New Research Showcases What Brands Need to Do to Appeal to ‘Cuspers’ (ages 19-25) Who Fall in Between Millennials and Gen Z Fullscreen, a global leader in social-first entertainment, serving both talent and brands, unveiled findings from…
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King Bach, Lele Pons, Brent Rivera, Jordyn Woods…these are some of the top social media stars followed by teens, according to new Digital Lives Study data from the Culture Marketing Council: The Voice of Hispanic Marketing (CMC). While…
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Feedvisor Study on E-Commerce Shopping Trends Finds, Three-Fourths of Consumers Go to Amazon When They Are Ready to Make a Purchase Most e-commerce trends come and go. However, the latest e-commerce shopping trends would be incomplete…
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Are We There Yet?: North American Travelers Are Spending an Average of Eight Hours Researching Their Vacations Despite Being Bored After Just 40 Minutes New research from Hotels.com reveals that North American millennial travelers are…
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For marketers, gaining insights into the minds of millennials is a top priority. And for good reason. Not only will this allow them to create more targeted campaigns that generate better ROI, but it will also enable them to capitalize on…
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Nearly All Small Businesses (87%) Advertise, and 67% Plan to Experiment with a New Advertising Medium in 2019. Millennial small business owners and managers value advertising for their businesses more than older generations, according to…
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Millenials are currently big news for the recruitment industry and rightly so - they have become the largest generation in the workforce. Millennials also prioritise job security above all else and are moving jobs less frequently than the…
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Apple and Netflix Place Second and Third with this Generation YouTube ranked the most intimate brand among millennials for the first time, climbing up from third last year, according to MBLM's Brand Intimacy 2019 Study, which is the…
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There is a generational difference in the content that influences people to visit a company’s website from social media, according to a new survey from Visual Objects, a portfolio website that showcases work from top creative firms from…
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Millennials Want to Bet More on the Big Game as Legal Gambling Blossoms Across US Millennials, famously, are more interested in enjoying experiences than making big purchases, thus it should be no surprise they want more from the Super…
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Wibbitz, the leading online video creation company, released the findings of its new research How to Reach Audiences with Social Video: From Millennials to Generation Z, revealing the difference in preferences, habits, and consumption of…
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The battle between east and west is on for the technological, intellectual and investment superiority of the 4th Industrial Revolution, according to Futurologist Rocky Scopelliti who has released a new book Youthquake 4.0 - A Whole…
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Despite all the research and theories associated with Millennials, companies still struggle with how best to interact and communicate with what is now the largest group of consumers and workers in the economy. However, a new Denver-based…
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62% of Millennials Would Likely Recommend a Brand That Has an Exceptional Social Media Presence, Even If They Were Not Initially Happy with Their Product or Service A new survey commissioned by TELUS International, a global customer…
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The Majority of Consumers Express a Preference for Influencers Who Create Authentic, Engaging Content The ‘Influencer Marketing 2020’ report, published by Influencer Intelligence in association with Econsultancy, found that for…
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Among Other Key Findings “Breach Fatigue Epidemic” Is Numbing Shoppers Security Fears UJET, Inc., the company that makes it simple for any company to provide intuitive, modern support, announced the results of a survey it conducted in…
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Brick And Mortar Retailers Can Turn the Tables on Amazon This Holiday Shopping Season by Focusing on What They Know Best: Their Stores and Shoppers Euclid, the leading data platform for offline attribution and visitor retargeting, revealed…
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While doing business, the design of your website is a key factor that you ought to look into. This is mainly because if the business lacks its website design, many people may just decide not to carry out business with you. research has…
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In order to help businesses adjust their advertising to appeal to key demographics, digital marketing agency fishbat discusses how to market to millennials. Millennials are a huge market that continues to gain more purchasing power as…
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Gen Z Is Outpacing Millenials in Consuming Stories on Social Media, Says VidMob Study If you have been wondering how to get Millennials and Gen Z to your website, the new VidMob study might just help you. According to the ‘State of…
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