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SPOTIO Launches New Platform To Help Field Sales Teams Close More Deals

Spotio, the Leading Field Sales Enablement Platform for Sales Reps and Managers, Announces a New Product Offering for Field Sales Teams to Increase Revenue, Improve Productivity, and Shorten Sales Cycles in the Field SPOTIO, the leading field sales enablement platform for sales reps and managers, announced a new product offering for field sales teams. This launch accommodates the needs of outside sales teams in both the door-to-door and business-to-business markets. Founded by Trey Gibson in 2014, SPOTIO was created with…

Sales Gets a Big Part of the Content Marketing Conversation at Content Marketing World

2018 marks the 8th year for Content Marketing World, the world’s largest conference dedicated to content marketing. 2018 also marks my 8th time as an attendee to this conference, and my 7th time as part of the speaker roster. This year, I chose to be a track moderator, introducing all of the presenters in one track on a single day, ensuring sponsors were mentioned and covering some general housekeeping for the attendees. I was assigned to moderate the Sales Track on Day 1, and my four presenters did not disappoint. Here are…

Tyler Seguin Retains SBX Group as Exclusive Sales and Marketing Agency

SBX Group Set to Work with the Will Sports Group to Significantly Diversify, Expand and Grow Tyler Seguin's Off-Ice Business Opportunities and Portfolio SBX Group announced that five-time NHL All-Star and Stanley Cup Champion, Tyler Seguin, has retained the firm as his exclusive sales and marketing agency. As an agency highly skilled in developing and monetizing top tier entertainment assets, SBX Group will work with Seguin and his sports agency, The Will Sports Group, to expand and create multiple lines of business:…

Introducing Salesforce Customer 360 – Unify the Customer Experience on the World’s #1 CRM Platform

Customer 360 Will Provide a Click-Based Admin Interface to Easily Connect and Manage Customer Data Across Salesforce Apps DREAMFORCE —Salesforce, the global leader in CRM, announced Salesforce Customer 360, a new way for companies to connect Salesforce apps and deliver unified cross-channel customer experiences. Core to Salesforce's vision for the Customer Success Platform, Customer 360 will help companies move beyond an app- or department-specific view of each customer by making it easier to create a single, holistic…

Five Rising Video Capabilities to Accelerate Sales and Marketing Campaigns

Emerging Technologies Are Extending Video's Outreach Advancing technologies aiding the development of video content are creating new markets and inspiring teams to design newer methods to drive sales. This is promising for marketers who are already increasingly adopting videos in their B2B marketing campaigns. Video promotions are becoming the norm. Content-rich videos are increasingly becoming popular among B2B audiences. Forbes Magazine made the following observations: 50% of online traffic is dominated by video…

DiscoverOrg Significantly Expands Technographics Coverage – Powering More Pipeline Growth For Sales and Marketing Teams

DiscoverOrg, the world’s leading sales and marketing intelligence solution, announced it has grown its proprietary database of installed technologies by 400% over the last year, creating significant value for sales and marketing teams that rely on technographics – the “tech stack” – to build personalized and segmented prospecting and Account-Based Marketing programs. “Knowing what technologies are used by your target buyers is absolutely critical to the prospecting process,” says Henry Schuck, DiscoverOrg CEO. “We’ve…

Outside TV Features Boosts Distribution Gains by Adding Top Cable, Satellite and vMVPD Providers

Comcast’s Xfinity TV, DISH and Sling TV Now Offer Rapidly Growing SVOD service Outside TV’s online subscription video on demand (SVOD) offering has expanded significantly and is now available over the internet on Comcast’s Xfinity X1 platform, DISH Network and Sling TV this summer. Known as Outside TV Features, the SVOD service is the premier collection of adventure sports films and series from around the world offered commercial free and on-demand on several leading platforms for $4.99 per month. Outside TV Features’ …

Tribune Broadcasting TV Ad Sales Open 24-7-365 With WideOrbit’s Programmatic Marketplace

In a first for the local broadcast television industry, Tribune Broadcasting, a division of Tribune Media Company, has launched an ‘always-open’ TV ad sales operation thanks to a technology partnership with programmatic TV leader Wideorbit. "Tribune’s embrace of an ‘always-open’ programmatic sales operation will make its local broadcast TV ad inventory as easy to purchase as any other media option." As an early adopter of machine-assisted sales of local spot advertising, Tribune collaborated with WideOrbit on…

Sales Intelligence 101: Demystifying the State of B2B Buying in 2018

Enabling Better Sales Conversations Begins with a Better Insight into the Market and Prospects, Says TechTarget CMO In the challenge to win B2B buying game, every marketing and sales teams are drawn to the same line -- Score with the right account with personalization and real-time intent. In a candid chat with TechTarget's CMO, John Steinert reveals why better sales motions and sales conversations are keys to mastering the rising tide of B2B buying using sales intelligence tools. Tell us about the ‘State of B2B Buying’…

UpSnap Engages MarketStar as Sales Channel for Proprietary IDM Solution

UpSnap Has Engaged MarketStar to Augment the Existing Sales Organization UpSnap Inc., a leading provider of mobile and intent-based advertising solutions, announced a partnership with MarketStar, the industry-leading provider of Sales as a Service solutions, partnered with some of the largest brands and agencies in the world. Under the terms of the agreement, UpSnap has engaged MarketStar to augment the existing sales organization and act as an additional sales channel for UpSnap’s Intentional Direct Mail (“IDM”)…

