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Salesforce Expands Commerce Cloud With New Platform Tools For Embedding Smart, Personalized, And Connected Shopping Experiences Anywhere

New APIs and Developer Services Empower Brands to Go Beyond Ecommerce Sites and Modernize Every Shopping Experience – Across Apps, Social Networks, Personal Assistants and More Salesforce, the global leader in CRM, announced new innovations across its Commerce Cloud platform that enable companies to bring artificial intelligence, visual search, inventory availability services and more to an entirely new generation of commerce experiences. Today, discovering and shopping for products doesn’t happen exclusively on ecommerce…

Dreamforce Interview with Julie Bregen, Head of Global Sales Enablement and Associate Development at ValueSelling Associates

"We offer a ValueSelling solution that integrates with Salesforce, giving clarity to opportunity pipelines for sales teams and sales managers."Tell us about your role in the company and the team you handle. I’m in a newly developed role at ValueSelling Associates, leading growth and success initiatives for the company. Our team of associates — all sophisticated, tenured sales experts — trains leading enterprise companies with the ValueSelling Framework sales methodology. Therefore, staying on top of the technology map is…

Apple and Salesforce Join Forces to Deliver the Best Business Experiences

The Collaboration Seeks to Usher in a Plethora of Powerful Business Applications and Customer Experiences Global CRM leaders Salesforce and Apple’ iOS are collaborating. Salesforce is already redesigning its iOS application to provide an enhanced experience for its users. Salesforce wants to optimize its application to better suit the native mobile platform –add new features and launch powerful business applications. The partnership will also facilitate Salesforce developers to develop their own native…

Salesforce Kicks Off Dreamforce 2018-A Celebration of Trailblazers

The World's #1 CRM Company Welcomes Trailblazers to Dreamforce 2018 for Four Days of Innovation, Inspiration, Learning, Equality, Giving Back, Sustainability and Fun Salesforce, the global leader in CRM, welcomed 171,000 registered attendees from 83 countries and 10 million online viewers to Dreamforce, the world's largest software conference. At Dreamforce, Salesforce is unveiling new integration, productivity and AI platform services and new strategic partnerships to help companies connect with their customers in whole…

Salesforce-Sponsored Car 66 Finishes in Top-12 in Indy 500

Salesforce’s Einstein Analytics Team Also Added to the Race Festivities, Hosting an Interactive Analytics Pit Stop Experience at the Racetrack After the hustle-bustle of GDPR, the martech community had something different to cheer about. Top CRM maker and martech leader, Salesforce is burning some serious rubber in Indy 500 racing as well. Popular racer JR Hildebrand drove the Salesforce-sponsored car 66 to an eleventh-place finish in Sunday’s 102nd Indianapolis 500 race. Indianapolis is home to Salesforce’s second…

Salesforce Ventures Introduces $100 Million Canada Trailblazer Fund

New Fund Is Part of Salesforce's $2 Billion Commitment to Canada; Unveiling of Fund Kicks off Salesforce World Tour Toronto and Dreampitch Competition Salesforce, the global leader in CRM, announced that Salesforce Ventures, the company's global corporate investment group, has launched the Canada Trailblazer Fund, a $100 million fund to invest in Canadian startups and fuel cloud innovation and customer success in the region. Salesforce Ventures has supported the Canadian startup community since 2011, investing in…

Salesforce to Invest $2.2 Billion in its French Business Over Five Years

Salesforce Pledges to Invest in Growth, Innovation and Customer Success in France Prior to Meeting With French President Emmanuel Macron During His State Visit to the US Salesforce, the global leader in CRM, today announced plans to invest $2.2 billion in its French business over the next five years. The company made the announcement to French President Emmanuel Macron ahead of an event in his honor during his first state visit to the United States. Salesforce President & Chief Financial Officer Mark Hawkins will…

Salesforce to Host Second-Annual Salesforce Equality Awards in San Francisco

Stevie Wonder, Evan Rachel Wood, Emily Chang, among Others to Be Honored as Equality Trailblazers Transforming Silicon Valley, Hollywood and Beyond Salesforce, the global leader in CRM, announced the recipients of its second-annual Equality Awards at TrailheaDX, the company's annual developer conference in San Francisco. The Salesforce Equality Awards recognize individuals across industries for leveraging their platforms to create an equal world for all. The 2018 Salesforce Equality Award honorees are: Emily Chang:…

