Yext and Olo Integration Serves Up Verified Menus to Boost Restaurant Discoverability in Search

Restaurants can now publish their menu data from Olo across Yext’s extensive network of publishers with a single click

Yext, Inc., the Search Experience Cloud company, and Olo, the leading digital food ordering platform for the restaurant industry, announced an integration allowing restaurants to sync verified menu content into the Yext platform and distribute it across more than 150 digital services, including Google, Facebook, Yelp, and TripAdvisor.

Marketing Technology News: Adobe Equips Businesses with Free Online Tools; Commits to Highest CX Standards

Mutual customers of Yext and Olo will now be able to deliver accurate, up-to-date menu information online, so that hungry customers get the right information before they place an order. Checkers Drive-In Restaurants, Inc. is among the brands currently leveraging the integration.

“Consumers are increasingly asking search engines complex questions about restaurants and their menu items, and this is especially true during a crisis like the COVID-19 pandemic,” said Lee Zucker, Head of Industry for Food Services and Hospitality at Yext. “Our new integration with Olo puts restaurants in an even better position to serve consumers when they need them most.”

Marketing Technology News: FreedomPay Integrates with Google Pay to Support Next Level eCommerce Payments

“Whether it is a new season or location, items on a restaurant’s menu are always changing. One thing that remains constant, however, is consumers’ desire for accurate, verified information about those items, wherever they search,” said Marty Hahnfeld, Chief Customer Officer of Olo. “Olo’s integration with Yext will meet that need, meaning diners will spend less time searching for correct menu information across the Internet and more time ordering their favorite dishes.”

Marketing Technology News: Questionmark Releases Discounted Bundle to Help E-Commerce Businesses Meet Recruitment Demand