Outreach Announces Winners Of First Annual Nucleo Customer Awards Recognizing Sales Excellence

Award Winners to be Honored at Unleash 2018, Outreach's User Conference Taking Place May 6-8 in San Diego Outreach, the leading customer engagement platform, announced the winners of the company's first annual Nucleo Awards, recognizing those Outreach customers who have achieved sales excellence through their use of Outreach's customer engagement software. The winners will be formally recognized next week during Outreach's annual user conference, Unleash, taking place May 6-8 at Paradise Point in San Diego. "We…

Archima Announces It Has Joined The Salesforce Partner Program

Archima Focuses on Helping Customers Rapidly Achieve Measurable Business Value From Salesforce Solutions Archima Solutions,  a collaboration-driven consulting firm announces that it has joined the Salesforce Partner Program. Archima is an Implementation Partner dedicated to providing companies with Salesforce Services and Staffing Solutions. Archima focuses on helping customers rapidly achieve measurable business value from Salesforce solutions which are centered around their customer and employee initiatives. "We…

InsideSales.com Renews Partnership with American Association of Inside Sales Professionals

Organizations Aim to Strengthen Growing Inside Sales Market; InsideSales.Com to Serve as Marquee Sponsor at AA-ISP Leadership Summit InsideSales.com, the leading artificial intelligence (AI) growth platform for sales, announced it has renewed its long-standing partnership with the American Association of Inside Sales Professionals (AA-ISP) to help strengthen the inside sales industry. AA-ISP, the worldwide association dedicated to the advancement of the inside sales profession, provides a place for like-minded…

RainmakerForce Pipeline DNA Report Shows Sales Teams Actually Working for CRM, the Most Expensive Non-Performer in Sales

RainmakerForce X-Rays Sales Pipelines for the C-Suite to Immediately Uncover Large and Unknown Forecasting Blind Spots and Revenue Leakage Areas RainmakerForce, a San Francisco-based sales technology company, features the “Pipeline DNA Report,” the ultimate report for the C-Suite that analyzes a company’s sales pipeline and provides unfiltered information of its “goodness”, rank against industry peers, capacity and capability issues and whether it can deliver expected revenues. The need and urgency for such a report have…

Freshsales CRM Launches Sales Campaigns to Supercharge Outbound Sales Emails

Sales Campaigns enables sales teams to create, send, and track smart and personalized emails Freshworks, the leading provider of cloud-based business software, today announced the launch of Sales Campaigns, a game-changer inside Freshsales—their successful CRM product launched in 2016. The new feature provides smart functionalities for sales teams to start meaningful conversations with their customers. All this, without having to juggle multiple tools outside of Freshsales CRM. Freshsales CRM has garnered a loyal user…

Scribe Software Announces Scribe Shadow On The Salesforce AppExchange

Scribe’s Customers Can Now Streamline Business Intelligence, Analytics Data, Reporting and Backup Processes Scribe Software, a global data integration leader, announced it has launched Scribe Shadow on the Salesforce AppExchange, empowering businesses to connect with their customers, partners and employees in entirely new ways. Scribe Shadow is designed to simplify and streamline the process of replicating data from Salesforce to SQL databases for analytics and archiving purposes. Scribe Shadow is based on Scribe Online,…

DiscoverOrg Launches New Sales Intelligence Solution for the Legal & Compliance Industry

First-of-its-kind Dataset from DiscoverOrg Gives a Competitive Edge to Companies Marketing and Selling to Legal and Compliance Buyers DiscoverOrg, the world’s leading sales and marketing intelligence solution, has announced the availability of a new Legal and Compliance dataset that will transform the way legal technology, law firms, and legal services companies prospect, build the pipeline and accelerate revenue growth. The new Legal and Compliance dataset augments DiscoverOrg’s award-winning solutions for companies…

The​ ​One​ ​Value​ ​that​ ​Salesforce​ ​and​ ​GDPR​ ​have​ ​in​ ​Common 

What’s your intention? Is your product or service really fulfilling my need or are you merely selling to me to get into my pocket? Your customers are suspicious and they ought to be. They are handing over their money to you and your company, most often without knowing you. They already put trust in other businesses because of their credibility, and you need to build this trust as well. As a marketer or salesperson, I assume you are well aware of this. Nobody likes the stereotypical car salesman who tries to sell more…

MarTech Interview with Austin Rolling, CEO at Outfield

"Businesses that have Outside Sales and Marketing teams will need to become smarter about how to get the most ROI out of their resources" Journey into Tech Hi Austin, tell us about your role and journey into Technology. What inspired you to take up the role at Outfield? I am the Co-founder and CEO of Outfield, which is a web and mobile app designed for Field Sales and Marketing programs. I began my journey at the age of 20 when I started my first company. It was a fashion website where I imported apparel from different…

NICE Nexidia Speech Analytics Provides Hakuhodo DY Holdings Inc. with Innovative Technology to Personalize Customer Experience

NICE Nexidia’s Neural Phonetic Speech Analytics Integrates with New CONOOTO App NICE is announcing that Hakuhodo DY Holdings Inc., a world leading marketing services company, has become the first marketing services company in Japan to implement NICE Nexidia Analytics. Seeking technology to analyze interactions and customer conversations within the many different areas of the company, Hakuhodo DY Holdings Inc. has begun improving customer satisfaction and sales efficiency. NICE Nexidia Speech Analytics Provides Hakuhodo…