Attributes 225 Percent Revenue Growth to Rise of Investment in Account-Based Marketing
Demandbase, a leader in Account-Based Marketing (ABM), announced it ranked no. 352 on Deloitte’s Technology Fast 500, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and energy tech companies in North America. Demandbase grew 225% percent during this period.
Account-Based Marketing (#ABM) has disrupted the B2B marketing industry & lands @Demandbase on Deloitte’s 2018 Technology Fast 500
Demandbase’s chief executive officer, Chris Golec, credits new innovations as a result of artificial intelligence and the rapid expansion of ABM to the company’s 225% revenue growth. Golec said, “Account-Based Marketing has disrupted the B2B marketing industry, and we at Demandbase are proud to be industry pioneers empowering marketing and sales teams to drive better results and stronger revenue growth”.
Deloitte’s Technology Fast 500 provides a ranking of the fastest growing technology, media, telecommunications, life sciences and energy tech companies — both public and private — in North America. Technology Fast 500 award winners are selected based on percentage fiscal year revenue growth from 2014 to 2017.
In order to be eligible for Technology Fast 500 recognition, companies must own proprietary intellectual property or technology that is sold to customers in products that contribute to a majority of the company’s operating revenues. Companies must have base-year operating revenues of at least $50,000 USD, and current-year operating revenues of at least $5 million USD. Additionally, companies must be in business for a minimum of four years and be headquartered within North America.
Demandbase is the leader in Account-Based Marketing (ABM). The company offers the only Artificial Intelligence-enabled, comprehensive ABM platform that spans Advertising, Marketing, Sales and Analytics. Enterprise leaders and high-growth companies such as Accenture, Adobe, DocuSign, GE, Salesforce and others use Demandbase to drive their ABM strategy and maximize their marketing performance.
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