Consline AG: All-in-one Solution for Customer Insights Management – All Channels from Apps via Warranty Data to Social Media in One…

Consline AG extends its Customer Insights Management System (CIMS) to all customer feedback channels: Customer experiences from social media, apps, complaint/warranty cases, market research studies and other sources are presented within one system in a condensed and comparable way. Thus, all content is ready for user-friendly qualitative and quantitative insights analyses. Marketing Technology News: Clean Up Dirty Data with Oracle Customer Data Management for B2C Service! Within the CIMS, all formats (text, images,…

Finexpo Launches a Social Media Platform VF.SG to Unite Entrepreneurs in Asia and Build a Vibrant Community of Tech-Savvy and Self-Driven…

Finexpo, a leading events company specializing in finance and tech exhibitions, lux trade show, EdTech, on-line media, launched a startup media source, VF.SG. VF.SG is the first portal to offer anyone an opportunity to become a contributor in niche topics such as business, tech, finance and startups. The idea is to leave the traditional editorial approach in the past and give a free tribune to those wishing to speak up and share great stories. From now on, startups and businesses do not need to spend time and money on…

Socialbakers: Five Social Media Predictions for 2020

Socialbakers, the unified marketing platform for social media marketers, released its top social media predictions for 2020. According to Socialbakers, 2019 was the year TikTok exploded and influencer marketing gained traction, especially with marketers in beauty, fashion, e-commerce and auto. In 2020, the company predicts that influencer marketing will continue to grow and that social commerce will achieve lift off thanks, in part, to the growth of shopping-related content, experiments in VR-powered shopping experiences,…

Kenshoo Named the #1 Search Engine Marketing and Social Media Marketing Provider to Internet Retailer’s Top 1000 Retailers

Kenshoo Earns the Top Position in Both Categories for the Sixth Consecutive Year Kenshoo, a global leader in marketing technology, was named the top provider of search engine marketing and social media marketing technology in Internet Retailer’s 2020 Leading Vendors to the Top 1000 report for the sixth consecutive year. The Internet Retailer ranking of top solution providers offers a roadmap for retailers searching for the ecommerce technologies and services most preferred by the Top 1000 merchants. Vendor rankings are…

Juniper Research Forecasts Consumer Mixed Reality App Installs to Reach 10 Billion by 2024, Driven by Social Media & Games

Consumer Mixed Reality App Installs to Grow by 170% over Next 5 Years A new study from Juniper Research has found the number of consumer mixed reality app installs will reach 10 billion by 2024; rising from 3 billion in 2019. Mixed reality overlays interactive digital images and videos onto the real world through a smartphone, tablet or smart glasses. The new research, Consumer Mixed Reality: Emerging Opportunities, Vendor Strategies & Market Forecasts 2019-2024, identified social media and games as the key app…

Digital Marketing Company, Explains How Social Media Is Reshaping Today’s Educational System

Not unlike other industries, education undergoes changes over time. These changes can be in relation to the information being given to students or the technology used to dispense such information, the latter being especially prominent. As social networking continues to be a mainstay, both in and out of the classroom, it's important to use it to its fullest. Digital marketing company, fishbat, explains how social media reshaping today's educational system is. Perhaps the most common way that social media is used, in the…

Falcon.io Acquires Unmetric, Creating One of the Most Complete, Unified Social Media Management Solutions in the Market

Cision announced that Falcon.io, its social media management division, has acquired Unmetric, a leader in delivering insights from social benchmarking, audience engagement, and content performance. Unmetric delivers public data from leading global brands across social media channels, enabling companies to enhance their content strategy, better engage with their customers, and spend time where it matters, delivering on business objectives and ROI. Falcon.io will integrate Unmetric into their Social Media Marketing…

Target Data Acquires Social Media Agency Social Fulcrum

Performance marketing agency deepens capabilities in Facebook and Instagram advertising to continue to drive growth for clients Target Data, a full-service performance marketing agency, announced the acquisition of Social Fulcrum, a Boston-based social media agency that specializes in Facebook and Instagram advertising. The acquisition of Social Fulcrum deepens Target Data’s paid media expertise. Social Fulcrum will become a business unit of Target Data, responsible for all Paid Social media execution. The entire…

Rugby World Cup stirs up Social Media Sensation Ahead of Quarterfinals

Rugby World Cup Engagement Increased 1,041% Last Weekend While Daily Engagement Has Risen 261% Over the Course of the Tournament Versus the Week Before It Started Social media analysis by marketing technology company, 4C Insights, reveals posts, mentions, tweets and re-tweets of the official Rugby World Cup handles increased 1,041% over the last weekend. Of particular value to sponsors and advertisers of the global tournament, the sentiment of social chatter also rose by 10 percentage points to 85% – referencing…

Smeckn, Inc. Releases Artificial Intelligence (AI)-Based Web Application for Social Media

Smeckn, Inc. releases an artificial intelligence (AI)-based web application for social media. Smeckn (Social media checking) uses AI algorithms to help people analyze and clean up their digital footprint. A person's digital footprint is the collection of all their social media content: all the tweets, posts, and pictures they have generated online. Over the years, many people have posted and tweeted things they regret: things that just seem immature, hurtful, or just plain wrong today. Smeckn helps by analyzing a person's…

