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Leading AI Company Dataminr Appoints Former Cision Executive Jason Edelboim as Chief Commercial Officer

Dataminr, the leading real-time information discovery company, announced that it has named Jason Edelboim as Chief Commercial Officer. In this role, Edelboim joins the Dataminr executive team to lead go-to-market for the company's commercial businesses. Edelboim joins Dataminr from Cision, a leading global provider of software and services to public relations and marketing communications professionals, where he last held the role of President, Americas. At Cision, Edelboim led sales, customer experience and operations…

Campaign Monitor Expands into Enterprise Email Market with Acquisitions of Sailthru and Liveclicker

Family of Technology Companies United Under New Corporate Name, CM Group CM Group — a family of marketing technology companies including Campaign Monitor, Delivra and Emma — announced the acquisitions of Sailthru and Liveclicker, adding nearly $60 million in revenue and 540 new customers, including Bloomberg, Samsung and Fashion Nova. Sailthru, a cross-channel experience management platform, and Liveclicker, a provider of real-time email personalization solutions for marketers, bring easy to use, effective and scalable…

Piano Raises $22 Million Series B round Led by Updata Partners

Piano, the leading content monetization and audience intelligence technology company, announces it raised a $22 Million Series B funding round, led by Updata Partners. This comes as a result of Piano’s recent successes and corresponding growth, equipping it to build on star products and expand into new markets and sectors. The award-winning Piano platform is comprised of an integrated suite of intelligent business tools and includes a subscription commerce engine (Piano VX), a customer experience toolkit (Piano Composer),…

Smartology Secures £2.8 Miliion Series a Financing, Led by Committed Capital

Adtech Company Investment to Aggressively Accelerate Global Sales, Marketing and Product Roadmap Smartology, the contextual adtech platform announces that it has closed its £2.8 million ($3.6m) Series A round of financing led by Committed Capital, the fast growth UK technology investment firm. Smartology will use the funding to fuel product development and its expansion in North America and across EMEA. Tim Steel, Chairman of Committed Capital, has joined the Smartology board as Investment Director. Smartology offers…

The Alexa Conference Names the 2019 Alexa Award Finalists

Winners to Be Revealed at The Alexa Conference, Jan. 15-17, at the Chattanooga Convention Center The Alexa Conference, presented by podcast network VoiceFirst.FM, announced the finalists of the 2019 Alexa Awards. The winners will be announced during the upcoming conference, Jan. 15-17, in Chattanooga, Tenn. "Congratulations to this year's Alexa Award finalists, all of whom demonstrate creativity and innovation, while showcasing how far voice technology has come in terms of impacting every business across every…

WordPress.com Celebrates 14 Entrepreneurs, Writers, and Nonprofits for the 2019 ‘Anything Is Possible’ List

The Inaugural New Year's List Spotlights People and Organizations Who Are Using the Web to Make Their Communities, and the World, a Better Place A coffee co-op owned by its farmers, a sewing community empowering people of all body shapes and sizes, and a 12-year-old journalist are among those named in WordPress.com's first-ever "Anything Is Possible" list for 2019, celebrating 14 extraordinary people and organizations who are using the web to make the world a better place. This year's inaugural Anything Is Possible…

Prediction Series 2019: Interview with Cary Dunst, GM North America, Adslot

Cary, tell us about your role at Adslot and the team/technology you handle. Adslot Media is the world's only independent technology that scales audience-enabled, publisher-direct media buying. Through our technology you can plan, buy, optimize and reconcile your premium, guaranteed campaigns through a single platform. The North American team services premium publishers and advertisers by leveraging the Adslot platform to simplify their buying and selling of guaranteed, premium display and video inventory across all…

Comscore Expands Currency Relationship with Gray Television

Gray Will Exclusively Use Comscore Local TV Currency in 80 of Its 91 Markets Comscore, a trusted currency for planning, transacting and evaluating media across platforms, announced an expanded partnership with Gray Television. Effective January 1, 2019, Comscore will serve as the local linear currency for the entire legacy Gray market footprint as well as the majority of Raycom’s legacy footprint, including two of its largest markets, Cleveland and Louisville. “Through our use of Comscore in a number of markets in…

First ‘Post-Influencer’ Marketing Platform Launches. Powered by IBM Watson. $5.5 Million Invested in Props

IBM's Oliver Blodgett, World Surf League Co-Owner Paul Speaker, Axispoint Founder Scott Powell Join Investment and Management Team Props, the first holistic marketing technology platform for authentic content creators and marketers, launched while announcing its leadership team, investors, and advisors. Coinciding with the launch is the completion of $5.5 million in investment capital, according to president and CEO Joseph Perello. Investors include Paul Speaker, the co-owner and former CEO of the World Surf League; …

Marketing Technology Bulletin Covering the Week Gone By

Top Picks from MarTech Series. Original MarTech Insights from the Week Gone By Our staff writers compile a bulletin covering important news in the world of Marketing Technology. This bulletin is the best source of the major MarTech developments of last week. DoubleVerify-YouTube Reaffirm Their Commitment For Safer Metric-Based AdTech Landscape DoubleVerify’s Propriety Metric, Authentic Impression, Gets Stronger After the Second Partnership. Advertisers Can Now Measure Viewability, Fraud, Brand Safety, and…

