Secures $5 Million Investment to Expand Internationally

0 110, One of the Fastest Growing AI Companies in the Nordics, Receives Series A Funding for International Expansion from Leading VC Firm, Alliance Venture, the provider of some of the world’s most robust chatbots and virtual assistants, announced the closing of a new round of financing from Alliance Venture. The terms of the transaction were not disclosed, but the deal will potentially inject up to $5 million into the company. The company ownership will remain firmly in the hands of the founders and employees, who still retain more than two-thirds of the company. Secures $5 Million Investment to Expand Internationally
Lars Ropeid Selsås

“The investment comes at a very exciting time for and will enable us to expand internationally, at greater pace. After acquiring several major clients in recent months, we have identified several areas in which to strengthen our operations, helping us meet the demands of our rapidly growing customer base. It will also help us continue our cutting-edge research on natural language processing,” said Lars Ropeid Selsås, founder and CEO of

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Superior Virtual Assistant

The financing will be used to strengthen the technical and commercial teams within, and to support expansion beyond Scandinavia, where the company enjoys significant commercial success and holds a substantial market share. Secures $5 Million Investment to Expand Internationally
Johan Ggjesdahl

Johan Gjesdahl, Partner at Alliance Venture, said: “Lars and his team have developed a superior virtual assistant in the James platform, combined with an impressive ability to deliver their product to exacting customers. Our diligence calls confirm this – it is seldom we see such strong customer satisfaction with both a product and the team that delivers it. We are very happy to back such an exceptional team and are looking forward to help growing outside the Nordics.”

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Rapid Expansion was incorporated in May 2016, and secured its first customer in December of the same year. Since then, has secured deals with more than 40 major organizations, including leading Scandinavian companies such as Telenor, Nordea, Sparebank 1, Santander and Storebrand. Additionally, has become the prime supplier of chatbots for local governments, with over 20 Scandinavian municipalities signing up to provide their citizens with digital guidance through virtual assistants. The team has grown from 6 to over 50 members of staff in the same period.

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Thanks to the James platform’s market-leading natural language processing (NLP) algorithms, the virtual assistants understand what users are asking about, even if they use slang, dialects or have made spelling mistakes. constantly researches and develops cutting-edge features and improves its unique algorithms to ensure that their virtual assistants remain the most robust in the world.

Together with its partners, delivers virtual assistants to companies and organizations that are ready to adopt the next generation of customer service. is leading the charge for worldwide virtual assistants and will always push the boundaries of what is possible for the digital employees of the future.

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