ResMan Announces Strategic Relationship with CRM Provider Funnel

ResMan Expands Marketing Capabilities with New CRM, Chatbot, and Contact Center Solutions

ResMan®, a leading property management SaaS platform provider, announced an exclusive multi-year agreement with Funnel, a leading multifamily marketing and leasing software provider. Through this relationship, ResMan will deliver its new revolutionary embedded ResMan CRM and leasing chatbot solution powered by Funnel’s state-of-the-art Customer Relationship Management (CRM) solution

ResMan, a leading property management SaaS platform provider, announced an exclusive multi-year agreement with Funnel, a leading multifamily marketing and leasing software provider. Through this relationship, ResMan will deliver its new revolutionary embedded ResMan CRM and leasing chatbot solution powered by Funnel’s state-of-the-art Customer Relationship Management (CRM) solution. The ResMan solution will form a key component of its Resident Life Cycle strategy, that provides a digital end to end leasing experience for future residents and the leasing office. As part of the agreement, ResMan will also become Funnel’s exclusive website referral partner, delivering engaging ADA compliant websites via its best-in-class proprietary CMS Platform.

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“We’re thrilled to formalize our relationship with Funnel, a true industry leader in automating the multifamily leasing experience,” said Paul Bridgewater, CEO, ResMan. “Their innovative CRM, combined with our leading property management solution platform, will bring a much-needed boost of innovation, efficiency, and elevated customer service to the multifamily industry.”

“We’re relentlessly forging ahead on building technology that can take the rental experience to the next level. This partnership with ResMan does just that,” said Funnel CEO, Tyler Christiansen. “We couldn’t be happier to work together with the ResMan team.”

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The details of the new ResMan CRM offering include:

  • See the Big Picture: The ResMan CRM provides a seamless approach that empowers multitaskers to manage prospective residents while juggling the day to day accounting responsibilities within one unified experience. With a hyper-focus on lead attribution, automated tasks, and resident life cycle progression, the ResMan CRM is every leasing agent’s right hand.
  • Leasing Automation: Cut down the manual tasks needed from your on-site team to manage prospects. ResMan CRM helps prioritize prospects, handle tour scheduling, automate your follow-ups, and even enable click-to-dial phone calls. That means more time to close deals instead of wasting time on minuscule tasks.
  • Advanced Reporting & Analytics: Go beyond marketing charts with out-of-the-box and customizable reports and dashboards that provide real insights to drive revenue growth.
  • Personalized Communications: The most effective email and SMS communications can be saved as templates that your leasing team can access to streamline conversations with prospects. Our AI-powered Chatbot can power immediate answers to prospects to keep them engaged with your website listings and drive move conversions.
  • Native Integration: We offer a seamless customer experience; with native integration, there is no need to sign into multiple platforms to access your account. You can do it directly from the ResMan platform and achieve one view of your customer.
  • Expanded Syndication: When it comes to getting eyeballs on your units, our listing distribution services will syndicate your units across all key marketing channels and end up on every prospect’s wish list.

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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