Smartly.io Named a Leader in Social Media Advertising by G2

Customer Satisfaction Propels Smartly.io to High Ranking in Fall 2019 Grid Report Smartly.io, the leading social media advertising automation platform for performance and creative marketers, announced that it has been named a Leader in the Social Media Advertising category of the Fall 2019 Grid® Report by G2. G2 is the world's leading business solutions review website, and its database of over 915,600+ validated user reviews helps millions of businesses make better buying decisions every month. .@smartlyio named a Leader…

OutboundEngine Launches Social Ads to Level the Playing Field for SMBs on Social Media Platforms

‘Done-for-you’ social media advertising puts targeted advertising in front of Facebook and Instagram customers OutboundEngine, a marketing technology startup, announced the launch of its latest innovation to its digital marketing platform, OutboundEngine Social Ads. A full-service platform, Social Ads simplifies the process of social media advertising by setting up, managing and targeting social media ads for small and mid-size businesses (SMBs). Marketing Technology News: Location, Location, Location: CompTIA Tech…

How to Optimize Video for Social Media Marketing

Practically every Marketing department uses Video to deliver the brand message. But are your Videos performing? Are they optimized for engagement, sharing, and conversion? It’s easy to create Video content these days. Anyone can do it with a smartphone and an editing suite like Final Cut Pro, Adobe Premiere, or the plethora of iOS and Android video editors designed for editing on the fly. But: Is your content really delivering the message? Is it showing your brand in the best possible light? Are you optimizing format,…

Lightricks Releases BoostApps Suite to Empower Solopreneurs and Small Businesses to Achieve Superior Results from Social Media Marketing

Lightricks Survey Finds 72 Percent of Solopreneurs and SMBs Don't Feel Their Current Online Marketing Strategy Is Effective, Expands with Three Apps to Specifically Serve Small Businesses and Brands Lightricks, a leading developer of subscription-based content creation tools, announced today the release of BoostApps, a suite of mobile tools for small businesses and brands to effectively engage consumers in ways that boost their bottom lines. Unlike content creation apps that focus solely on graphic design, BoostApps are…

Tsū, the Social Media Platform that Hooked Millions, Set to Relaunch

With support from Larry Krauss of Terracap, Hilco Streambank, and other seasoned business leaders, Tsū will challenge social media incumbents to provide the missing tools and platform for today's influencers Tsū Inc., the social media platform that disrupted the industry, has been acquired by seasoned business leaders with the intention of relaunching the platform. Despite being one of the fastest growing social media companies in history with 1 million registered users in the first three weeks and an impressive 3.5 million…

CloutHub Breaks the Mold of Social Media, Again

CloutHub just did what no other social media platform has ever done by adding a Blue Room for Democrats and a Red Room for conservatives to discuss issues with like-minded people. Meanwhile, Facebook, Google, YouTube, Twitter, and Instagram continue to face accusations of manipulating content by filtering trends, shadow banning users and de-platforming content creators. Marketing Technology News: CoreMedia Appoints Ben Mooney as New Vice President of Partner Ecosystems & Corporate Development CloutHub's original…

Convenience Trumps Concern: 31% of Consumers Shop on Social Media Despite Worries, According to New MarkMonitor Research

Majority of Consumers Believe More Should Be Done to Protect Them Online More than 90% of consumers have concerns about shopping via social media, yet nearly one-third still use it as a shopping platform, according to new research. The report by MarkMonitor, a Clarivate Analytics company and a world leader in enterprise brand protection, revealed that shoppers are worried about payment security (59%), the quality of goods (56%), safety of their personal details (55%) and buying a fake (47%). Worries around shopping…

Next Generation of Shoppers’ Favourite Social Media Personalities Set to Influence the Future of Retail

More than half (55%) of children aged 6 to 16 say they want to buy a product if their favourite YouTube or Instagram star is using or wearing it, according to a survey from Wunderman Thompson Commerce. The company's Generation Alpha report highlights the growing importance of influencers in the lives of the next generation of shoppers, with a further 14% saying they'd like for influencers to operate their own retail outlets in the future. A move in this direction could lead to a seismic shift in the retail landscape, as…

For the First Time 3.4 Billion Social Media Users Globally Can Now Earn Income from Their Videos, Photos and Comments with TippyTV

The TippyTV app allows content creators and social media users to make money on their terms. Social media sites make big money while content creators and general users make little to no income. Today that changes. Content creators big and small who meet our criteria will have ownership in the company, revenue share and have input into the direction of the TippyTV. Facebook and YouTube get more than 12 Billion views per day and there are billions of more views on other websites. Imagine how many comments are generated with…

Podium Announces Partnership with Kia Motors America, Inc. in their Social Media & Reputation Management Program

Podium is included as a part of a wider effort to help Kia dealerships improve their online presence and enhance the overall customer experience Podium, the leading customer interaction management platform for local businesses, announces a strategic partnership with Kia Motors America (KMA) as one of their preferred providers in their Social Media & Reputation Management (SMRM) program for their dealers across the United States. This partnership will allow dealers the ability to integrate their dealership's customer…