Salesforce Integration Cloud Arrives to Build Connected Customer Experiences

Salesforce Integration Cloud Will Surface Data Regardless of Where It Resides to Connect Every System, Customer, and Device in a Whole New Way Within days of their deal to acquire Mulesoft, the global leader in CRM, Salesforce, has announced the Salesforce Integration Cloud for connected customer experiences. The company welcomed Trailblazers from more than 43 countries and 265 global viewing gatherings to its iconic annual TrailheaDX conference. This is Salesforce's third annual developer conference — for two days of…

Introducing Salesforce Lightning Flow: The Power of CRM Process Automation for Every CX

Customers Could Use Salesforce Lightning Flow to Build Automated Processes That Improve Data Entry and Accuracy of Form-Filling Processes At the Salesforce's annual TrailheaDX conference, the company has announced the launch of Salesforce Lightning. With Salesforce Lightning, Trailblazers can work even better, and faster, together to build apps and components via clicks or code. With a complete spectrum of tools and services — from the no-code App Builder to fully programmatic environments like Heroku — developers of all…

Small Businesses Can Grow and Innovate Faster Thanks To Salesforce Essentials

Essentials Delivers New Easy-To-Use Sales and Service Apps Backed by the Power of Salesforce Trailhead, Einstein AI, Lightning and AppExchange Salesforce, the global leader in CRM, announced Salesforce Essentials — easy-to-use, intelligent apps for small business teams, built on the world's #1 CRM platform. The first Essentials apps — Sales Cloud Essentials and Service Cloud Essentials — are available now, enabling every small business to grow and innovate faster with the power of Salesforce. "There are more than…

Salesforce to Invest $2 Billion in its Canadian Business Over Five Years

Salesforce Commits to Fueling Company's Growth and Innovation in Canada in Advance of a Meeting with Justin Trudeau, Prime Minister of Canada, at the Company's Headquarters in San Francisco Salesforce, the global leader in CRM, plans to invest $2 billion over the next five years to fuel the growth of its Canadian business, the company announced ahead of a meeting with Canadian Prime Minister Justin Trudeau. Prime Minister Trudeau will visit Salesforce for a roundtable with Salesforce Chairman and CEO Marc Benioff and…

How Does Your Company Foster Innovation?

Innovation Isn’t Restricted To Techies. Using Existing Tools To Best Suit Your Business Is The Real Challenge Innovation may be a buzzword that lots of people like to throw around. But what does it really mean, and how does it apply to you as a marketer? We searched through tomes of knowledge shared by CEOs and CMOs to bring you the final word on what innovation is, and where it can take you. ‘Chaos Is One of Several Key Ingredients To Foster Innovation’ Michael Driscoll - CEO, Metamarkets: I believe chaos is one of…

Salesforce Launches New AppExchange

Now With Personalized Experiences, Navigation And Recommendations, And Embedded Trailhead Learning Salesforce, the global leader in CRM, announced the new AppExchange, the world's leading enterprise cloud marketplace that gives customers a faster and smarter way to extend the power of the world's #1 CRM. New features, such as intelligent search, personalized recommendations and embedded Trailhead learning, customize the AppExchange experience for every customer, making it easier to tap into the Salesforce ecosystem…

IDC: Salesforce Economy to Create 3.3 Million New Jobs by 2022

By 2022, Salesforce Partner Ecosystem Will Gain $5.18 For Every Dollar Salesforce Earns Salesforce, the global leader in CRM, announced new research from IDC, commissioned by Salesforce, detailing how Salesforce and its ecosystem of customers and partners will drive 3.3 million new jobs and more than $859 billion in new business revenues worldwide by 2022. In addition, by 2022 the Salesforce partner ecosystem will gain $5.18 for every dollar Salesforce earns. The Salesforce Economy's largest impact on industries will…

Tech Bytes with Ray Grady, President & CCO at CloudCraze Commerce on Salesforce

MarTech Series speaks to Ray Grady, newly appointed Chief Customer Officer and President at CloudCraze, the native e-commerce platform which recently raised $20 million in funding. On the heels of a $20 million funding announcement to kick off 2017, Chicago-based CloudCraze has made their first major investment post-funding, adding four new faces in key leadership positions to its executive team. Funding from notable martech investors such as Salesforce Ventures and Insight Venture Partners indicates the confidence VCs …