ON24 Recognizes 2022’s Leaders in Digital Engagement

ON24 Announces 2024 Digital Engagement Benchmarks Report, Finding Personalization Has Greatest Impact on B2B Marketing Performance

Ansell, Danfoss, F5 and UPS among companies honored for creating compelling digital experiences, generating data-driven insights and driving business results

Gartner predicts that 80% of B2B sales interactions will occur in digital channels by 2025. That’s why more than 2,000 B2B companies choose ON24, a leading digital engagement platform that helps sales and marketing teams create engaging experiences, generate data-driven insights and drive pipeline and revenue growth. Today, ON24 recognized 2022’s leaders in digital engagement, highlighting customers with the top-performing webinars, virtual events and content experiences for the year.

At ON24, our focus is on helping enterprises innovate their go-to-market strategies for today’s digital-first world,” said Callan Young, Chief Marketing Officer, ON24. “Our customers’ incredible results demonstrate the power that digital experiences can have in captivating audiences, converting them to customers and building lifelong relationships. We’re proud to partner with the world’s top brands and showcase their success.”

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The following organizations have been recognized as having the most engaging ON24 digital experiences of 2022:

  • ADP, an American provider of human resources management software and services, drove 34,000 new member enrollments resulting in 2 million in revenue through curated and personalized content experiences, powered by ON24 Engagement Hub and ON24 Target.
  • Ansell, a life sciences manufacturing company, provided an immersive learning and training experience for their customers through a series of educational webinars, powered by ON24 Webcast Elite.
  • Autodesk, a global technology company, achieved record-breaking audience reach, increased their speed-to-lead by 90% and accelerated sales cycles through a combination of live and on-demand sessions powered by ON24 Webcast Elite, ON24 Engagement Hub and ON24 Target.
  • Danfoss, a European manufacturing organization, increased attendee participation and generated incomparable insights into its audience’s questions, interests and needs through a multitouch webinar experience, powered by ON24 Webcast Elite.
  • F5, a global technology company, enabled their audience to immerse themselves in the F5 brand, drive their own event journey and connect with their user community through a cohesive, multi-layered virtual event experience, powered by ON24 Webcast Elite and ON24 Virtual Conference.
  • Informatica, a global technology company, surrounded its audience with high-value learning opportunities through a virtual event experience that included a mix of live and on-demand content, powered by ON24 Webcast Elite and ON24 Virtual Conference.
  • Labelmaster, a provider of software, products and services for companies who transport dangerous goods, scaled the reach of their subject matter experts across the globe through a thought leadership webinar experience, powered by ON24 Webcast Elite.
  • Sandvik, a drilling and manufacturing company, surpassed its benchmark for registration-to-attendee conversion and audience engagement through a multitouch webinar experience, powered by ON24 Webcast Elite.
  • Shipman & Goodwin, a full-service law firm, achieved a 77% webinar attendee conversion to breakout room conversation with a discussion-based webinar experience, powered by ON24 Webcast Elite and ON24 Breakouts.
  • S&P Global, a global information services company, converted 20% of its customers to qualified leads by creating a multi-lingual onboarding webinar experience in 4 different languages, powered by ON24 Webcast Elite and ON24 Captioning.
  • UPS, a global shipping company, generated thousands of engagement minutes, answered hundreds of questions and drove their SMB customers to a high-value demo through a series of interactive webinar sessions all curated onto a single content destination, powered by ON24 Webcast Elite and ON24 Engagement Hub.

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