Zendesk Debuts Sophisticated Real-Time Analytics Solution

Zendesk Debuts Sophisticated Real-Time Analytics Solution

Advanced capabilities in Explore Enterprise will allow businesses to use customer service data to inform decisions across support, sales, product and more

Zendesk, Inc. announced the launch of Explore Enterprise, the newest solution within its service-first CRM platform, which enables companies to analyze real-time data in order to understand changing needs. As global ticket volume reaches record highs, leaders can use Explore Enterprise to share relevant insights instantly with other teams and departments, helping them make faster decisions to improve their entire customer experience.

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“Customers are seeking more support from businesses than ever before, which is putting increased pressure on CX leaders and their teams,” said Shawna Wolverton, EVP of Product, Zendesk. “With Explore Enterprise, Zendesk gives companies the ability to analyze data in order to have a clear view of customer trends they are seeing across our Support and Sales Suites. These comprehensive insights allow businesses to quickly address emerging challenges and opportunities not just in customer service, but throughout their entire business.”

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Zendesk customers such as Mailchimp are already benefiting from using Explore’s reporting analytics to understand trends in over 30,000 tickets a month. “It’s about understanding our data as a whole, and being able to look at the big picture,” said Spencer Caratti, Senior Director of Customer Support at Mailchimp. “We’re able to take that cumulative voice of the customer and distill that down to figure out what needs to be prioritized and make meaningful fixes that happen.”

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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