experiences

New capabilities unify all aspects of journey creation, management and optimization, making it fast and easy for marketers to achieve success with cross-channel customer engagement Customer engagement company Airship revealed new Airship Journeys visualizations that make managing in-the-moment cross-channel customer experiences dramatically simpler and more effective for marketers. Now, for the first time, marketers can quickly zero in on underperforming campaigns with high-level views of performance and journey…

MarTech Primer: Types of Marketing Data

In 2020, Marketing leaders understand the evolving nature of Data Management Platforms. Yet, a majority of these leaders have a tough time executing their strategies. This is largely attributed to three factors - Lack of Time Inadequate tools and processes Talent Attrition Even for Marketing teams who manage to tackle these challenges have to face a serpentine task to justify their increased data and analytics budget. It’s new, but a straightforward priority - it’s ‘Privacy’. To better understand the…

Tableau and U.S. Census Launch 2020 Census Response Rate Data Map

2020 Census Using Tableau Public Analytics to Mobilize Participation, Improve Customer Experience and Provide Data Transparency In recognition of Census Day, Tableau Software, the leading analytics platform, is announcing the recent launch of the U.S. Census Bureau's 2020 Response Rate Map, which leverages Tableau Public to provide a vital and transformative tool to help city, county and state officials mobilize residents to respond to the Census. Open data efforts like these are more important than ever because they give…

SentryOne Partners with Theta to Deliver Services and Support to APAC Customers

Customers to have access to local, trained support professionals SentryOne announced a new partnership with Theta, an experienced information technology consultancy and development business. As an Authorized Reseller & Service Partner, Theta will expand the SentryOne presence to potential new Asia-Pacific customers seeking database performance monitoring and DataOps solutions and deliver added support and maintenance services for SentryOne customers throughout the region. Marketing Technology News: VSO Selects…

Datametrex Identifies Chinese Campaigns to Manipulate Social Media Surrounding COVID-19

Datametrex AI Limited is pleased to share a summary of the work done for the United States Government and a link to the report which clearly identifies attempts by Chinese authorities to create a divide amongst Americans on how the administration and Trump are handling #COVID19. This work was commissioned by an agency for the United States Government and involved collecting and analyzing a massive amount of social media data. Marketing Technology News: MatchCraft’s CEO Wins the Localogy Excellence Category Builder Award…

Morpheus Data Multi-Cloud Management Enables Continuous Delivery and Compliance with Kubernetes, VMware and Terraform Updates

Building on a record-setting 2019, Morpheus has released v4.2 of its multi-cloud management platform focused on enabling continuous delivery for customers leveraging Kubernetes, VMware, and Terraform. The release also included continuous compliance updates to the Morpheus policy enforcement engine. Marketing Technology News: Smith.ai Improves Client Results for Legal Marketing Agencies like AttorneySync and GNGF With these enhancements, customers can now: Simplify the governance and automation of existing Kubernetes…

DataGrail Named a Cool Vendor by Gartner in the Cool Vendors in Privacy, 2020 Report

DataGrail, a leading privacy management firm, today announced it was named a Cool Vendor in the latest Gartner Cool Vendors in Privacy, 2020 report (Gartner subscription required). Due to increased demand in data privacy compliance, largely driven by the CCPA and GDPR, DataGrail has more than tripled its headcount in the last twelve months, and revenue is up more than 600 percent. According to Gartner, "As privacy laws evolve globally, the vendor landscape has developed with innovative solutions that help security and risk…

Spectra Helps Customers Modernize IT Architectures with StorCycle Software 3.0 and Enhancements to its Data Storage Portfolio

StorCycle Software Now Supports Linux and Windows; Advanced Functionality for the BlackPearl Object Storage Platform Improves Infrastructures for Demanding Workloads Spectra Logic, a leader in data storage and data management solutions, announced that StorCycle, its new Storage Lifecycle Management software, now supports Linux in addition to Windows operating systems, providing effortless data management for midsize and large enterprises. Spectra also announced enhancements to its BlackPearl Object Storage platform to…

Datadobi Further Enhances Integrity Reporting of Migrations in DobiMigrate 5.8

End-to-end chain of custody tracks and documents every object that is migrated from source to destination Datadobi, the global leader in unstructured data migration software, unveiled DobiMigrate 5.8, with enhanced chain of custody that, by default, proves every document, file, or electronic object is an exact copy of its counterpart on the source system at the time of cutover. This allows organizations to move or merge unstructured data between platforms–in the cloud or on-premises. Marketing Technology News:…

Komprise Elastic Data Migration Resolves Bottlenecks When Adopting a Multi-Cloud Strategy

Komprise, the leader in analytics-driven data management, announced the availability of its Elastic Data Migration solution. Custom designed to address the critical migration issues IT faces today—speed, reliability, accuracy, and cost—this super-fast migration solution uses a highly parallelized, multi-processing, multi-threaded approach. With these latest enhancements,  customers can migrate data across heterogeneous storage and cloud environments more than six times faster than the status quo—at less than half the cost. …

ActiveCampaign Expands Its Customer Experience Automation (CXA) Platform to Help Sales Teams Automate Personalized Customer Interactions…

The new functionality gives sales teams a holistic view of customer data, letting them automate repetitive sales processes without losing their personal touch ActiveCampaign, the leader in Customer Experience Automation (CXA), announced its expanded sales functionality, which includes custom and pre-built sales automations, a built-in CRM, and native integrations like Google Sheets and Slack. ActiveCampaign's CXA platform has everything growing companies need to make connections scalable, by automating personalized…

Springbot Launches Integration with Zapier to Help eCommerce Retailers Improve Marketing Efficiency and Automate Data Import

Merchants Able to Bring Valuable Subscriber Data from Thousands of Apps into Marketing Automation Platform Springbot, a leading data-driven marketing platform for eCommerce businesses, has announced a new integration with Zapier, enabling retailers to import data from thousands of applications into the Springbot platform. "In every marketing department today, there are numerous tools that are running independent of each other and collecting various data sets. It's the nature of martech and despite the rise of…

VideoAmp Releases Most Comprehensive Commingled TV Viewership Dataset in US Marketplace

VideoAmp brings together unique data characteristics from Set-Top-Box (STB) data commingled with Automatic Content Recognition (ACR) data to create the largest and most robust linear television and OTT dataset powering the advanced television market  VideoAmp, Inc., an interoperable measurement and optimization platform that transforms wasteful mass marketing initiatives into smarter, data-driven strategies, has launched the most comprehensive and accurate commingled dataset in the US, boasting 26M households and 37M…

Is Your Customer Experience (CX) Roadmap Still on Track?

How would you react if you found out that 73.6% of organizations operate without enterprise-wide CX analytics systems! If experience isn’t central to your business, you’re likely to lose in the long race. It’s mostly a marathon, run at a pace of a Sprint runner. NTT recently asked marketers, "Is CX a differentiator or detractor in your organization?" Most marketers have heard about customer experience, but only a very few have mastered it. In the current COVID-19 scenario, client-facing teams are finding it hard to…