Majorel, a leading customer experience and BPO provider for some of the world’s most respected brands, announced the appointment of Shyan Mukerjee as the company’s new Chief Digital and Transformation Officer.

Launched earlier this year, Majorel helps clients with end-to-end customer experience management, supporting them to simplify, differentiate and grow in a constantly changing world. The company has created the role of Chief Digital and Transformation Officer to facilitate the growth of Majorel’s CX consulting business, further its development of digital vertical solutions and drive the overall integration of its digital capabilities.

Thomas Mackenbrock, CEO Majorel said: “I am very pleased to welcome Shyan to the team. His goal will be to spearhead the continuing growth of our global consulting business and support our clients in accelerating their digital transformation as we expand our trusted partnerships. Shyan’s particular focus will be on further developing our digital solutions for key industry verticals as well as enhancing our global capabilities in intelligent automation, analytics, and social solutions.”

Marketing Technology News: AdRoll Group Posts Double Digit Growth, Fueled by New PaaS, Data and Licensing Revenue

Shyan Mukerjee brings deep expertise in customer experience services, business process outsourcing, digital services, and software to Majorel. Prior to joining, Mukerjee served as Partner at EY and Vice President, Global Services and Sourcing Advisory at Everest Group LLC. Throughout his career, Mukerjee has worked with clients across Fortune 500 companies and Private Equity with a focus on the technology and business services sector.

Marketing Technology News: Nielsen And Quotient Technology Enter Strategic Partnership To Create New Industry Omni-Channel Data Set

Shyan Mukerjee, Chief Digital and Transformation Officer Majorel said: “I’m really excited to join Majorel – it’s a unique opportunity to create even greater value for our clients by orchestrating digital with the human touch at a global scale. Majorel’s vision is to connect every touchpoint along the customer journey – across the front-to-back-office – to deliver real-time consumer insights and a personalized customer experience that materially improves customer success metrics. As a transformation partner, we creatively apply service design, process excellence, and our digital capabilities to deliver managed “hybrid” services. In addition, Majorel’s data-driven CX consulting business is at the very forefront of client engagement and completes our portfolio to generate impact across the entire customer journey.”

Marketing Technology News: New 250ok Validation Software Finds Fewer False-Positive and False-Negative Email Address Verification Results