Goodway Group, the programmatic partner agencies trust to drive campaign performance and media efficiency, partnered with LiveRamp™, an Acxiom® company  and leading provider of omnichannel identity resolution. The partnership enables…
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Linkedin Has Announced That It Is Introducing 19 New Partners In Three New Categories To Help Marketers LinkedIn has announced that it is doubling down on solving 3 major pain points for their customers by expanding their LinkedIn…
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Without Facebook, marketing would be a mistake. To strengthen this belief, Facebook is refining its ad targeting methodology. In 2017, it will pounce on user's offline data to maximize ROI from ad-spend campaigns done on Facebook. It will…
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