Real Wealth Marketing Now Integrates with Redtail CRM

Real Wealth Marketing Now Integrates with Redtail CRM

Real Wealth Marketing (“Real Wealth®”), a leading provider of educational marketing content, and Redtail Technology (“Redtail”), a leading provider of client relationship management (CRM) solutions, now offer a seamless, turnkey marketing experience for insurance and financial professionals.

“We’re excited for this integration and are proud to be 100% turnkey for advisors.” – Kayla Joosse, Content Quality Manager at Real Wealth®.

Real Wealth® offers compliant drip marketing content that motivates consumers to take action with their financial professional. Instead of using industry jargon which often confuses consumers into a standstill, Real Wealth® simplifies topics including basic estate planning, budgeting, long term care, and taxes, so that consumers can understand their needs and feel empowered to ask the right questions.

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Redtail CRM allows advisors to capture important client data to make the most of every appointment. With this integration, advisors will be able to market to the right people at the right time using their data from Redtail, paired with the Real Wealth® proprietary marketing system, which was built by advisors, for advisors in 2016.

These tools together offer invaluable analytics, including hot lead scoring, which notifies advisors when and what their prospects are most likely to buy.

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“We’re taking the guess work and manual management out of marketing. Advisors will have more time to take care of clients and to pursue new prospects.”

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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