Swrve and Independent Research Firm to Host Webinar on Next-Gen Customer Experiences: Keys to Advancing Your Engagement
Webinar Featuring Julie Ask, Vice President and Principal Analyst Will Join Lisa Cleary, Chief Product Officer at Swrve on December 12th to Discuss the Path to Delivering Market Leading Customer Engagement
Swrve the world leader in real-time relevant customer engagement announced an upcoming webinar featuring a guest speaker from Forrester to share insights and blueprints for market leading customer experiences. The webinar will be hosted by Lisa Cleary, Chief Product Officer at Swrve, and will feature guest Julie Ask, Vice President and Principal Analyst at Forrester.
Every department is thinking about their role in customer engagement. Technology vendors from CRM, support, feedback tools, mobile, and more tell a story of how they can lead the enterprise to deliver a leading customer experience. But the path to delivering a market leading mobile-first, multichannel customer engagement experience can be complex.
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In this webinar, Forrester research will provide a benchmark highlighting where brands are in this journey and will showcase a maturity model highlighting where your organization can start and how to evolve to an industry leading customer engagement strategy. The webinar will also explore real-world customer stories highlighting that evolution to further reinforce Forrester’s maturity model.
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Highlights from the webinar are:
- Compare your organization with benchmark research highlighting where organizations are in their customer experience strategy
- Understand the framework of a maturity model, giving you the outline to frame your organization’s path forward
- Explore real-world examples of industry leaders showing the path to maturity and measurable value.
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