Oracle Data Cloud Launches Yield Intelligence to Help Publishers Better Monetize Inventory with Brand Safety, Fraud and Viewability Controls

Bloomberg Media Group, Bonnier Corp., Vox Media Among Early Adopters Oracle Data Cloud announced Moat Yield Intelligence, a new feature of Oracle’s Moat Analytics helping publishers ensure their advertising campaigns are viewable, avoid invalid traffic, and are delivered in a brand safe environment. Moat Yield Intelligence capabilities have been extensively tested through early implementation with key publishers, including Bloomberg Media Group, Bonnier Corp., and Vox Media. Using this new functionality, publishers have…

Interview with Lindsay Stewart, CEO and Founder, Stringr

"There are many challenges to being an entrepreneur — you are building something from nothing, and most people, whether it is customers or investors, tell you no at an early stage."Tell us about your role and how you got here. What inspired you to start Stringr? I am the Founding CEO of Stringr. Before starting Stringr, I was a broadcast news producer — my last stop was at ABC News where I produced stories for the network. It was there that I realized I wanted more video from harder-to-reach geographies at price points…

The 23rd Paley International Council Summit: Rethinking the Game: Moving Media Forward in 2019 and Beyond

The Paley International Council Summit Returned to Europe; Frank A. Bennack, Jr., Officially Opened the 23rd Annual Paley International Council Summit The Paley Center for Media held its 23rd Paley International Council Summit in London on November 30, marking the Summit’s return to Europe. For more than twenty years the Paley International Council Summit has brought together world dignitaries and CEOs from today’s top media and technology companies to advance the exchange of ideas and foster a sense of community. This…

MAZ and JW Player Partner to Integrate Hosting with Distribution for Hundreds of Media Brands Across Mobile and OTT

New York City-based content logistics software company, MAZ Systems Inc, announced that they have partnered with JW Player, the world's leading independent video platform. The partnership will allow media companies and brands to host and distribute video content all from within one comprehensive dashboard. With brands, broadcasters, and media companies creating more video than ever before, MAZ and JW Player solve the issue of delivering content to an ever-growing list of social platforms, devices, and operating systems.…

Cision Appoints Digital Marketing Expert Susan Vobejda to Board of Directors

Cision announced the appointment of Susan Vobejda to the Company's Board of Directors. Vobejda, named one of Forbes Most Influential CMOs in the World 2018, is a recognized expert at the forefront of digital marketing's transformation. She currently serves as the Chief Marketing Officer (CMO) at The Trade Desk, a global advertising technology company. "Susan brings a passion for brand building, an impressive background in strategic marketing and advertising, and a strong track record in the digital transformation of major…

Does GDPR Put EU Companies at an Innovation Disadvantage?

After many years, the General Data Protection Regulation (GDPR), went into effect on May 25. In layman’s terms, GDPR means that European end users now get better insight into their data and its usage, as well as across-the-board access to control measures like opt-outs, the right to be forgotten, and data portability. It’s hard to argue that this isn’t for the greater good, on the surface at least. There are several issues that could lie lurking beneath the surface, especially when it comes to the global use of consumer…

The Role of Social Media Evidence in Product Liability Litigation

How to Collect Various Social Media Evidence Today, Canon Business Process Services, Inc. (Canon), has announced the availability of an on-demand webcast that highlights an important and timely legal issue. When mired in a product liability case, getting access to the other party's social media posts can be a critical part of the strategy for trial. Canon's webcast provides practical information on how courts limit access depending on privilege, relevance, and proportionality as well as how legal professionals can adjust…

Interview with Gary Neal, Chief Operating Officer at Smartology

"Smartology, where we firmly believe in a transparent approach to spending media budget across quality brand safe publisher sites"Tell us about your role and journey into technology. What galvanized you to join Smartology? In my first role, I was working with technologists at the London Stock Exchange and was implementing various solutions for some of their internal systems, which disseminated news to the market. I had known about Smartology from my time at the Financial Times and heard they were creating an original…

Wibbitz Pursues Further Growth in Europe with New Office in London, Appoints Jane Loring as Managing Director

Expansion in the UK Accommodates Increasing European Market Demand for Digital Video Wibbitz, the leading AI-powered video creation platform, announced the opening of its fourth international office in Paddington, Central London, spearheaded by Managing Director and digital media expert Jane Loring. In her new role, Jane will work across the Wibbitz existing client roster of multinational media companies with a predominant presence in Europe, including Bertelsmann, Daily Mail, Reuters, Hearst, and Bloomberg, and oversee…

IGTV: A Window into the World of Instagram’s Mobile Users

Horizontal videos – out; vertical videos – in. The rise of Instagram TV (IGTV), Instagram’s vertical video platform sets the stage for marketers and brands to showcase their products, tapping into the format of choice for today’s consumer. New Kid on the Block Instagram’s foray on the vertical video comes as no surprise, as mobile devices garner 60% of all video views worldwide. First to take advantage of this trend was Instagram’s competitors, YouTube and Snapchat. While YouTube reigns supreme when it comes to…